Scale Your Course

EP 71 | Mastering Evergreen Funnels: Insights from Effortless Launch with Shauna Hollinger

Tracy Sherriff — Mon, 17 Feb 2025 13:53:39 GMT

In this episode, I interview Shauna Hollinger, Funnel Strategist from Effortless Launch. Shauna is an automation expert and tech strategist, who sets up the backend systems for online industry experts, saving them time by automating manual tasks and ensuring seamless, setups for their evergreen signature offers.

In this episode we talk about:

The mistake creators make when choosing a platform first.
How focusing on platforms too early can create decision paralysis.
Why Shauna highlights the importance of strategic support to navigate these challenges.

Connect with Shauna:

https://effortlesslaunch.com
Instagram: @effortlesslaunch

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EP 70 | Overcoming Overwhelm in Course Creation with Samantha Foote

Tracy Sherriff — Wed, 12 Feb 2025 21:21:00 GMT

Feeling overwhelmed by course creation? You're not alone! In this episode, Tracy Sherriff sits down with Samantha Foote, a board-certified music therapist and positive discipline parent educator, to explore how to create impactful courses while supporting neurodivergent families.

Samantha owns and operates Boise Music Therapy Company and has helped hundreds of children gain independence and learn coping skills with her approach. With over 18 years of experience working with neurodivergent children and their families, Samantha uses her training in Neurologic Music Therapy and Dialectical Behavioral Therapy to help clients navigate home and school life with confidence. When she is not working, she enjoys outdoor adventures with her family.

Free Gift:

How to Stop Meltdowns

https://www.boisemusictherapycompany.com/parenting-tips

Connect with Samantha

www.facebook.com/everybrainisdifferent

www.instagram.com/everybrainisdifferent

www.tiktok.com/everybrainisdifferent

https://www.youtube.com/@samanthafootemusictherapist

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EP 69 | Beyond the Basics - Crafting Truly Transformational Courses

Tracy Sherriff — Wed, 19 Jun 2024 11:02:15 GMT

This episode of Scale Your Course dives into the art of creating truly transformational courses. I emphasize the importance of designing courses that go beyond just delivering information to creating a profound and lasting change in beliefs, behaviors, and perspectives. She discusses the key elements of engagement, storytelling, reflection exercises, and challenging students to think differently in order to facilitate this transformation.

Tracy also addresses common pitfalls in creating transformational courses and provides actionable steps to overcome these challenges. By sharing stories of students who have experienced transformation, Tracy inspires listeners to infuse more transformational elements into their course design process. She challenges course creators to reflect on their own experiences with transformative learning and apply those insights to their teaching.

Listeners will come away from this episode feeling motivated and equipped to design courses that have a lasting impact on their students. Join our Course Creators Inner Circle for further guidance on creating transformational courses that empower students to reach their fullest potential. Let's work together to elevate the power of education and transform lives through engaging and impactful learning experiences.

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EP 68 | Tracy Sherriff: Transforming Ideas into Educational Masterpieces: A Course Creation Journey

Tracy Sherriff — Mon, 25 Mar 2024 04:00:00 GMT

Dive into the heart of course creation with this insightful replay of a livestream Tracy Sherriff did in Happy Healthy Women Global Global Facebook Community this past month. Every Monday, this vibrant community founded by CEO Natalie Colalillo, is treated to a live session led by Leaders in Happy Healthy Women, a community that offers free access to a wealth of knowledge and expertise in business, personal wellness and more. In this episode, Tracy breaks down the course creation process into six digestible stages, designed to take you from the initial flicker of an idea to a fully realized educational offering that stands out in the crowded digital landscape.

Here's what you will learn:

Stage One: The Spark - Everything begins with an idea. Learn how to identify and nurture your initial inspiration.
Stage Two: The Brainwave - Transition your spark into a tangible concept with actionable steps.
Stage Three: The Conception - Dive deep into planning and structuring your course content.
Stage Four: The Lighting of the Flame - Start the actual creation process with tools and techniques for effective course development.
Stage Five: The Masterpiece - Polish and refine your course, ensuring it resonates with your target audience.
Stage Six: Setting the Stage - Prepare for launch with marketing strategies and community engagement to ensure your course reaches its full potential.

This livestream replay is a must-listen if you're looking to demystify the course creation process and make their educational dreams a reality. Whether you're a seasoned professional or new to the world of digital courses, this episode offers valuable insights into making the development journey less messy and more fulfilling, culminating in something truly remarkable.

Resources:

Happy Healthy Women Facebook Group - https://www.facebook.com/groups/1637894473182146

Happy Healthy Women Global - https://hhwglobal.com/

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REPLAY: Natalie Colalillo: Building a Community of Happy, Healthy, and Successful Women

Tracy Sherriff — Sun, 11 Feb 2024 19:54:53 GMT

Dive into the empowering world of female entrepreneurship and wellness with Natalie Colalillo, CEO of Happy Healthy Women, in this inspiring episode. Natalie, a beacon of community and wellness, shares her journey from passionate entrepreneur to leading a vibrant community aimed at fostering happiness, health, and success among women. With a rich background spanning over two decades in wellness and business, Natalie's approach integrates the principles of a plant-based lifestyle with savvy business coaching, helping women not only build their dream businesses but also thrive in their personal well-being.

In this episode, Natalie delves into:

The pivotal moments and lessons from her entrepreneurship journey,
The significant influences shaping her mission to empower women,
The inception and vision behind the Beautiful Business Program,
Her expert insights on developing impactful courses and programs for female entrepreneurs.

Join us as Natalie recounts the transformative experiences that led to the founding of Happy Healthy Women, a platform where women from diverse backgrounds unite to embrace their greatness and create meaningful impact. Whether you're an aspiring entrepreneur, a wellness enthusiast, or someone looking to connect with a like-minded community, Natalie's story and insights offer a treasure trove of inspiration and guidance. Discover how to align your business aspirations with a health-focused lifestyle, and take a closer look at Natalie's holistic approach to success that champions both personal and professional growth.

Connect with Natalie:

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REPLAY: Michelle Blue on Taking the Leap: Overcoming Fear to Create a Purpose-Driven Life & Business

Tracy Sherriff — Fri, 19 Jan 2024 02:09:35 GMT

In this enlightening episode of our podcast, we're joined by the inspirational Michelle Blue, a beacon of empowerment in the realms of entrepreneurship and personal development. As a celebrated entrepreneur, coach, and the dynamic host of "The Journey with Blue," Michelle dedicates her platform to igniting deep, conscious conversations around spirituality, success, and the powerful mindset shifts required to unlock one's true purpose. Her journey has seen her engage in transformative dialogues with some of the nation's most influential entrepreneurs and thought leaders, including Danielle Leslie, Brandice Daniel, Renae Bluitt, Tonya Rapley, Abu Fofanah, and Maya Elious, among others.

With over a decade of experience in guiding stuck entrepreneurs out of the quagmire of indecision and into the clear skies of action, Michelle's signature coaching program, "Take the Leap with Blue," is a testament to her commitment to fostering clarity, strategy, and unwavering confidence. This episode is a treasure trove of wisdom for anyone looking to conquer fear, understand its roots, and leverage it as a stepping stone towards achieving remarkable success in both life and business.

Discover Michelle's unique insights on:

The insidious ways fear can anchor us to complacency,
Unearthing the root causes of fear that hold us back,
The courage needed to take leaps in business, even when fear looms large,
Transforming fear into a golden opportunity for growth.

Michelle's accolades, including recognition by 21 Ninety and Blk Women Hustle, her impactful TedTalk, and features on significant platforms like The CW South Florida and Fort Worth, underscore her profound influence and expertise. Join us as we delve into a conversation that promises not just to inspire but also to equip you with the tools needed to navigate the landscape of fear and emerge victorious on the other side. This episode is a call to action for all entrepreneurial dreamers yearning to carve out a purpose-driven life and business, wrapped in the clarity and confidence to turn dreams into palpable realities.

Connect with Michelle:

Instagram - instagram.com/themichelleblue
Program - www.taketheleapwithblue.com
Website - www.thejourneywithblue.com

Connect with Tracy:

Website - www.tracysherriff.com
Email - tracy@tracysherriff.com

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EP 67 | Part 2: Measuring Participant ROI: Unlocking Success in Online Education

Tracy Sherriff — Mon, 20 Nov 2023 05:00:48 GMT

In this pivotal episode of the "Scale Your Course" podcast, host Tracy Sheriff delves into the transformative power of measuring participant Return on Investment (ROI) in online courses and programs. This episode is a treasure trove for educators, course creators, and online program managers seeking to enhance their offerings and ensure they deliver unparalleled value to their participants.

What You'll Discover:

Personalized Learning Journeys: Explore how tailoring educational content to meet the unique needs and goals of each participant can dramatically enhance learning outcomes and satisfaction.
The Path to Continuous Improvement: Learn the importance of leveraging participant feedback and performance data to continuously refine and improve course materials and teaching methods.
Fostering a Community of Success: Gain insights into the role of community in the learning experience, and how creating a supportive network can boost participant engagement and achievement.
Boosting Your Brand: Understand how prioritizing participant success and proving the ROI of your courses can significantly elevate your educational brand's reputation and attract more learners.

Essential Takeaways:

Data-Driven Decisions: Measuring participant ROI isn't just about numbers; it's about gathering actionable insights that can inform every aspect of the course design and delivery process.
The Power of Personalization: Customizing the learning experience leads to more engaged and satisfied participants, driving better results and higher retention rates.
Continuous Improvement as a Strategy: Regularly updating your courses based on participant feedback ensures your content remains relevant, engaging, and effective.
Community and Collaboration: Building a vibrant learning community not only enriches the participant experience but also contributes to a culture of success and continuous learning.
Brand Reputation: Showcasing the tangible benefits and successes of your participants enhances your brand's appeal, making it a preferred choice for prospective learners.

Join Tracy Sheriff on the "Scale Your Course" podcast as she guides you through the critical aspects of measuring and maximizing participant ROI in online education. This episode is an invaluable resource for anyone looking to create impactful, learner-centered courses that not only educate but also inspire and empower participants to achieve their full potential.

**References:**

Course Impact Accelerator VIP day: [Link](https://www.tracysheriff.com/course-impact-accelerator)
Scale Your Course podcast: [Link](https://www.tracysheriff.com/podcast)

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EP 66 | Part 1: Maximizing Online Course ROI: Strategies for Financial Success

Tracy Sherriff — Fri, 03 Nov 2023 04:00:00 GMT

Discover the key to financial success in online education with the "Maximizing Online Course ROI: Strategies for Financial Success" episode on the "Scale Your Course" podcast. In this enlightening session, we dive deep into the crucial aspect of measuring the return on investment (ROI) for your online courses and programs. Understand the importance of financial accountability, tracking gains versus initial costs, and how these insights can dramatically improve your decision-making process.

Learn about:

Financial Accountability: Master the art of tracking and analyzing your investments versus the returns they generate.
Strategic Decision Making: Utilize data-driven insights to identify what's working and where adjustments are needed.
Resource Allocation: Discover how to allocate your resources more effectively by focusing on courses and programs that offer the highest ROI.
Enhancing Student Experience: Enhance the learning journey for your students, leading to better reviews and the potential for repeat business.
Gaining Competitive Advantage: Stand out in the crowded online education market by demonstrating the unparalleled value of your offerings.
Sustainability and Confidence: Ensure the long-term sustainability of your programs with proven strategies that not only attract investors but also instill confidence in your educational mission.

Our call to action is simple yet impactful: Start measuring the ROI of your online courses and programs today to secure your position as a leader in the digital education space. This episode is packed with key takeaways that emphasize the significance of ROI in determining the financial health and efficacy of your courses, guiding you towards more informed decisions, effective resource use, happier students, and a significant competitive edge. Tune in to "Maximizing Online Course ROI: Strategies for Financial Success" on the "Scale Your Course" podcast for insights that could redefine the success trajectory of your online education business.

References:

Course Impact Accelerator VIP Day: https://courseimpactaccelerator.ca

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EP 65 | Authentic Branding and Marketing with Shauna Leigh Van Mourik: Empowering Holistic Coaches and Therapists

Tracy Sherriff — Tue, 17 Oct 2023 00:46:51 GMT

Dive into the empowering world of "Authentic Branding and Marketing with Shauna Leigh Van Mourik: Empowering Holistic Coaches and Therapists," a podcast episode designed for progressive women in the holistic coaching and therapy space. Join us as we explore how Shauna Leigh Van Mourik, leverages her expertise in brand messaging and organic marketing to help female holistic professionals attract aligned clients. This episode is packed with insights on creating comfortably confident spaces for women to lead authentically, inspiring ripples of change within their communities.

Discover Shauna's psychology-based, goal-oriented, and people-focused approach that emphasizes the importance of marketing confidence—not just for conversions but for fostering genuine connections. We delve into the significance of empathy in course design and marketing strategy, highlighting the role of authenticity and service in resonating with your ideal audience. Moreover, explore the innovative use of AI technologies like Chat GPT for market research and gain valuable perspectives on supporting neurodiverse entrepreneurs, especially those with ADHD.

What You'll Learn:

Strategies for building an authentic personal brand and organic marketing to attract ideal clients,
The impact of empathy and authenticity in marketing and course design,
How to utilize AI for effective market research,
Best practices for supporting neurodiverse entrepreneurs in the holistic space.

Tune in to "Authentic Branding and Marketing with Shauna Leigh Van Mourik: Empowering Holistic Coaches and Therapists" for an interview that promises to transform the way you approach marketing and branding. Whether you're a holistic coach, therapist, or an entrepreneur looking to make a genuine impact, this episode offers the tools and insights needed to thrive authentically in your professional endeavors.

Connect with Shauna

WEBSITE (currently email opt-in due to Web construction): www.shaunaleigh.com
YOUTUBE: https://youtube.com/@ShaunaLeighVM
Spotify: https://open.spotify.com/show/3VkHoa2hJl46ajyzRkwmD9?si=6d61vy8GRG-FLHU4MoZXEQ
Instagram:www.instagram.com/sla.marketingconfidence
LinkedIn:https://www.linkedin.com/in/shaunavanmourik-slamarketingconfidence/
Facebook page:https://www.facebook.com/SLAMarketingConfidence
Facebook group:https://www.facebook.com/groups/ownyouroriginality

Reach out to Tracy - tracy@tracysherriff.com

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EP 64 | Maximize Your Impact: Ruth Klein on Genius Zone & Scalable Course Design

Tracy Sherriff — Mon, 02 Oct 2023 04:00:00 GMT

Join us on the "Scale Your Course" podcast as host Tracy Sheriff welcomes Ruth Klein, a visionary CEO specializing in expert celebrity branding. In this insightful episode, Ruth unveils her proven strategies for empowering entrepreneurs and professionals to design and deliver scalable courses that resonate and convert. With a remarkable 30-year track record, Ruth has masterfully guided her clients through the process of crafting a holistic brand presence, transforming their unique expertise into legacy books, and generating substantial revenue.

Dive deep into the essence of discovering your "genius zone" — a place where your talents and passions align seamlessly with your professional endeavors. Ruth emphasizes the transformative power of working within this zone, inspiring listeners to embrace their intuition and make a significant mark in their respective fields.

Episode Highlights:

Unlocking Your Genius Zone: Learn how to identify and thrive within your unique sphere of brilliance.
Navigating Beyond the Comfort Zone: Strategies to recognize when you're operating outside your genius zone and how to realign.
Demystifying Course Creation: Insights into why developing courses can feel challenging and how to overcome these hurdles.
Supporting Legacy through Publishing: Discover how Ruth assists her clients in publishing impactful books that complement their courses and brand.

Gifts from Ruth:

5 Step Guide to Increase Productivity & Income (eBook) - https://ruthklein.com/success-guide/

Connect with Ruth:

Schedule a Chat with Ruth: https://calendly.com/ruthklein/chat-with-ruth-30-min

https://www.linkedin.com/in/ruthklein/

https://www.instagram.com/ruth.klein/

https://www.facebook.com/ruthkleincentral/

https://www.youtube.com/user/RuthKleinBiz

https://twitter.com/ruthklein

https://www.tiktok.com/@momentumguru

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EP 63 | Law and Learning: Legal Considerations in Course Creation with Maryam Henig

Tracy Sherriff — Mon, 21 Aug 2023 04:00:00 GMT

In this episode, Tracy Sherrff and Maryam Hennig discussed the legal complexities of creating and selling courses online, highlighting the importance of protecting one's business through proper legal measures. Maryam offered insights into privacy policies, terms and conditions, and college regulations for coaches.

We talk about:

Legalities of using other people's intellectual property in course content
Importance of having a release or licensing agreement in place
Sharing of resources and intellectual property in the context of theircourse creation businesses
Process of trademarking and the importance of protecting one's brand

Connect with Maryam

IG: @venturehouselegal
Website: venturehouselegal.ca

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EP 62 | Removing Barriers: The Importance of Creating Accessible Courses with Chantelle Venter

Tracy Sherriff — Mon, 07 Aug 2023 04:00:00 GMT

In the vast online space, countless individuals create and share content, often without adhering to a universal design standard. Consequently, there exists a pressing need to prioritize the creation of content that is accessible to everyone. The question that arises is whether achieving such universal accessibility is even possible! Join Tracy as she speaks with Chantelle Venter about the importance of creating accessible courses. The continuous efforts of the online community to embrace accessibility will undoubtedly lead to a more inclusive and enriched digital environment for all! Stay tuned!

We talk about...

Why is it essential to prioritize accessibility in content creation?
How does inclusive content creation benefit a diverse audience?
What are some common mistakes people make when creating online courses?
How can accessibility serve as a valuable asset for course creators?
And much more!

Connect with Chantelle Venter!

Website: https://websitefae.com/

Facebook: https://www.facebook.com/websitefae

Instagram: https://www.instagram.com/websitefae/

Free 5-day accessibility challenge: https://websitefae.com/5-day/

Connect with Tracy!

Website: https://tracysherriff.com/

Email: tracy@tracysherriff.com

Instagram: @tracy.sherriff

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EP 61 | Business Models & Scaling Strategies for Course Creators

Tracy Sherriff — Mon, 24 Jul 2023 04:00:00 GMT

In this episode, I discuss two different types of business models for course creators and things to consider when scaling a course. I highlight the importance of delivering value to students and embracing continuous improvement as key to building a successful and impactful course-based business.

I talk more specifically about:

Creating a business model based on selling courses
Scaling with courses
Scaling your course

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EP 60 | Overcoming Resistance and Pushing Forward in Business Growth with Michelle Hope-Wright

Tracy Sherriff — Mon, 10 Jul 2023 04:00:00 GMT

Welcome to Season Two of the Scale Your Course Podcast. In this episode, I interview Michelle Hope-Wright, a Performance & Wellness Coach, the founder and Queen Visionary of Rewire Coaching about overcoming overwhelm and resistance in business growth. She has contagious energy and proven strategies, and has empowered hundreds of people to take control of their lives, feel worthy and powerful.

We talk about...

Strategies you can apply to push through resistance
Her success in Course Design School
How she supports her clients to overcome obstacles and push past fear

Connect with Michelle

Website: https://courses.rewirecoaching.com/

Instagram & TikTok: michelle.rewirecoaching

Connect with Tracy

Website: https://tracysherriff.com

Course Design School - Create Dynamic Curriculum - https://bit.ly/createdynamiccurriculum

FREE - The Ultimate Guide to Scaling Your Coaching Business with Courses - https://bit.ly/ultimateguidetoscalingwithcourses

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EP 59 | Michelle Blue on Taking the Leap: Overcoming Fear to Create a Purpose-Driven Life & Business

Tracy Sherriff — Mon, 20 Mar 2023 10:58:27 GMT

Discover Michelle's unique insights on:

The insidious ways fear can anchor us to complacency,
Unearthing the root causes of fear that hold us back,
The courage needed to take leaps in business, even when fear looms large,
Transforming fear into a golden opportunity for growth.

Connect with Michelle:

Instagram - instagram.com/themichelleblue
Program - www.taketheleapwithblue.com
Website - www.thejourneywithblue.com

Connect with Tracy:

Website - www.tracysherriff.com
Email - tracy@tracysherriff.com

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SOLO REPLAY - The Difference Between Knowing and Understanding

Tracy Sherriff — Mon, 06 Mar 2023 05:00:00 GMT

In this episode, we are going to dive into the difference between knowing something and understanding something. It’s the space between knowing and understanding that creates challenges for us in our content, but it’s the very place you need to be focusing on when you are teaching your framework. This will change the way you look at your content.

Listen now to learn:

The difference between knowing and understanding
How understanding leads to action
Your challenge: Identifying if your content leads to understanding
How to evaluate if someone truly understands something

Resources Mentioned

The Difference Between Knowing and Understanding - Motivated Mastery
Quote from Maria Popova in her timeless essay on wisdom in the age of information (originally linked from Motivated Mastery)

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EP 58 | Teaching What People Want to Learn with Juliana Leamen

Tracy Sherriff — Mon, 20 Feb 2023 05:00:00 GMT

In this episode, I talk with Juliana Leamen (MSc, BFRP, FDN-P), founder of Naturally Joyous Inc, about the revisions she recently made to her Weight Release Program. Juliana is a Board Certified Functional Diagnostic Nutrition Practitioner, specializing in empowering women transitioning through menopause with mindset support to optimize their weight release efforts. She is the author of the Best Seller book ‘Release - A Woman's Guide To Releasing Weight In Midlife Through Becoming Your Body's Best Friend’ and the creator of the Release Method™.

In this episode Juliana and I talk about:

Juliana's process for launching her Beta
Why she is revising her program
What she learned from the process
And where she hopes to get to in the future

Resources Mentioned:

EP 31 | Launching Your Group Program: Putting Down the Super Woman Cape with Juliana Leamen

Connect with Juliana

www.naturallyjoyous.ca/confidence

www.naturallyjoyous.ca

https://www.linkedin.com/in/naturallyjoyous/

https://www.instagram.com/naturally.joyous/

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EP 57 | Scaling to 1 Million with Courses with Jono Petrohilos

Tracy Sherriff — Mon, 06 Feb 2023 05:00:00 GMT

In this episode, Jono Petrohilos, CEO at Fitness Education Online, shares his story about how he grew his million dollar business with fitness courses. Jono now supports other course creators with course creation and has one of the most engaged groups for course creators on Facebook.

In this episode, Jono shares:

How doing the bare minimum helped him to get better
The steps he took to grow his online course business
What he would do differently if he was starting out now
The trends he sees in the course creation space now

Connect with Jono:

FB Group: https://www.facebook.com/groups/coursecreatorscommunity1
Website: https://www.coursecreatorcommunity.net
Website: https://www.fitnesseducationonline.com

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REPLAY: Scaling Your Course with Thought Leadership with Caroline Ceniza-Levine

Tracy Sherriff — Mon, 23 Jan 2023 05:00:00 GMT

In this episode of Scale Your Course, I interview Caroline Ceniza-Levine on the topic of Thought Leadership.

Caroline Ceniza-Levine is a career expert and founder of the Dream Career Club. A longtime recruiter turned career coach, Caroline has coached executives from Amazon, Goldman Sachs, Google, McKinsey, Tesla, and other leading firms on how to make a great living doing work they love. Caroline is a Senior Contributor to Forbes Leadership, author of Jump Ship: 10 Steps To Starting A New Career and executive coach for Columbia Business School’s Executive Program in Management. She has been a repeat guest on CBS, CNN, CNBC, and Fox Business and is regularly quoted in major media outlets. A classically trained pianist at Juilliard and Manhattan School of Music, Caroline stays active in the arts, writing and producing with FBC Films. Caroline divides her time among Florida, New York, and Costa Rica.

In this episode Caroline and I talk about:

What is thought leadership
3 ways to get your message out there
The mistakes people make when putting themselves out there

Connect with Carolina

Dream Career Club

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EP 56 | If Course Creation Feels Hard, You're on the Right Track

Tracy Sherriff — Mon, 16 Jan 2023 05:00:19 GMT

Anyone can create a course! Or can they? In this solo episode I talk about the complexities of curriculum design. If a trained professional can find it hard, it's no wonder that so many people find course creation hard.

If you're creating a course this year and want some support, reach out for a conversation.

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EP 55 | Should I hire an Instructional Designer? with Emily Hardy

Tracy Sherriff — Mon, 09 Jan 2023 05:00:00 GMT

Happy New Year! In this episode, I interview Emily Hardy. Emily is multipassionate, self proclaimed life-long learner, and the founder of HER Course Design, which aims to bring high-quality instructional design to the online course creation space. Emily is a former elementary school teacher with a Masters of Education in Curriculum and Instruction. She is dedicated to supporting purpose-driven entrepreneurs in the creation of engaging, high-impact learning experiences. Emily is also the host of The Worthy Mother Podcast.

In this episode we talk about:

why she became an instructional designer
what we see as the the common challenges our clients experience
how a designer can support you
and why you may want to consider hiring a designer for your next curriculum project

Connect with Emily on Instagram https://www.instagram.com/her_coursedesign

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REPLAY: The Shift to 6 Figures in Your Course Based Business with Parker Stevenson

Tracy Sherriff — Mon, 12 Dec 2022 05:00:00 GMT

In this episode, I talk finance for entrepreneurs who offer courses as a business model with the co-owner of Evolved Finance, Parker Stevenson.

After you've listened to the podcast you'll have:

* A better understanding of the business of online courses

* Know the current trends in the industry that we're excited about

* Increase your awareness of the mindset shifts and action required of business owners who want to transition to 6 figures

* Know exactly what to do to make good decisions in your business

Resource Mentioned

Know Your Numbers - https://evolvedfinance.com

Connect with Parker

Social Links:

https://www.facebook.com/groups/evolvedfinance

https://www.instagram.com/evolvedfinance/

https://twitter.com/evolvedfinance

Links for show notes:

https://evolvedfinance.com/webinar/

https://evolvedfinance.com/podcasts/

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EP 54 | Natalie Colalillo: Building a Community of Happy, Healthy, and Successful Women

Tracy Sherriff — Mon, 05 Dec 2022 05:00:00 GMT

In this episode, Natalie delves into:

The pivotal moments and lessons from her entrepreneurship journey,
The significant influences shaping her mission to empower women,
The inception and vision behind the Beautiful Business Program,
Her expert insights on developing impactful courses and programs for female entrepreneurs.

Connect with Natalie:

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

REPLAY: Unlocking Future Potentials with Vision Boards: An Interview with Debbi Sluys

Tracy Sherriff — Mon, 28 Nov 2022 05:00:00 GMT

Explore the limitless possibilities of personal development and future planning in this inspiring episode of [Podcast Name], where we delve into the transformative power of vision boards with Debbi Sluys. As a seasoned coach, trainer, and speaker, Debbi specializes in leveraging the untapped potential of the human brain to envision and create a vibrant future. With a rich background as a Child Care Director and over 30 years of experience in personal development, Debbi has successfully guided over a thousand clients through her Dare to Declare studio, both online and in-person, helping them to identify and manifest their visions.

What You'll Learn in This Episode:

Intuition-Led Certification Program Creation: Discover how Debbi Sluys harnessed her intuition to develop a unique certification program, setting a foundation for others to explore their potential.
The Art of Slowing Down: Understand the critical yet challenging process of slowing down that was necessary for Debbi to build a comprehensive curriculum for her academy.
First-Year Success Stories: Celebrate the milestones and achievements of Debbi's academy in its inaugural year, highlighting the impact of vision board creation on personal and professional growth.
Evolving Processes: Get a glimpse into the iterative process behind the scenes of the academy and what the future holds for Debbi's Dare to Declare vision board methodology.

Featured Insights:

Vision boards as a tool for expanding brain potential and unlocking future possibilities.
The significance of personal development in achieving long-term success.
The journey of transitioning from intuition to action in creating impactful educational programs.
The role of patience and perseverance in curriculum development and program success.

Why This Episode Is a Must-Listen:

Debbi Sluys' journey from a Child Care Director to a visionary coach and educator exemplifies the power of belief, vision, and action. Her insights offer invaluable lessons on personal growth, the science behind vision boards, and the iterative nature of developing successful programs. Whether you're a professional seeking inspiration, a coach looking to expand your toolkit, or anyone curious about the potential of vision boards, this episode provides a wealth of knowledge and motivation.

Connect with Debbi:

Facebook - https://www.facebook.com/Dare2DeclareWithDebbiSluys
Instagram -https://www.instagram.com/debbisluys/
LinkedIn - https://www.linkedin.com/in/debbi-sluys-daretodeclare/
Website - https://dare2declare.com/

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 53 | Off the Cuff: The Why Behind Scale Your Course

Tracy Sherriff — Sun, 20 Nov 2022 05:00:00 GMT

In this episode I reintroduce myself, talk about you, my audience, and share why I think you should keep listening. As a curriculum expert I leverage my knowledge of adult education, my practical experience teaching a multiple higher education institutions, and certification as a director of operations to help experts grow and scale a profitable and sustainable education based business.

Quotables:

2:06 "I see my role is to help you design, deliver and package your expertise into a curriculum that aligns with the way that you want to show up in the world."

3:56 " I believe that in every person that wants to lead in this way, has at least one curriculum inside of them."

5:19 "The what of learning is easy. It's in the how of learning where the magic happens."

7:55 "My goal is to equip CEO's and their team with the knowledge and practical strategy needed to help you design, develop, and deliver really niche specific education products and offers and experiences that truly change people's lives."

11:01 "My clients are focused on people."

15:44 "My belief is that when we focus on the how of learning equally or even more than the what of the learning, we create environments for learning where everyone can succeed."

Connect with Tracy

Instagram: https://www.instagram.com/tracy.sherriff/

Website: https://www.tracysherriff.com

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 52 | REPLAY: Partnering to Scale with Carmen & Deirdre

Tracy Sherriff — Mon, 14 Nov 2022 03:00:00 GMT

There is no time better than the present to consider strategic partnership to grow your business. In this episode, I interview Carmen Reed-Gilkison, Whole Person Certified Coach, and Deirdre Harter, CPA, are Business Strategists and Co-Founders of Encore Empire. They support mission-oriented women over 40 who hire Encore Empire to help optimize their foundational business strategy so they can focus on positively impacting the world. They help new and established female entrepreneurs increase bottom line profits in their online business consistently and holistically by leveraging their past experience, honoring their values, and becoming financially savvy.

With decades of combined entrepreneurial experience, we understand all aspects of business-building in the online marketplace. By combining our two areas of expertise we’ve created a uniquely holistic approach to launching and growing businesses. They offer a holistic 6-month launchpad program for new entrepreneurs and 12-month next-level profits coaching program focusing on business strategy, systems to scale through the lens of finance and leadership.

In this episode we chat about:

Their decision to partner versus staying solo
What makes their business model work
Why they won't be giving up 1:1 anytime soon
Why status quo just won't work for Encore Empire
The launch of their new podcast

Learn with Carmen and Deidre:

*** Register for their upcoming Business Validation Method Workshop is starting on December 14, 2021 @ https://encoreempire.com/validate/

Connect with them:

hello@encoreempire.com

https://encoreempire.com

https://www.facebook.com/EncoreEmpire

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 51 | Unlocking Your Six Figure Potential: 10 Questions to Ask BEFORE Launching Your Online Course

Tracy Sherriff — Mon, 07 Nov 2022 05:00:00 GMT

In this solo episode, Tracy highlights the opportunities creating a course offers for coaches and consultants. She introduces 10 questions to help you consider if it's time to create and launch your own course.

Tracy Covers:

Types of formats to consider that can help you earn your first 6 figures
How to consider your whole business when deciding if it's time to create a course

Connect with Tracy:

Website: www.tracysherriff.com
Instagram tracy.sherriff

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 50 | Class is In Session: Optimizing Student Success: Strategies for Preparing and Priming Learners

Tracy Sherriff — Mon, 31 Oct 2022 04:00:00 GMT

In this episode, Tracy emphasizes the critical importance of preparing and priming students for learning to enhance their success. Delving into the distinction between these two concepts, Tracy elucidates the myriad benefits they bring to both students and course creators. She offers practical and easy-to-implement examples of preparing and priming activities specifically tailored for course creators, empowering them to create a conducive learning environment for their students. Tune in to gain valuable insights and strategies for optimizing student success in your educational endeavors.

Resources Mentioned

WikiDiff - Prepare vs Prime - What's the difference? | WikiDiff

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 49 | Revolutionizing Learning with Audio: Insights from Dr. Lindsay PadillaPadilla

Tracy Sherriff — Mon, 24 Oct 2022 04:00:00 GMT

Dr. Lindsay Padilla is an ex-community college professor who accidentally started a business while on the tenure track. Now, as the CEO and co-founder of the Hello Audio software, which takes your content and creates private audio feeds to make learning on the go much easier for your people, Lindsay challenges online industry norms of unfinished courses and unconsumed content with her product. All of her business ideas were born out of her tenure-track years teaching adults online at a community college, the ridiculous amount of learning she's done in all things education, and the years spent growing her course creation business online.

Listen now to hear:

My experiences with replacing video with audio
How audio enhances learning
How teachers should empower students to be disruptors rather than robots
Hello Audios Integration with MemberVault and Thinkific
Reimagining the future of audio

Resources Mentioned

Recurring Profit - https://recurringprofit.com/automate

Hello Audio - https://helloaudio.fm/aca/?fpr=tracy30

*** This episode contains sponsorship and affiliate links.

Connect with Lindsay

Personal Instagram: https://www.instagram.com/drlindsaypadilla/

FB: https://www.facebook.com/drlindsaypadilla/

LinkedIn: https://www.linkedin.com/in/lindsaypadilla/

Hello Audio Instagram: www.instagram.com/helloaudiofm

FB: www.facebook.com/helloaudiofm

Group: www.facebook.com/groups/helloaudio

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 48 | Off The Cuff: The Power of Questions

Tracy Sherriff — Mon, 17 Oct 2022 04:00:00 GMT

In this episode I talk about the importance of students asking questions in teaching. Instead of thinking of questions as a hole to plug, I encourage you to view them as opportunities. My hope is that this episode will change how you feel about being asked questions as well as how you feel about asking questions so we can create deeper more meaningful experiences together that change the world.

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 47 | Enhancing Your Course or Program with Jessica Rivera

Tracy Sherriff — Mon, 10 Oct 2022 04:00:00 GMT

In this episode I interview Jessica Rivera, Business and Mindset Coach from New York. Jessica is the creator of the Leadership Accelerator, now called Impact Leadership. She helps executives and entrepreneurs master mindset, enhance their communication and strategy so they can increase productivity, remove roadblocks in their business and increase performance in themselves and others.

Jessica shares her thought process on:

Her decision to expand her program from 3 to 6 months
Enhancing the content around one particular topic and why
How she will be changing her onboarding process
Choosing a cohort versus open cart launch model

Resources Mentioned:

Scale Your Course Episode 34 - Flipping the Teaching Model with Jessica Rivera

Free training and Trello board from Haley Burkhead, CEO of Recurring Profit https://recurringprofit.com/automate

Telegram - https://telegram.org/

Connect with Jessica:

Instagram - @coachjessicarivera

LinkedIn - https://www.linkedin.com/in/jessicarivera/

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 46 | Creating Recurring Profit with a Course or Membership with Haley Burkhead

Tracy Sherriff — Mon, 03 Oct 2022 04:00:00 GMT

In this episode I interview Haley Burkhead, CEO of the The Recurring Profit Membership program. Her program helps experts create consisten revenue with a passive course or membership. This is a done WITH you program with a splash of done-FOR-you.

In this epsiode we talk about:

what her clients do and don't rely on to hit their income goals
3 pools of traffic that all course creators have to leverage when scaling
how Recurring Profit is different in the way they support their clients
what she thinks about passive income
and much more...

Connect with Haley and learn more about Recurring Profit

Get Haley's FREE training and Trello Board - https://recurringprofit.com/automate
Instagram @haleyburkhead

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 45 | 3 Intentional Design Strategies to Increase Student Success in Online Courses

Tracy Sherriff — Mon, 26 Sep 2022 04:00:00 GMT

In this episode, I talk about the importance of intentional design in supporting the success of the students/clients in your course or online program.

I talk about:

What success really means and looks like in learning
The value of being focused on participant success
The importance of good design in setting the stage for client success
3 ways you can support the success of your course participants

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

REPLAY | Impact, Effort & the Quick Win

Tracy Sherriff — Mon, 19 Sep 2022 04:00:00 GMT

In this episode, I’m going to share with you how you can ensure you attain and maintain the momentum of your learners by applying the Impact/Effort matrix to identify quick wins in the curriculum of your online program.

Listen now to learn:

The importance of momentum in learning
The role of Dopamine in learning
How we have to design intentionally to increase dopamine levels in our learners
Find out what a quick win is
How to apply the Impact/Effort Matrix is and how to apply it to your course

Resources Mentioned

Impact/Effort Matrix

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

REPLAY | 6 Hats of the Successful Course Creator

Tracy Sherriff — Mon, 12 Sep 2022 04:00:00 GMT

In this episode, I share my perspective on the different roles every successful course creator plays when delivering their online course or program.

I talk about the role of the:

The teacher
The coach
The facilitator
The mentor
The guide on the side
and one more I'll keep secret.

You'll have to listen to hear the last one... what could it be?

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 44 | 5 Ways an Online Course Can Elevate Your Business & Brand

Tracy Sherriff — Mon, 05 Sep 2022 04:00:00 GMT

If you've been on the fence about creating a course, in this epsiode I go solo and share with you 5 ways that I think a course can elevate your business and brand.

The 5 ways are:

Raise your authority
Buid a deeper connection with your audience
Boost your reach
Enhance client support
Increase accessibility to you

Resources mentioned

Course Design School - https://tracysherriff.lpages.co/course-design-school/

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 43 | Scaling Your Course with Thought Leadership with Caroline Ceniza-Levine

Tracy Sherriff — Mon, 29 Aug 2022 04:00:00 GMT

In this episode of Scale Your Course, I interview Caroline Ceniza-Levine on the topic of Thought Leadership.

In this episode Caroline and I talk about:

What is thought leadership
3 ways to get your message out there
The mistakes people make when putting themselves out there

Connect with Carolina

Dream Career Club

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 42 | (Part 2) Email Made Easy System with Joe Kerns

Tracy Sherriff — Mon, 20 Jun 2022 04:00:00 GMT

In part 2 of the Email Made Easy series, I interview Joe Kerns the Founder of The Email Made Easy System and MAJiK Marketing - a marketing agency focused on helping brands create email marketing strategies and systems that grow revenue and relationships.

In this episode, Joe and I talk about more advanced email strategy for course creators. Joe shares:

Examples of advanced email marketing strategies
How to think about your email list like a Zoom conference
How Joe maps out his automations so they are frictionless
Examples of how Joe recommends you move from subscriber conversion to transformation
Joe talks about activation - how to get your client starting your course
How to integrate email to support your learner with maintaining engagement and success in your course
What to automate and what touchpoints to send in response to what you learn about your audience
Joe introduces the strategy of Lead Scoring
The difference between implicit and explicit action that our subscribers take
How to use subscriber actions to map your automation

Resources Mentioned:

EP 41 | (Part 1) Email Made Easy

Whimsical

Get the Make Email Easy System and Connect with Joe:

Go to MakeEmailEasy.com to see the full Email Made Easy System and download free guides to help you turn your email list into the most profitable channel in your business.

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 41 | (Part 1) Email Made Easy with Joe Kerns

Tracy Sherriff — Mon, 06 Jun 2022 04:00:00 GMT

In this episode, I interview Joe Kerns, founder of The Email Made Easy System and MAJik Marketing - marketing agency focused on helping brands create email marketing strategies and systems that grow revenue and relationships. Joe teaches creators, personal brands, and coaches on how to leverage email marketing and automation to nurture their subscribers, make more sales, and build relationships through email.

In this episode we talk about:

What we need to focus on as part of our email strategy
Strategies to leverage when onboarding someone new to your list
How much to give away in your emails that it's in your paid offers
The importance of planning to reuse your content
His process for deciding what to put in your emails

Get the Make Email Easy System and Connect with Joe:

Go to MakeEmailEasy.com to see the full Email Made Easy System and download free guides to help you turn your email list into the most profitable channel in your business.

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 40 | What I Learned Launching My Own Group Program

Tracy Sherriff — Mon, 09 May 2022 04:00:00 GMT

In this episode I get vulnerable and share some insight into the messy launch of my recent group program.

I talk about:

What I learned
What I would have liked to have done differently
My best advice to anyone launching a course or program

Connect with Tracy

Instagram: tracy.sherriff

Linkedin: https://www.linkedin.com/in/tracy-sherriff/

Website: https://tracysherriff.com

Email: tracy@tracysherriff.com

If you’re ready to Scale Your Course download the Scale Your Course Roadmap, where I walk you through the step by step framework I use to refine and optimize courses or online programs.

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

POPULAR: How to Fill Your Next Program Without Spending Every Day on Social Media with Sophia Parra

Tracy Sherriff — Mon, 28 Mar 2022 17:03:08 GMT

In this episode, I interview Sophia Parra. Sophia is a social media strategist with a proven record for increasing a brand’s following, engagement and reach. Her clients have tripled attendance at their free events, gone from 800 followers to 50k followers, increased opportunities for podcasts, magazines, and even TV features, and at the top of 2020, one of her clients had a 6 figure launch from her Direct Messages... She’s also the creator of the online subscription, WHAT THE HECK TO POST, where she helps members stop falling victim to the algorithm and was most recently seen talkin' DM strategy on Forbes.

We talk about:

challenges that entrepreneurs face with social media
why showing up on social media each day isn't the goal
her 5 phase social media strategy for those with a small list

Resources Mentioned:

Instagram: https://www.instagram.com/sophiaparra/

Freebie: http://getcoachsocial.com/clients/

Membership for coaches:

www.whatthehecktopost.com

And, if you’re ready to Scale Your Course download the Scale Your Course Roadmap, where I walk you through the step by step framework I use to ensure your course or online program is design for scale.

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 39 | Unlocking Future Potential with Vision Boards: An Interview with Debbi Sluysi

Tracy Sherriff — Mon, 14 Mar 2022 04:00:00 GMT

What You'll Learn in This Episode:

Intuition-Led Certification Program Creation: Discover how Debbi Sluys harnessed her intuition to develop a unique certification program, setting a foundation for others to explore their potential.
The Art of Slowing Down: Understand the critical yet challenging process of slowing down that was necessary for Debbi to build a comprehensive curriculum for her academy.
First-Year Success Stories: Celebrate the milestones and achievements of Debbi's academy in its inaugural year, highlighting the impact of vision board creation on personal and professional growth.
Evolving Processes: Get a glimpse into the iterative process behind the scenes of the academy and what the future holds for Debbi's Dare to Declare vision board methodology.

Featured Insights:

Vision boards as a tool for expanding brain potential and unlocking future possibilities.
The significance of personal development in achieving long-term success.
The journey of transitioning from intuition to action in creating impactful educational programs.
The role of patience and perseverance in curriculum development and program success.

Why This Episode Is a Must-Listen:

Connect with Debbi:

Facebook - https://www.facebook.com/Dare2DeclareWithDebbiSluys
Instagram -https://www.instagram.com/debbisluys/
LinkedIn - https://www.linkedin.com/in/debbi-sluys-daretodeclare/
Website - https://dare2declare.com/

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 38 | Should I create a course or a program?

Tracy Sherriff — Mon, 28 Feb 2022 05:00:00 GMT

In this episode, I go solo for the first time in a little while. My goal is to give you some things to consider when deciding if you should create a course or a program.

I talk about:

the misconception that courses can't get people results
the difference between courses and programs
what you should consider when choosing between courses and programs

Resources Mentioned:

MemberVault

Hello Audio

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 37 | Scaling Authentically with Facebook Ads with Daria Kotenko

Tracy Sherriff — Mon, 14 Feb 2022 05:00:00 GMT

In this episode, I have a conversation with Daria Kotenko, FB Ads Strategist and the founder of Yellow Iris Marketing. Her passion is to help coaches and course creators use Facebook and Instagram Ads in an authentic way that creates deep trust and naturally leads to sales without any sleazy tactics!

Daria believes that Facebook and Instagram ads crafted well can fully reflect your authenticity and your personality without needing to follow one size all templates and manipulation tactics that we so often associate with paid marketing. She believes that paid ads are a tool just like any other and when we combine feminine flow with a masculine understanding of strategy and numbers, this tool can help you scale your program authentically with ease.

We talk about:

What it means to be an authentic entrepreneur
When the right time to run ads is in your business
Common mistakes people make when they run ads
What you need to know about FB alogorithm
Setting an Ad budget
Difference between running an ad and boosting an ad
Her new Ad intensive - Lead Magnet Express

Connect with Daria

Website - https://yellowirismarketing.com/apply/

Instagram - @adsbydaria

Services

Lead Magnet Express - Your Fast Track to High-Quality Leads with Facebook Ads: https://yellowirismarketing.com/leadmagnetexpress/

Freebies to Download

Ultimate 3-Step Guide to Authentic Ads. - https://yellowirismarketing.com/authenticads/

Top 3 Mistakes All Every Coach Makes with Facebook Ads - www.yellowirismarketing.com/threemistakes

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 36 | Making the Leap from 1:1 to a Group Program Model with Nia Hines

Tracy Sherriff — Mon, 31 Jan 2022 05:00:00 GMT

In this episode, I talk to Nia Hines, Business Coach about her recent leap from 1:1 to group coaching. Nia loves helping creative, done-for-you service providers serve more clients without overwhelm, so they can increase their business revenue without negatively interfering with their 9-to-5 job. Her strength lies in helping her clients improve their business processes so they can grow their business revenue—the secret sauce to transforming your company from side hustle to a thriving company. She believes that living in purpose empowers our community, and she is committed to helping others position themselves for prosperity, longevity, freedom, and success through entrepreneurship.

We talk about:

* Her #1 worry when moving from 1:1 to a group model

* Why she reached out for help with her curriculum

* Her experience working with me to refine her curriculum before her first launch

* The value of having someone have eye on your curriculum

Connect with Nia

www.niahines.com/elevate

Social Links:

Nia Hines - Instagram

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

REPLAY: The Shift to 6 Figures and Beyond in Your Course Based Business with Parker Stevenson

Tracy Sherriff — Mon, 17 Jan 2022 05:00:00 GMT

In this episode, I talk finance for entrepreneurs who offer courses as a business model with the co-owner of Evolved Finance, Parker Stevenson.

After you've listened to the podcast you'll have:

* A better understanding of the business of online courses

* Know the current trends in the industry that we're excited about

* Increase your awareness of the mindset shifts and action required of business owners who want to transition to 6 figures

* Know exactly what to do to make good decisions in your business

Resource Mentioned

Know Your Numbers - https://evolvedfinance.com

Connect with Parker

Social Links:

https://www.facebook.com/groups/evolvedfinance

https://www.instagram.com/evolvedfinance/

https://twitter.com/evolvedfinance

Links:

https://evolvedfinance.com/webinar/

https://evolvedfinance.com/podcasts/

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 35 | Launch it Live with Bootcamps with Laurie Joy

Tracy Sherriff — Mon, 03 Jan 2022 05:00:00 GMT

In this episode, I interview Laurie Joy. Laurie is the owner of Launch It Live Simplified. She is a proud wife and mother and hosts a bustling community of female entrepreneurs supporting each other while they learn in the Launch it Live Academy. When she’s not supporting her ladies, you can find her sitting down with a glass of wine and reading a life-changing book under a cozy blanket, or playing Mario Kart with her 11 year old son and sharing nachos and an episode of Schitt’s Creek with her hubby of 16 years.

In this episode we chat about:

Her reasons for choosing bootcamps to attract her clients to her Launch it Live Academy
How Laurie identifying the 'One Thing' to focus on made all the difference in her business in 2021
Laurie talks about why everyone can do a bootcamp, even if you're not showing what you teach
How Laurie's method supports coaches and network marketers
Laurie talks about going live isn't everyone's thing but it's so powerful
How Laurie shows up live (no slidedecks)

Connect with Laurie:

Follow Laurie in her Facebook group - Launch it Live Simplified (see her in action)

Resources Mentioned:

Book - The One Thing

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 34 | Flipping the Teaching Model In Your Course with Jessica Rivera

Tracy Sherriff — Mon, 20 Dec 2021 05:00:00 GMT

Client Spotlight:

Jessica Rivera is a Business and Mindset Coach based in New York. She helps entrepreneurs elevate their leadership so that they can run their business and lives without imposter syndrome. Jessica and I recently worked together to design and develop her Leadership Accelerator course and a smaller version of her course called the Leadership Incubator.

In this episode we chat about:

Why she decided to become a coach outside of the organization she works in
Why she decided to create a course
What made her decide to invest in support in designing and developing her course
Her view on the benefits of a flipped delivery model
The opportunities creating her course has created

Connect with Jessica:

Instagram @coachjessicarivera

www.jrcoaching.net

https://jessicarivera.vipmembervault.com

Resources Mentioned:

Book - Latinas Who Boss Up — Speak The Secret

*MemberVault - https://bit.ly/ThisIsMemberVault

*Hello Audio - https://helloaudio.fm?fpr=tracy30

* Represents an affiliate link

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 33 | Partnering to Scale with Carmen and Deidre

Tracy Sherriff — Mon, 06 Dec 2021 05:00:00 GMT

Carmen Reed-Gilkison, Whole Person Certified Coach, and Deirdre Harter, CPA, are Business Strategists and Co-Founders of Encore Empire. They support mission-oriented women over 40 who hire Encore Empire to help optimize their foundational business strategy so they can focus on positively impacting the world. They help new and established female entrepreneurs increase bottom line profits in their online business consistently and holistically by leveraging their past experience, honoring their values, and becoming financially savvy.

In this episode we chat about:

Their decision to partner versus staying solo
What makes their business model work
Why they won't be giving up 1:1 anytime soon
Why status quo just won't work for Encore Empire
The launch of their new podcast

Learn with Carmen and Deidre:

*** Register for their upcoming Business Validation Method Workshop is starting on December 14, 2021 @ https://encoreempire.com/validate/

Connect with them:

hello@encoreempire.com

https://encoreempire.com

https://www.facebook.com/EncoreEmpire

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

REPLAY: Disrupt the Way You Teach With Hello Audio

Tracy Sherriff — Mon, 22 Nov 2021 05:00:00 GMT

Listen now to learn:

How audio enhances learning
How teachers should empower students to be disruptors rather than robots
Hello Audios Integration with MemberVault and Thinkific
Reimagining the future of audio

Resources Mentioned

Hello Audio

*** This episode contains affiliate links.

Connect with Lindsay

Personal

Instagram: https://www.instagram.com/drlindsaypadilla/

FB: https://www.facebook.com/drlindsaypadilla/

LinkedIn: https://www.linkedin.com/in/lindsaypadilla/

Hello Audio

Instagram: www.instagram.com/helloaudiofm

FB: www.facebook.com/helloaudiofm

Group: www.facebook.com/groups/helloaudio

Connect with Tracy

Instagram: tracy.sherriff

Linkedin: https://www.linkedin.com/in/tracy-sherriff/

Website: https://teachyourtribeonline.com

Facebook Group: High-Impact Courses that Scale

Email: tracy@teachyourtribeonline.com

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

POPULAR: 7 Tips To Make Course Review and Revisons More Efficient

Tracy Sherriff — Mon, 08 Nov 2021 05:00:00 GMT

In this episode, I share 7 tips that will help make your course or program revisions happen more efficiently so you can save time and energy in the process. Review, refine, reload, rinse repeat. That's what the iterative process is all about.

I talk about:

How to organize your files
How to delegate roles and responsibilities associated with the revision process
How to keep your course assets protected
and more...

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 32 | How to Fill Your Next Program Without Spending Every Day on Social Media with Sophia Parra

Tracy Sherriff — Mon, 25 Oct 2021 04:00:00 GMT

In this episode, I interview Sophia Parra. Sophia is a social media strategist with a proven record for increasing a brand’s following, engagement, and reach. Her clients have tripled attendance at their free events, gone from 800 followers to 50k followers, increased opportunities for podcasts, magazines and even TV features, and at the top of 2020, one of her clients had a 6 figure launch from her Direct Messages... She’s also the creator of the online subscription, WHAT THE HECK TO POST, where she helps members stop falling victim to the algorithm and was most recently seen talkin' DM strategy on Forbes.

We talk about:

challenges that entreprenuers face with social media
why showing up on social media each day isn't the goal
her 5 phase social media strategy for those with a small list

Resources Mentioned:

Instagram:
https://www.instagram.com/sophiaparra/

Freebie:
http://getcoachsocial.com/clients/

Membership for coaches:

www.whatthehecktopost.com

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 31 | Launching Your Group Program: Putting Down the Super Woman Cape with Juliana Leamen

Tracy Sherriff — Mon, 11 Oct 2021 04:00:00 GMT

In this episode, I interview Juliana Leamen. Julianna is the creator of Naturally Joyous Inc., and she is a Mind-Body Weight Release Expert, Nutritionist & Podcaster. Juliana is University- trained with a Masters degree in Science, certified as a Holistic Nutritionist and Functional Diagnostic Nutrition Practitioner. She is on a mission to provide a new model of care for weight loss, what she calls Weight Release, moving away from the ‘diet mindset’ and helping women find confidence from within. With 10 years of experience in the Nutrition field, Juliana helps women over 40 make the shift towards weight release so they can balance their hormones naturally, release excess weight and regain their confidence.

We talk about:

What contributed to her decision to transition from 1:1 to a group coaching model
Her approach and commitment to ensuring a balance of content for all and customization for each participant
How she lost money and overcame a major tech hurdle by being honest with herself during her initial launch
How she leveraged expanding her team to allow her to be the creative in her business and show up energetically for her clients.

Resources Mentioned

Free Training on Weight Release - https://www.naturallyjoyous.ca/freetraining

Connect with Juliana

Instagram - https://www.instagram.com/naturally.joyous/

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 30 | Tech Stacks for Scaling Course Creators with Shelly Criswell

Tracy Sherriff — Mon, 27 Sep 2021 04:00:00 GMT

In this episode, I talk tech stacks and tips for scaling entrepreneurs with Shelly Criswell. Shelly is an online project manager. Her passion is helping other creative entrepreneurs not feel so overwhelmed with tech and creating processes so that they can move forward in their business.

In this episode we chat about:

* Must have tech tools for your tech stack

* How Shelly helps her clients choose the right tech tools for your business

* Shelly's preferred project management tool

* Common mistakes people make with tech that can slow down business growth and scale

Resources Mentioned

Click-up

Honeybook

MemberVault* (affiliate link)

Asanna

Trello

Connect with Shelly

Website: www.thefearlesssolopreneur.com

Freebie: https://www.thefearlesssolopreneur.com/ultimatetechstack

ClickUp course: https://www.thefearlesssolopreneur.com/clickup

Facebook group: https://www.facebook.com/groups/thefearlesssolopreneur

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EP 29 | So you want to make money?

Tracy Sherriff — Mon, 13 Sep 2021 04:00:31 GMT

In this episode I get clear on what YOU really want.

In this episode I talk about:

My journey to discovering my clients why
The benefits of scalable curriculum
Why you should consider hiring someone like me (even if it's not me)

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 28 | 4 Mistakes You Might be Making with Workbooks in Your Course or Online Program

Tracy Sherriff — Tue, 03 Aug 2021 00:50:00 GMT

In this episode I explore the pros and cons of having a workbook in your course or online program.

In this episode I talk about:

6 reasons why workbooks are an important asset in your course or online program
3 mistakes I see creators making when using workbooks

Resource Mentioned

Ep 5 - Scale Your Course - Filling the Gap Between Knowing and Understanding

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EP 27 | The Shift to 6 Figures in Your Course Based Business with Parker Stevenson

Tracy Sherriff — Tue, 27 Jul 2021 00:33:20 GMT

In this episode, I talk finance for entrepreneurs who offer courses as a business model with the co-owner of Evolved Finance, Parker Stevenson.

After you've listened to the podcast you'll have:

* A better understanding of the business of online courses

* Know the current trends in the industry that we're excited about

* Increase your awareness of the mindset shifts and action required of business owners who want to transition to 6 figures

* Know exactly what to do to make good decisions in your business

Resource Mentioned

Know Your Numbers - https://evolvedfinance.com

Connect with Parker

Social Links:

https://www.facebook.com/groups/evolvedfinance

https://www.instagram.com/evolvedfinance/

https://twitter.com/evolvedfinance

Links for show notes:

https://evolvedfinance.com/webinar/

https://evolvedfinance.com/podcasts/

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EP 26 | Systems, Processes, and Workflows... OH MY!

Tracy Sherriff — Mon, 05 Jul 2021 04:00:00 GMT

In this episode, I talk about the necessities of identifying, understanding, and improving the systems, processes, and workflows in your business.

I talk about the role of the:

Systems as the 'what' of your business objectives
Processes as the 'how' of making the systems function
and Workflows as the place where we 'move tasks from undone to done'
Actionable tips for you to begin to 'audit' your own systems, processes, and workflows in your business

Resources Mentioned

Hello Audio

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 25 | Scaling Your Business and Courses with Gamification with Jenny Hansen Lane

Tracy Sherriff — Mon, 28 Jun 2021 04:00:43 GMT

In this episode, I interview Jenny Hansen Lane. Jenny is a hidden gem in the online business world as an expert in helping entrepreneurs gamify their businesses. Whether you have a course, podcast, or 1:1 service, Jenny's strategies can help you achieve your next-level business goals.

We talk about:

What is gamification?
Why Jenny recommends MemberVault for gamification.
The intersection of gamification between marketing and education.
The two things that keep people stuck when it comes to gamification.
The one thing you can do today to start gamifying your course.

Resources Mentioned

MemberVault

Connect with Jenny

Website gamifybundle.com

Social Media Handle @jennyhansenlane

Facebook Group - Gamification for Authentic Boss Entrepreneurs

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 24 | 6 Hats of the Successful Course Creator

Tracy Sherriff — Mon, 21 Jun 2021 04:00:00 GMT

In this episode, I share my perspective on the different roles every successful course creator plays when delivering their online course or program.

I talk about the role of the:

The teacher
The coach
The facilitator
The mentor
The guide on the side
and one more I'll keep secret.

You'll have to listen to hear the last one... what could it be?

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EP 23 | 7 Tips To Make Course Review and Revisons More Efficient

Tracy Sherriff — Mon, 14 Jun 2021 04:00:00 GMT

In this episode, I share 7 tips that will help make your course or program revisions happen more efficiently so you can save time and energy in the process. Review, refine, reload. Rinse repeat. That's what the iterative process is all about.

I talk about:

How to organize your files
How to delegate roles and responsibilities associated with the revision process
How to keep your course assets protected
and more...

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 22 | Empowering Your Mindset with Debbi Sluys – Explore Vision Boards, Success, and Mindfulness with Debbi Sluys

Tracy Sherriff — Mon, 07 Jun 2021 04:00:00 GMT

In this enlightening episode, I sit down with Debbi Sluys, a visionary leader and expert in enhancing physical, mental, and spiritual well-being. With nearly three decades of experience in early childhood development, Debbi shares her profound insights on expanding brain potential, living with purpose, and the transformative power of gratitude and kindness. Debbi Sluys is renowned for her ability to elevate personal development through intentional living and mindset strategies. Her extensive background includes professional development, public speaking, and a deep understanding of the neuroscience of success. Through her innovative approaches, Debbi empowers individuals to unlock their brain's full capacity, helping them identify their dreams, discover their "whys," and achieve their personal destiny.

Key Topics We Cover:

The Vision Board Process: Learn about the impactful process of creating vision boards that Debbi advocates to visualize and achieve success.
Origin of Dare to Declare: Discover the inspiring story behind Debbi Sluys's company, Dare to Declare, and how it helps individuals harness the power of visioning.
Visionary Success: Hear how Debbi's visionary mindset has fueled her success and how it can inspire your journey.H
Dare to Declare Academy: Get exclusive insights into the launch of the Dare to Declare Academy, a platform for those looking to deepen their understanding of personal and professional growth.

Connect with Debbi

Instagram https://www.instagram.com/debbisluys/
Website https://debbisluys.com/
Apply to the Dare to Declare Academy

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EP 21 | What is a Curriculum and Content Coach and Why Should You Care?

Tracy Sherriff — Mon, 24 May 2021 04:00:00 GMT

In this episode I talk about my decision to align with the title curriculum and content coach, how I came to be in this space, what a curriculum and content coach really is, and why you should care.

Resource Mentioned

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 20 | There's Always a Messy Middle

Tracy Sherriff — Mon, 17 May 2021 04:00:00 GMT

In this episode, I share with you 2 things you can do when your about to teach live and all of a sudden overhwlem sets in. If you worry your not ready to deliver, what can you do to help you show up authentically and imperfectly? I have the answers which I draw on directly from my own personal experiences teaching online and in classrooms for the last 25 years.

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 19 | Thoughts from Behind the Mic - Reflections On An Upcoming Speaking Opportunity and More

Tracy Sherriff — Mon, 10 May 2021 04:00:00 GMT

In this episode, I share a summary of my workings on with you this week.

I talk about:

My upcoming talk at Podfest Masterclass 2021
Why creating a course isn't just about making money
My work with Debbi Sluys - Dare to Declare Academy

Resources Mentioned

Podfest Masterclass 2021
Dare to Declare Academy - contact Debbi Sluys

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 18 | Creating the Perfect Flow in Your Week with Karem Mieses

Tracy Sherriff — Thu, 06 May 2021 04:00:00 GMT

In this episode, I interview Karem Mieses, a Productivity Consultant & Business Strategist who for the past 2 decades has been helping business owners turn their companies around from bankruptcy to profit. Her specialties in project management and finding new sources of revenue help her transform her consulting practice to 100% online in 2014. She is the creator of Idea2Profit Online Academy, host of the Life Boss Podcast & award-winning author that teaches creative family business owners to launch their businesses from their garages and kitchen tables while enjoying life.

We talk about:

Why focusing on the things that have the most meaning in your life is critical to your success
Finding that one habit that will help you get centred when you feel unbalanced
How entering into awareness and self-protection will move you closer to your flow

Resources Mentioned

Blue Ocean

Connect with Karem

Instagram https://www.instagram.com/karemmieses.official/
Podcast http://lifebosspodcast.com/

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

Ep 17 | Creating Engaging Learning Experiences with Intentional Instructional Design

Tracy Sherriff — Mon, 03 May 2021 04:00:00 GMT

In this episode, the tables are turned a little. In EP 8 The Power of MemberVault I interviewed Jayna Petersen and today Jayna interviews me in a replay of a video interview I did with Jayna last year when she interviewed 20+ experts for her Markey Your MV product.

In this episode, I talk about:

What instructional design is
The science behind how people learn
Preventing leaky bucket syndrome in your business
The importance of being student-centered
How adults approach learning
Strategies to design for the adult learner

Resource Mentioned

Market Your MV

MemberVault

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 16 | Scaling with Evergreen Courses the Introvert Way with Susanna Reay

Tracy Sherriff — Thu, 29 Apr 2021 04:00:00 GMT

In this episode, I interview Susanna Reay. Susanna’s Introvert Way coaching methods ensure quietly determined business owners create high-value service offers that connect with their clients while maintaining their own energy boundaries to avoid burnout so that they can achieve the sustainable income and lifestyle they desire. Susanna has worked with over 1000 introverted women globally in the last 5 years, all from her home, and is a regular keynote speaker at online summits aimed at empowering fellow introvert entrepreneurs.

We talk about:

The amazing advancement of technology
Introverts and extroverts in business
Balancing our flow and energy to our personality type
Defining evergreen and scalable courses
How to stand out to your learners the introvert way

Resources shared:

16Personalities - Free Myers Briggs Assessment

Connect with Susanna

Website with free resources: https://susannareay.com/

Come across and join the Introvert Entrepreneurs Powerhouse (free Facebook Community) at: https://www.facebook.com/groups/quietpowerhouse/

Instagram: https://www.instagram.com/susannareay

LinkedIN: https://www.linkedin.com/in/susannareay/

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 15 | 8 Tips for Protecting Your Time and Energy When Offering a Learning Community

Tracy Sherriff — Mon, 26 Apr 2021 04:00:00 GMT

In this episode, I'm going to provide you with 8 tips to ensure you don't get burnout when offering a learning community with your course or online program.

Listen now to learn:

The importance of identifying the purpose and goals of the community
Why expectations need to be established
Save your energy by scheduling some posts in advance
Have theme days
Why using hashtags or topic tags is a win win for learners and creators
Rethinking intro threads
Invite students to be experts
Time blocking when you will show up
Hiring a temporary team member
How to evaluate if someone truly understands something

Resources Mentioned

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 14 | Disrupt the Way You Teach with Hello Audio - Lindsay Padilla

Tracy Sherriff — Thu, 22 Apr 2021 04:00:00 GMT

Listen now to learn:

How audio enhances learning
How teachers should empower students to be disruptors rather than robots
Hello Audios Integration with MemberVault and Thinkific
Reimagining the future of audio

Resources Mentioned

Hello Audio

*** This episode contains affiliate links.

Connect with Lindsay

Personal

Instagram: https://www.instagram.com/drlindsaypadilla/

FB: https://www.facebook.com/drlindsaypadilla/

LinkedIn: https://www.linkedin.com/in/lindsaypadilla/

Hello Audio

Instagram: www.instagram.com/helloaudiofm

FB: www.facebook.com/helloaudiofm

Group: www.facebook.com/groups/helloaudio

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 13 | Think Twice Before Saying No To Hosting a Community With Your Course

Tracy Sherriff — Mon, 19 Apr 2021 04:00:00 GMT

In this episode, I share with you a little bit of theory on the importance of creating community spaces in your course or online program.

You will learn:

What is social learning
Why social learning is important
Why choose to host a community in your course or program

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

Ep 12 | Putting the JOY in the SOP's with Mallory Joy

Tracy Sherriff — Thu, 15 Apr 2021 13:22:06 GMT

In today’s episode, I chat with Mallory Joy, a Business Consultant who works with business owners who have reached their capacity in their business but want to be able to create a bigger impact serving their customers. She has worked with multiple different industries from eCommerce, digital agencies, home remodelling, and creative business owners to put the processes, structure and routines in place within their companies needed to build thriving teams. She owns a full-service business where she works to help with systems planning, building, documenting, outsourcing, and training.

In this episode you'll learn:

How she keeps clients develop and document processes
The benefits of documenting processes
Mistakes people make when developing SOP's
Tips for documenting SOP's

Connect with Mallory

Get Mallory's FREE SOP's Template Bundle

Instagram: https://www.instagram.com/malloryjoyco/
Facebook: https://www.facebook.com/malloryjoyco
Website: https://malloryjoy.vipmembervault.com/

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 11 | The Scale Your Course Roadmap

Tracy Sherriff — Mon, 12 Apr 2021 04:00:00 GMT

In this episode, I break down my 3 phase roadmap for scaling your course.

In this episode I talk about:

Why I believe you need to focus on scaling your course to scale your business
My 3 phase process for preparing courses to scale your business

If you’re ready to Scale Your Course download the Scale Your Course Roadmap, where I walk you through the step-by-step framework I use to refine and optimize courses or online programs.

Connect with Me

Instagram: www.instagram.com/tracy.sherriff/
Linkedin: www.linkedin.com/in/tracy-sherriff/
Website: www.teachyourtribeonline.com
Facebook Group: High-Impact Courses that Scale
Email: tracy@teachyourtribeonline.com

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 10 | Creating Magic in Your Course Community with Joanna Novelo

Tracy Sherriff — Thu, 08 Apr 2021 04:00:00 GMT

In this episode, I have an engaging conversation with Joanna Novelo. Joanna is an entrepreneur who understands the power behind having an engaged community. As a community strategist, Joanna helps entrepreneurs create unique and engaging experiences for their communities so their fans turn into repeat customers. By making audiences feel seen, heard, and taken care of, Joanna helps some of the biggest names on the internet create win-win situations where community members are thrilled and businesses thrive.

Joanna talks about:

Planning for the highs and lows of the process of transformation in online courses
What Disney, parties and restaurant customer service has to do with course creation
Understanding how your energy sets the tone for your community
How to lead an engaged group as a solopreneur

Resources Mentioned

MemberVault

Hello Audio

Connect with Joanna

Facebook: https://www.facebook.com/experienceandmagic

Instagram: https://www.instagram.com/experienceandmagic/

Website: https://experienceandmagic.com/

Template Vault: https://experienceandmagic.vipmembervault.com/products/courses/view/3

Connect with Tracy

Instagram: https://www.instagram.com/tracy.sherriff/

Linkedin: https://www.linkedin.com/in/tracy-sherriff/

Website: https://teachyourtribeonline.com

Facebook Group: High-Impact Courses that Scale

Email: tracy@teachyourtribeonline.com

If you’re ready to Scale Your Course download the Scale Your Course Roadmap, where I walk you through the step by step framework I use to refine and optimize courses or online programs.

*This episode contains affiliate links.

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 09 | What Does the Term Curriculum Really Mean

Tracy Sherriff — Mon, 05 Apr 2021 04:00:00 GMT

In this episode, I share what I've uncovered about the word curriculum, how it is often misunderstood and can mean different things to different people.

Listen now to learn:

What I learned from 26 people when I asked them all "What is the curriculum?"
What curriculum is and isn't
How I define curriculum and what it should mean to every course creator

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 08 | The Power of MemberVault with Jayna Petersen

Tracy Sherriff — Thu, 01 Apr 2021 04:00:00 GMT

In this episode, I have a really fun conversation with Jayna Pettersen about one of our favourite digital platforms, MemberVault. Jayna Pettersen is a University Professor & Freelance Online Course Designer helping overwhelmed entrepreneurs, coaches, course and membership site creators develop highly profitable and engaging online learning experiences. More recently, she is branching out to help church ministry leaders and non-profits with their internal volunteer training and ministry leadership development which dovetails with her 10 + years as a volunteer manager at her church in Puyallup, WA.

Jayna talks about:

Why Jayna thinks MemberVault is the best place to host a course
The importance of interaction in your course
Her messy extraction process for course design
How Jayna uses customized MemberVault templates to set up her clients MemberVaults
Jayna’s recent pivot to supporting church ministry leaders and non-profits using MemberVault

Resources Mentioned

CONNECT WITH JAYNA

Course Bistro Website: www.coursebistro.com
Course Bistro Portfolio: www.coursebistro.com/portfolio
Course Bistro MV: www.coursebistrocafe.com
Church Resources MV: www.churchbistrocafe.com
Course Bistro FB Page: https://www.facebook.com/coursebistro/
LinkedIn: https://www.linkedin.com/in/jaynapettersen/
YouTube Channel with MV Tutorials: https://www.youtube.com/channel/UCg_9kc80Cs-17gAUjgaVGSA

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 07 | Impact, Effort & the Quick Win

Tracy Sherriff — Mon, 29 Mar 2021 04:00:00 GMT

Listen now to learn:

The importance of momentum in learning
The role of Dopamine in learning
How we have to design intentionally to increase dopamine levels in our learners
Find out what a quick win is
How to apply the Impact/Effort Matrix is and how to apply it to your course

Resources Mentioned

Impact Effort Matrix
VIP Intensive (PROMO CODE SYCGIFT)

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 06 | Responsibility, Ownership, and Leadership in the Online Teaching Space with Cassie Righter

Tracy Sherriff — Thu, 25 Mar 2021 04:00:00 GMT

In this episode, I interview Cassie Righter, Online Business Manager™. As a pioneer in the online business space, Cassie developed a Certification Program for Online Education Managers™. She started in the online business world as a Virtual Assistant, before moving on to specialize in Online Education Management™. Driven by a mission to transform the way coaches and services providers deliver results inside their paid group programs Cassie now certifies VAs and OBMs so they’re able to scale their businesses as Online Education Managers. Cassie certifies VAs and OBMs who want to develop their expertise as an Online Education Manager so they can scale their business by stepping into the role of consultant/strategist instead of "Task doer".

Cassie talks about:

Identifying the gap in the online space
Her journey from virtual assistant to the founder of an online academy for VA’s
Understanding that effective online course and programs require two skill sets
Cassie’s observations of trends in the online teaching space
Strategies that can improve your course or group coaching program

Resources Mentioned

Reggie Rat - Gradual Release of Responsibility Model

The 12 Week Year - Chapter 8 - Accountability is Ownership

Connect with Cassie

Instagram https://instagram.com/cassierighter/

Facebook Group https://bit.ly/onlineeducationmanagers

Website www.cassierighter.com

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 05 | Filling the Gap Between Knowing and Understanding

Tracy Sherriff — Mon, 22 Mar 2021 04:00:00 GMT

Listen now to learn:

The difference between knowing and understanding
How understanding leads to action
Your challenge: Identifying if your content leads to understanding
How to evaluate if someone truly understands something

Resources Mentioned

The Difference Between Knowing and Understanding - Motivated Mastery
Quote from Maria Popova in her timeless essay on wisdom in the age of information (originally linked from Motivated Mastery)

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 04 | Normalizing the Iterative Process in Course Creation with Jana O

Tracy Sherriff — Thu, 18 Mar 2021 04:00:00 GMT

In this episode, I interview Jana Roe Osofsky, a marketing expert and Pinterest specialist for online coaches, course creators, and service providers.

She got started working online in 2016 as a Virtual Assistant. Upon discovering that a client was leveraging Pinterest to get leads and sell her services – Jana went all in on the platform. She has since developed a specialization in Pinterest marketing for lead generation.

Now she helps her clients and students automate list growth so they can automate a steady stream of targeted leads for their courses and programs – and set themselves up for long-term business success. (And yes – she does that with Pinterest!)

She’s on a mission to spread the word: When set up properly, Pinterest can attract soulmate clients – with a small investment of time each month.

Jana talks about:

Her journey in business
Jana’s process of creating a course
Why she recognized the need to revise her course
The role perfectionism plays in the course creation process
What she learned through the process of refining her course

Connect with Jana

Instagram.com/JanaOMedia

Facebook.com/JanaOMedia

Pinterest.com/JanaOMedia

FREE Resource: Free Pinterest QuickStart! Checklist

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 03 | 3 Places You Can Scale Your Content

Tracy Sherriff — Mon, 15 Mar 2021 04:00:00 GMT

In this episode, I share three places that you can consider making some refinements in your content to improve the journey for our learners and make a bigger impact doing less.

Listen now to learn:

The mistake people are making when refining their content if their learners are stuck
The only goal you need to have when looking at refining your content
3 places you need to be looking at in your content as part of the scaling process

Resources Mentioned

Screencast-O-Matic
Google Forms

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 02 | Is This All There Is with Carmen Reed Gilkison

Tracy Sherriff — Sun, 14 Mar 2021 05:00:00 GMT

In this show I interview Carmen Reed-Gilkison, Co-Founder of Encore Empire.

Carmen is a Certified Whole Person Coach. She helps women over forty cash-in on their life experience by putting it to work for them so they can start their own business, create their own economy and impact the world with their gifts. She’s passionate about empowering women at a time in life when many become lost.

Carmen has been investing time and energy into her business after she woke up one day and wondered “Is this all there is?” She’s been side hustling for a few years now and has just announced she will soon be transitioning out of her corporate job.

Carmen talks about:

Her first missteps with course design
What changed in her approach to allow her to feel like she’s final got the pieces fitting together
The benefits she’s experienced in choosing a business partner
How she is designing with scale in mind as they’ve launched their coaching program Encore Empire
The Leverage Your Life Summit she is hosting with her partner at the end of March

Resources Mentioned

Kelly Roach Live Launch Method
Danny Inny - Leveraged Learning [Download the Free Book]

Connect with Carmen

Facebook Group:https://www.facebook.com/groups/empireofunstoppablewomen

Website: https://encoreempire.com

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 01 | The Difference Between Scaling with Courses and Scaling Your Course

Tracy Sherriff — Sat, 13 Mar 2021 05:00:00 GMT

Welcome to the first official episode of Scale Your Course for scaling experts, coaches and service-based entrepreneurs with online courses and programs.

In this episode I talk about:

How the idea of scaling course is newer to education
What it means to scale your course
The benefits to scaling your course
What a scaled course looks like

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

EP 00 | Trailer

Tracy Sherriff — Fri, 12 Mar 2021 05:00:00 GMT

Welcome to Scale Your Course! If you are an overworked, overwhelmed, tapped-out online coach, expert, or service-based entrepreneur leveraging online courses or programs as part of your business model, this show is for you.

I’ll be combining solo episodes by me, Tracy Sherriff, your host, where I talk about effective design and efficient delivery of your course or program, with inspiring guest interviews that will help shorten your path to a truly scaled course or online program.

Are you ready to SCALE YOUR COURSE? Let’s do this!

Instagram: https://www.instagram.com/tracy.sherriff/

Website: https://teachyourtribeonline.com

Facebook Group: High-Impact Courses that Scale

Email: tracy@teachyourtribeonline.com

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.