Have you ever looked up and realized, “Wait... how the hell did my business start running me?”

This episode is for you if your business was supposed to give you freedom… but now feels like it owns you. We’re chatting about what’s really going on when you’re grinding without growing, and why mindset work(the subconscious kind) might just be the missing piece.

This is my first solo episode back post-maternity leave, and it’s a vulnerable one. I’m sharing how my own business once left me feeling burnt out and working around the clock no matter what I did, how I rewired those beliefs, and how you can do the same to reclaim your role as the actual leader of your product based business.

Inside this episode, you’ll learn:

• Why hustle culture is still running your subconscious—even if you think you’ve “moved on”
• What subconscious programming has to do with your burnout (and how to rewire it)
• The beliefs that are silently sabotaging your growth
• What it really means to step into your role as the leader of your business
• The power of creating white space in your calendar (and life)
• Why your version of success must be defined by you (and no one else)

Resources Mentioned in this episode:

• Episode 92: Define Your Version of Success
• Join the Rewired Retail Mastermind HERE
• OR DM me “REWIRED” on IG @kristinfishercoaching to chat: 

Enjoy the chat! 

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

For over a decade, Rebecca has turned her artwork into vibrant, giftable products stocked in stores nationwide. She's not only grown her own product-based business, but now also teaches artists how to confidently source products, work with factories, and scale without burnout.

This conversation is filled with gold. From starting scrappy with just three SKUs of washi tape, to now launching new product categories and a game-changing app. Kristin and Rebecca talk candidly about navigating the not-so-linear journey of product-based entrepreneurship, manufacturing both domestically and overseas, building resilience, and staying creative while growing a business.

In this episode, we cover:

• How Rebecca built her brand from a nap-time side hustle to a thriving business
• Lessons from 10 years of manufacturing and product development
• What most people miss when sourcing overseas (and how to avoid it)
• How tariffs and global changes are impacting small product-based businesses
• The mindset of launching a new product (and even an app) from scratch
• The importance of letting yourself be a scrappy beginner again and again

Whether you're brand new or 10+ years into your product business, this conversation is a reminder that your journey doesn’t have to be linear - and magic can happen when you just start.

Enjoy the chat! 

CONNECT WITH REBECCA:

Shop Rebecca Jane Woolbright: www.rebeccajanewoolbright.com  

Manufacture Awesome: https://www.manufactureawesome.com/

Connect on Instagram:

@rebecca_jane_woolbright

@manufacturer_awesome

CHECK OUT REBECCA’S COURSES & RESOURCES:

Manufacture Awesome

Mini Course to Use Streak for your Wholesale CRM: Automate & Scale

Map out your product launches: Launch Line App

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

While I’m on maternity leave, I’m re-airing some of the most impactful Buyerside Chat episodes, and this one dives into one of the most important (and hardest) skills you’ll ever learn as a product-based business owner: the ability to edit your product line without emotion.

When your business is small, creativity leads the way, and that’s a beautiful thing. But when you’re growing, scaling, and reinvesting back into inventory, emotion can quietly become one of your biggest profit killers.

In this episode, I’m breaking down how buyers actually think when they evaluate assortments, and how you can start making decisions like a CEO instead of an artist, creator, maker or new boutique owner who’s emotionally attached to every product.

We talk about why having too many SKUs hurts conversion, how to identify what’s driving the majority of your revenue, and how editing your collection can instantly improve cash flow, margins, and clarity - for both you and your customers.

If you’ve ever:

• Felt overwhelmed by how many products you carry
• Struggled to let go of a once-beloved bestseller
• Wondered why sales feel stagnant despite adding more SKUs
• Or felt stuck between creativity and profitability

This episode will give you the framework and the confidence that you need to edit with intention.

In this episode, we cover:

• Why editing is one of the most important buyer skills you can learn
• How emotion sneaks into product decisions (and how to remove it)
• Why fewer choices often lead to higher conversion
• The 80/20 rule and how it applies to your product line
• How to identify “dead weight” SKUs in your assortment
• Why bestsellers sometimes need to replace—not sit next to—older products
• How edited collections improve profit, clarity, and buyer confidence
• When more SKUs make sense (and when they absolutely don’t)

Enjoy the chat! 

FREE RESOURCE FOR YOU!

Grab the Retail Terms & Formulas Cheat Sheet HERE to help you speak the buyer language (with your wholesale buyers AND within your own retail business). 

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

This episode originally aired on February 17, 2025 - but it’s still full of relevant strategy! 

If your brain is buzzing with product ideas (and your calendar is packed with launch dates)… but you're not sure how much newness your brand really needs or how often you should be dropping collections—this episode is for you.

We’re chatting about what buyers actually want to see from your product assortment, how to stop overwhelming your customers and yourself, and how to bring in just the right amount of newness to stay relevant without staying stuck on the launch hamster wheel.

Here’s the deal: more products ≠ more profit. And in this episode, I’m giving you the exact questions to ask yourself to sharpen your strategy, clean up your assortment, and fine-tune your collection calendar in a way that makes sense for your brand.

Whether you're planning your next product drop or rethinking your whole line, this episode will help you zoom out and make strategic decisions like a buyer—not just a creator.

What you’ll learn in this episode:

• Exactly how many collections you need per year
• The ideal timing for your major and mini product drops
• How to balance launch energy to avoid burnout
• What wholesale buyers and retailers actually want from your newness
• How to evaluate whether your product ideas are adding real value
• 5 questions to ask before adding a new product to your line
• Why bestsellers deserve a second (and third) spotlight
• What needs to go away before you bring something new in

Enjoy the chat! 

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

Originally aired in February 2024, this conversation got such great feedback that I had to bring it back. The strategies are still just as relevant because they go beyond trends and into what actually drives retail growth this time of year.

In this episode, I’m diving into:

• How to follow up with buyers after a trade show (and the #1 mistake most brands make)
• Creative ways to stay on buyers’ radars - even if you’re not at the show
• A simple way for buyers to maximize their open-to-buy budget and avoid overbuying
• How to use trade show season as an opportunity for connection—not just transactions

Whether you're a product-based brand or a buyer, you're going to leave this one with fresh ideas and smart strategies to make this season work for you.

Mentioned in this episode:

→ Want more pitch strategy? Grab the Buyerside Pitch Kit HERE

Let’s turn trade show season into growth season!

Enjoy the chat. 

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

Wholesale pitching: you either feel on fire or totally frazzled. In this episode, I’m pulling back the curtain on the most common wholesale pitching mistakes I’ve seen from both sides of the buyer table—and exactly how to fix them.

With nearly 20 years as a corporate retail buyer and running my own product-based business, I’ve seen thousands (yes, thousands!) of pitches—and I can tell you, most of them are missing the mark. From copy-paste templates to long-winded origin stories, there’s a lot that’s holding your emails back from actually converting.

In today’s chat, I’m sharing:

• The biggest mistakes I see brands making in their pitches
• What to do instead to actually get a buyer's attention
• How to tailor your pitch (without rewriting it from scratch every time)
• Why NOT following up is killing your wholesale strategy
• And a sneak peek at my brand-new Buyerside Pitch Kit - your complete guide to writing pitches that get replies.

Let’s make your pitching process faster, better, and way more effective.

Here’s what you’ll learn in this episode:

• Why buyers can spot a copy/paste template a mile away
• How to stop making your pitch all about you
• The structure that makes your pitch skimmable and clear
• How many follow-ups you actually need to be sending
• The biggest mindset shift you need to pitch like a pro
• How to know when to let a dream retailer go (yep, really)

Mentioned Resources:

• Grab the Buyerside Pitch Kit HERE

Enjoy the chat! 

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

Let’s fix that.

In this short and sweet solo episode, I’m pulling back the curtain on how I approach sustainable, aligned strategic planning—especially during this weird in-between week when the year is technically over but your brain is still buzzing.

You’ll learn why most goal-setting strategies don’t work for product-based founders (especially right after Q4), and how to shift into planning in a way that honors your energy, your life, and your leadership capacity.

This one’s for you if you’re ready to let go of pressure-filled plans that make you feel like a failure by February and actually build a business plan that supports the life you want.

Let’s dive in.

✨ What You’ll Learn:

• Why January energy can trick you into overcommitting
• The 3 questions I always ask myself before setting business goals
• How to factor your real life (yes, the messy parts) into your strategic plan
• What to do before you set revenue targets
• Why less is more when it comes to your 2026 strategy
• How to make your plan feel good—not like a pressure cooker

Resources mentioned in this episode:

• The self-paced Goal Setting Workshop: kristinfishercoaching.com/goalsettingworkshop
• Optional Add-On the LIVE Strategic Planning Session (Jan 9, 2026): Available at checkout!
• Already purchased the Goal Setting Workshop? Check your email for the invite link!

Inside the Faire Bootcamp Back Pocket Quarterly Coaching Membership? You get the Jan 9th session free!

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

Jennifer joined Faire back in 2019 and has played a massive role in scaling their revenue and shaping the buyer and brand experience. She’s leading the charge on the programs, tools, and updates that directly impact YOU - whether you’re an independent brand, a retailer, or both.

We’re talking:

• What’s actually working on Faire right now
• How AI is changing the platform (and what it means for visibility)
• How to prepare for Winter Market
• How to build trust through fulfillment, reviews, and performance
• Why Faire is betting big on tools that help both sides of the marketplace win

This is the most up-to-date insight you’re going to get into how the platform is evolving and what you can do to grow your sales and visibility - today.

Resources mentioned:

• Download the 6-Week Faire Market Planner: www.kristinfishercoaching.com/fairemarketplanner
• Watch the Free Faire Success Blueprint Workshop: www.kristinfishercoaching.com/faireblueprint
• Join the Faire Bootcamp: www.kristinfishercoaching.com/bootcamp

Enjoy the chat!

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

Landing a big box retail conversation is a huge win — but the real game starts now. In today’s episode, I walk you through the exact mindset shift, prep work, and follow-up strategy you need when you're stepping into conversations with major retailers (and not just indie shops).

We’ll cover:

• The mindset you have to adopt with big buyers
• How to think like a buyer (so you speak their language)
• What happens behind the scenes after your first pitch
• The metrics, terms & lingo that'll make you look legit
• How to lead the conversation to the data, not just your brand story
• Why follow-up is non-negotiable (and how to do it well)

Whether this is your first major retail conversation or your tenth, you’ll walk away feeling confident, clear, and ready to show up differently.

Resources mentioned:

Download the FREE Retail Industry Terms & Formulas Cheat Sheet HERE 

COMING SOON for PRE-SALE during the Cyber Week Promo: Wholesale Pitch Playbook

Enjoy the chat!

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

1) We’ve officially hit the 100th episode of The Buyerside Chat

2) And… The Buyerside Chat is now officially Trademarked! 

This podcast started as a scrappy idea (literally recorded in my closet) and has turned into such a powerful way to serve you with no-fluff strategy, behind-the-scenes honesty, and now… deeper leadership and mindset work to help you grow.

Inside today’s episode, we’re talking about what it means to lead your business differently as you grow and scale. 

I’m sharing how real leadership comes from YOU - not more to-do lists, content, or courses, but from how you’re showing up, regulating your nervous system, and holding space for the version of your business you actually want. And what’s really blocking you from stepping into that next level of leadership.

Whether you're in a season of quicksand or craving that early-days energy again, this episode will help you reconnect with the CEO version of you that your business needs.

What you’ll hear:

• Why the biggest breakthroughs don’t come from new strategies, but from how you lead yourself
• How to realign your vision, especially when growth starts to feel heavy instead of exciting
• The common turning point most founders hit around year 5 (and how to navigate it with less chaos)
• How to recognize when your business is asking you to evolve and how to respond
• What the “calm in the storm” version of leadership actually looks like

And at the end I drop some BIG NEWS: A sneak peek at what’s launching on Dec 1 (psst: it’s not a course…)

Enjoy the chat!

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

If you're listening to this in real time, the retail holiday season has officially kicked off. Whether you’re a product brand or an independent retailer, it’s game time. Here’s the thing: Q4 doesn’t just reward great strategy, it exposes the cracks. It amplifies what’s working and what’s definitely not.

In this episode, we talk about how to protect your peace and your profit through the most chaotic (and lucrative!) time of year.

I'm giving you the full rundown on in-season strategy: how to be nimble with your promos, what metrics to track now (not later), and how to simplify to amplify your results without totally draining your energy.

Whether you’re riding high on early sales or feeling like you're drowning in to-dos, this episode is going to help you finish the year strong—without sacrificing your sanity in the process.

Here’s what we’re diving into:

• Why Q4 magnifies what’s working (and what’s not)
• The biggest mindset shift I want you to make this season
• How to audit your promos and marketing to align with what’s actually selling
• What metrics you need to track post-Cyber Monday (and why!)
• Tactical tips to protect your energy AND boost your revenue
• What wholesale buyers are doing right now—and how you can support them
• Why doing less but better is the vibe for the rest of the year

Whether you’re selling DTC, wholesale, or both, you’ll walk away with actionable steps you can implement TODAY to make this your most profitable and peaceful Q4 yet.

Enjoy the chat!

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

In today’s episode of The Buyerside Chat, I’m joined by Amita Nair, the artist and founder behind Ami Creative. She shared what it really looks like to grow a product-based business that’s rooted in culture, storytelling, and bold, unforgettable design.

From her early days designing as a graphic designer turned wedding stationery designer to building a thriving wholesale brand, Amita shares how she infuses her Indian-American heritage into her art, how she navigates sourcing challenges (hi, tariffs!), and what it’s been like transitioning to a fulfillment center as she scales.

This one’s packed with honest lessons, creative process insights, and major permission to test, pivot, and grow in a way that feels aligned to YOU.

Let’s dive in.

What you’ll learn:

• How Amita blends her Indian heritage with Pacific Northwest vibes to create a distinct brand voice
• Why mugs were a wholesale nightmare for her, where she over-invested, and what product swaps worked better
• The mindset shift she’s embracing while scaling her biz (spoiler: it’s uncomfortable but worth it)
• How she evaluates what products to keep, cut, or pivot based on performance and gut instinct
• The truth about sourcing both domestically and internationally (and how tariffs are forcing change)
• Why transitioning to a fulfillment center is changing the game for her business
• The balance between creative spark and the business “grind”

ABOUT AMITA NAIR:

Amita Nair is the artist and founder behind Amicreative, a Washington-based studio known for vibrant, hand-illustrated stationery and gifts. Her work blends Pacific Northwest inspiration with details drawn from her Indian heritage, creating pieces that feel soulful, colorful, and bohemian.

Her greeting card designs have earned her a Louie Award. Beyond her own brand, she mentors artists in product development and licensing, sharing her journey of building a creative business rooted in story and soul.

Resources & Links:

Shop: www.shopamicreative.com

Portfolio: www.amitanairportfolio.com

Connect on IG! @amitanair

Interested in domestic product sourcing education? DM Amita on Instagram or visit her site for upcoming workshops.

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

This is not an episode about “burn it all down.”

It’s about what can happen when you stop overthinking, move through fear, simplify with intention, and lean into self-trust.

I’m sharing the messy middle, the lessons I didn’t expect, and the surprising outcome of letting go - even when something was still “working.”

If you’re standing at a crossroads in your business or life, or just craving permission to do things differently, then this one’s for you.

What you’ll learn in this episode:

• Why overthinking is a giant time-suck (and how to stop doing it)
• The truth about fear, and how it builds self-trust
• How simplifying can actually amplify your impact and your success
• Why success doesn’t have to feel like a constant grind (and how we can stop thinking that “hard work = success”)
• How alignment actually fuels growth
• That grief + gratitude can co-exist - and why it’s okay to mourn a good decision
• The life-changing power of choosing your next chapter on purpose

Mentioned in this episode:

• 2024 Episodes going behind the scenes on WHY I closed my own product based business:
• Episode 70
• Episode 71

Private Mentorship is VERY limited (listen to the end of the episode to hear why!)

If you’re ready to get support inside your own next-level growth season:

→ Head to kristinfishercoaching.com to learn more about private mentorship before limited spots close this November (or fill) - whichever comes first.

→ Or DM me at @kristinfishercoaching to chat and see what is the right fit for you!

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

How much risk is really accounted for in your retail business strategy?

In this episode of The Buyerside Chat, we’re chatting about how to mitigate risk in your product-based business.

Whether you’re focused on DTC, wholesale, or a mix of both, the reality is: things still feel shaky right now. Costs are creeping up, tariffs are shifting, and consumer (and retailer) spending is cautious. And while you can’t control the economy, you can take a page from the corporate retail playbook to protect your biz (and your profits) from outside chaos.

In this episode, I’ll walk you through how retail buyers manage risk, what to actually look at when making strategic calls in your business, and how to avoid being the brand with a warehouse full of inventory and zero cash to show for it.

What you’ll hear:

• The biggest risk hiding in plain sight in your business
• How to remove emotion and think like a corporate buyer
• My favorite “on order” strategy to protect your cash flow and profitability
• What to do if one customer or supplier holds too much power
• Signs you need to reduce your next buy (and how to pivot)
• The #1 mindset shift that separates thriving brands from struggling ones

Mentioned in this chat:

Goal Setting Workshop

This is not your average workshop. You’ll get my personal planning spreadsheet (used with 1:1 clients + in my own product biz) and step-by-step videos to walk you through goal setting, inventory planning, and profitability forecasting. A game-changer if you're ready to lead like a buyer.

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

This happens to even the most seasoned brands - and yes, even in big box retail.

But the good news?

There’s a smarter way to spot your next best-seller without blowing your budget or taking on risky inventory bets.

This episode is a listener favorite from 2024, and I'm bringing it back right now because it’s more relevant than ever as you plan for your upcoming collections during an unpredictable retail landscape.

Let’s talk about how to test new product ideas in a low-risk, high-reward way.

Inside this episode of The Buyerside Chat, you’ll learn:

• How to identify “white space” opportunities in your current product assortment
• What your sales data is really telling you, and how to pair it with trend insights,
• A proven framework to test and validate new product ideas without overbuying
• What to do next when you spot a potential best-seller (hint: don’t wait a year to act)

Whether you’re designing your next collection, revamping your wholesale line, or simply trying to drive more revenue without burnout - this strategy will help you take action without adding risk.

Loved this episode? DM me on Instagram @kristinfishercoaching and let me know what you’re testing right now. I’d love to hear how you’re applying this strategy to your own product based business.

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

Miranda’s journey is as unexpected as it gets: she went from working on capital murder cases to building a thriving slow fashion brand full of rhinestones, fringe, and unapologetic self-expression.

We dive into what burnout really looks like, the rollercoaster of building a brand that actually feels aligned, and what happens when you chase success… and end up somewhere you didn’t want to be.

This is a must-listen for any business owner who’s ever felt overwhelmed, creatively off-track, or unsure whether to keep pushing or pivot.

Miranda shares her own messy, magical middle and the mindset shifts that helped her realign with her purpose, get back to her creative roots, and rebuild a business that actually feels good.

What You’ll Hear:

• How Miranda went from the courtroom to custom fashion design
• The burnout that forced her to make a bold life change
• Why listening to your intuition matters more than revenue goals
• How she accidentally launched a successful pet accessory biz (and what happened next)
• The expensive (and relatable) lessons she learned through wholesale
• Why it’s okay to stop—even when something is going well
• How she’s redefining success in year three of business

ABOUT VELVET OUTLAW:

Velvet Outlaw is a queer owned brand focused on sustainability and fringe! They upcycle clothing and rework each piece by adding chain stitching, fringe and/or rhinestones. A one person team and recently expanded the Velvet Outlaw brand to include Velvet OutPaws - a fringe pet bandana line!

Resources & Links

• Shop Velvet Outlaw: https://velvetoutlaw.com/ 
• Follow Velvet Outlaw on Tiktok: https://www.tiktok.com/@velvetoutlaw 
• Follow Velvet Outlaw on Instagram: https://www.instagram.com/velvet.outlaw/
• Follow Velvet OutPaws on Instagram: https://www.instagram.com/velvetoutpaws/ 

Enjoy the chat!

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

In this episode, we’re chatting about the role that we play in the success of our business - not as a guilt trip and not as pressure to “do more”, but as the mindset that wakes you up and reminds you that you hold the reins over your business results.

We dive deep into why success feels risky - more hustle, more visibility, more vulnerability - and why, sometimes, your greatest sabotage is your own fear of what you could become. But what if you leaned in instead of backing off?

Today, we’re exploring the mindset shift that changes everything:

- Taking radical responsibility without shame

- Spotting subconscious fear of success sabotaging your goals

- Why stepping up your game isn’t always easy, but it’s worth it

- Real strategies to face what you're avoiding, without burning out

Pull up a chair, let’s unpack this together.

Enjoy the chat!

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

This episode is your permission slip to hit pause, take stock, and redefine what success actually looks like for you right now.

In this solo episode, we’re chatting about why the halfway point of the year can feel so disorienting, and how to use it to your advantage. This is not about reviving those dusty goals you set in January. It’s about checking in, being honest with yourself, and making sure the goals you're chasing still actually feel right.

We’re walking through reflective prompts, redefining success (your version, not your competitors’), and realigning your business so it supports your life - not the other way around.

Your goals are allowed to evolve. And when you get clear on what matters most right now, you give yourself the freedom to finish the year feeling aligned, focused, and fulfilled.

Here’s what you’ll take away from this episode:

- Why “goal haze” happens mid-year and how to break through it

- How to redefine success based on your current season - not past expectations

- The difference between chasing shiny objects vs. following your intuition

- Journal prompts to reset your focus and get real about what’s working (and what’s not)

- How to set aligned, achievable goals for the rest of the year

- The importance of leaving space for the unexpected (hello dream opportunities!)

Mentioned in this episode:

The Goal Setting Workshop → https://kristinfishercoaching.com/goalsettingworkshop

Want more clarity and momentum for your biz? Grab the workshop and let’s reset the right way.

Enjoy the chat!

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

It’s long-form. It’s searchable. And it’s one more platform to think about. But what if YouTube could actually simplify your content strategy—and do the heavy lifting for your product-based business?

This week, I’m joined by YouTube educator and marketing strategist Stephanie Kase.

We’re pulling back the curtain on how to use YouTube (yes, even if you sell physical products) to grow your brand and attract customers without constantly churning out content.

Stephanie shares how product-based founders can create personal brands that amplify their products, plus how to structure videos so they work hard for you—long after they’re posted.

And spoiler: this isn’t about being a “YouTuber”. It’s about building strategic, evergreen content that drives long-term growth. 

In this episode, we talk about:

• Why YouTube is an untapped goldmine for product-based businesses
• How to humanize your brand and bring storytelling into your content
• The secret to making content once and repurposing it everywhere
• What YouTube’s algorithm actually favors (hint: it’s not perfection!)
• How to plan and structure videos so they’re engaging and evergreen
• Why creating a personal brand doesn’t mean being “the face” of your biz

ABOUT STEPHANIE:

Stephanie Kase is an online marketing coach and content creator. She teaches ambitious female entrepreneurs and brands how to gain visibility online with content marketing that actually converts, so they have the freedom to build their dream life. She has served over 5,000 online students through her online courses, programs, and digital products and reached millions with her content online. She is most known for YouTube growth and has grown her channel to nearly 100,000 subscribers. 

Resources & Links

• Follow Stephanie on Instagram: https://www.instagram.com/stephanielynnkase/
• Stephanie’s Website: https://stephaniekase.com/ 
• Stephanie’s YouTube Channel: https://www.youtube.com/stephaniekase 
• Take the FREE YouTube Class! https://stephaniekase.com/youtubeclass

Enjoy the chat!

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

This is a re-air of Episode 61 from May 2024, but trust me, it’s even more relevant now than when it first dropped.

With the Faire Summer Market just four weeks away, your time is precious. This episode is all about getting back to basics, and doubling down on what actually works. Because when your time is limited and your brain is fried, you don’t need more to-dos… you need better ones. Let’s get laser-focused on the one thing that will move the needle in your wholesale business this season.

The truth? Buyer budgets are tighter. Orders are more intentional. But the brands who are nurturing relationships—the ones who are showing up consistently and authentically? They’re the ones who will win this summer.

Tune in as I share what’s changed since last year, what’s still working, and the single best thing you can do to prep for this summer’s biggest sales opportunity on Faire.

What you’ll learn:

• Why shiny-object syndrome is killing your momentum
• The #1 strategy I recommend leading into Faire Summer Market
• What nurturing buyers actually looks like in 2025
• How to balance business growth with summer living
• The right way to pitch (hint: it's not your first message)
• A smarter, more human approach to buyer outreach

Resources To Support You:

• Watch the FREE Faire Success Blueprint Workshop HERE

• Prep for the next Faire Market with the FREE Faire Market Prep Planner. Download it HERE

• Get inside the Faire Bootcamp Self-Study to get your brand market ready. Join HERE

• Find out exactly what your buyers are looking for on Faire. Listen to the FREE Unlocking Faire Private Podcast HERE

• Listen to Episode #59 on Pitch Strategy: https://podcasts.apple.com/us/podcast/a-wholesale-buyer-outreach-strategy-that-will/id1648564568?i=1000653887153

Enjoy the chat!

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

Faire Market is creeping up fast. And if you're already feeling the panic set in? This episode will give you a game plan to ditch the stress. 

In this episode, I’m laying out the exact 3-part plan I use with my VIP Faire Bootcamp students to prep for Faire Summer Market - without the stress, the burnout, or the 11th-hour scramble. You’ll leave this episode knowing what to focus on (and what to ignore) to make your Faire Market strategy more profitable and actually doable.

And yep—there’s a free six-week Market Prep Planner waiting for you that pairs perfectly with everything we talk about.

Here’s what you’ll walk away with:

• How to reflect on past market data to avoid burnout and boost your results
• The exact things to evaluate (your products, process, and energy!)
• Why defining success upfront makes all the difference
• Visibility + outreach strategies to get more retailers BEFORE market week starts
• Why optimizing your Faire shop now is critical for conversions later
• A better way to prioritize (so you’re not trying to do everything at once)

Get your FREE Market Prep Planner:

https://kristinfishercoaching.com/market-prep-planner

This 6-week planner includes checklists, prompts, and a full week-by-week strategy to streamline your prep and simplify your decision-making. It’s the exact resource I give my VIP Bootcamp crew—now available to YOU.

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

For Rebekah Murray and Colleen Steedly, the co-owners of Dare Gift Boxes, the answer was clear: they embraced the pivot.

In this episode, we dive into their incredible journey - how childhood best friends turned business partners transitioned from selling dresses to curating beautiful, thoughtful gift boxes. From navigating big business decisions to structuring a successful partnership, Rebekah and Colleen share an honest, real, and inspiring look at what it’s like to grow a product-based business.

If you’ve ever wondered what it’s like to build a business with a co-founder, scale corporate gifting, or pivot your brand without losing your identity, this episode is for you.

We chat about:

• How Rebekah went from wedding photographer to fashion founder to gift box curator
• Why listening to the market & your customers (not just your passion) is key to business success
• The emotional challenge of pivoting a business you’ve poured years into
• How to build a strong partnership that actually works 
• The exact criteria they use to source products and choose brands for their boxes
• Why brand storytelling, packaging, and communication are everything when pitching to a gift box company
• How small brands can land their product in gift boxes

If you’re looking for an inside peek at what it takes to scale a gifting business, work successfully with a business partner, or attract gift box retailers, this is a must-listen.

👉 Want to pitch your product to Dare Gift Boxes? Listen to the full episode for insider tips on what they’re looking for!

Connect with Dare Gift Boxes:

• Shop: https://daregiftboxes.com
• Follow on Instagram: https://www.instagram.com/daregiftboxes

Enjoy the chat!

ABOUT REBEKAH & COLLEEN:  

Dare Gift Boxes creates thoughtful gift boxes that make sharing your appreciation with your team, clients, friends or family personal and easy.

Back in 2016, Rebekah founded a dress and gifting company called Virginia Dare Dress Co. Thanks to a little pandemic, the addition of Colleen, and their shared desire to help people feel connected, the brand evolved into Dare Gift Boxes.

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Introducing… the very first Buyer Hotline Episode! Answering YOUR questions on product collections, pitching retailers & working with sales reps.

If you grew up in the late 80s/early 90s, you know that calling a hotline was the ultimate thrill. Radio contests, cheesy infomercials, you name it. Fast forward to 2025, and we're bringing those hotline vibes straight to your earbuds - but product based business edition. 

I opened up the line to you - my Buyer Insiders - and you delivered some amazing voice questions. I’m answering them LIVE on the podcast today, covering:

• How to actually build a strategic product collection (beyond just throwing products on Faire)
• How to confidently make the ask with retailers (without feeling like an awkward sales robot)
• And... should you work with a sales rep? How do you even know if it's the right time?

This episode is packed with actionable advice because you deserve wholesale strategies that actually move the needle - without the guesswork or burnout.

So let's dive into the very first Buyer Hotline!

What you'll learn:

• Why curation and "reason for being" matters more than ever when launching a product collection
• A simple DM script to pitch retailers without feeling salesy
• How to vet a sales rep (and why a bad one could mess with your brand reputation)
• Why "failed" promotions or ideas might just be the best thing for your business growth
• How to plan your next product collection strategically, not emotionally

Episodes referenced:

• Episode 81: When (and How) to Launch a Product Collection
• Episode 82: Understanding the Product Lifecycle to Boost Your Profitability
• Episode 59: A Wholesale Buyer Outreach Strategy That Actually Converts

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

In this episode, we dive deep into MK’s journey from corporate retail sales to launching a gourmet food brand rooted in her Southern heritage. She shares how she turned a passion for storytelling, craftsmanship, and family recipes into a business that’s seeing massive wholesale growth - especially since implementing strategies from the Faire Bootcamp.

This chat is packed with inspiring takeaways for any product-based business owner looking to grow their wholesale revenue, refine their brand story, and take their business to the next level.

We chat about:

• How MK transitioned from corporate retail to entrepreneurship and never looked back
• The power of storytelling in building a strong product brand
• How testing products at a farmer’s market led to a thriving wholesale business
• The mindset shifts that helped her push through fear and scale with confidence
• The game-changing strategies she learned in the Faire Bootcamp that led to a 47% increase in wholesale sales
• 
  

ABOUT MK:  

With over 20 years of experience in corporate sales and marketing at a Fortune 5 company, MK Hennigan has turned her passion for culinary tradition and her love for Kentucky into something truly special. After perfecting her family recipes, she founded In the Curious Kitchen, a brand that celebrates the rich flavors and vibrant culture of the Bluegrass State.

Today, MK’s artisanal products are proudly featured in over 250 retail locations and have gained recognition through exciting collaborations with distilleries across Kentucky. Each product tells a story, blending heritage with innovation, and inviting you to experience a taste of Kentucky in every bite.

Visit inthecuriouskitchen.com to explore an array of delicious products, discover mouthwatering recipes, and dive into MK's blog. There, she shares captivating stories of her childhood in Frankfort, her travels, and the inspirations that fuel her culinary journey. Join her on this delightful adventure and bring a piece of Kentucky into your kitchen!

Use code CHAT20 for 20% Off In The Curious Kitchen: https://inthecuriouskitchen.com

Resources & Links

• Shop In The Curious Kitchen: https://inthecuriouskitchen.com
• Follow MK & In The Curious Kitchen on Instagram: https://www.instagram.com/inthecuriouskitchen
• Join the Faire Bootcamp to optimize your wholesale strategy: https://kristinfishercoaching.com/faire-bootcamp

Enjoy the chat!

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

The most successful brands on Faire have a few key things in common - and if you're not seeing the results you want, it’s probably because your page is missing one (or all) of them.

As a former corporate buyer, I’ve audited hundreds of Faire pages, and I can tell you with certainty: the best-performing shops have dialed in three core things. And today, I’m breaking them down for you so you can start seeing results—fast.

Inside this episode, we’re talking about:

• The #1 mistake that’s costing you Faire sales (and how to fix it)
• Why your imagery matters way more than you think—and exactly what to focus on
• Pricing and MOQs: how to set them strategically so buyers take you seriously
• The secret to optimized product listings that don’t just inform buyers—but sell to them

Whether you’re just getting started on Faire or your shop has been sitting stagnant for months, these simple changes can make a massive impact on your visibility, conversions, and actual sales.

Plus, if you want to go deeper into the exact blueprint for success on Faire, be sure to check out my FREE Faire Success Blueprint Workshop (link below).

Enjoy the chat!

✨ Register for the FREE Faire Success Blueprint Workshop HERE: https://kristinfishercoaching.com/faireblueprint 

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

In this episode, I'm pulling back the curtain on one of the most common (and costly) mistakes I see product brands making on Faire and in wholesale: setting their opening order minimums too low. 

I get it—you want to make it easy for retailers to buy from you. But the reality? A low MOQ can actually hurt your brand’s credibility, reduce your profitability, and make buyers hesitate before placing an order.

In this chat, we’re diving into:

- The biggest mistakes brands make when setting their MOQs (and why they’re costing you money)

- How wholesale buyers really think about minimum order requirements

- The psychology behind pricing and perceived value in retail

- Why a higher MOQ actually attracts better wholesale buyers

- The right way to set both your opening order and reorder minimums for maximum profit

- How to confidently increase your MOQs without scaring buyers away

If you’ve been playing small with your wholesale strategy, consider this your permission slip to level up and charge what your brand is worth.

Enjoy the chat!

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

I swear by this process, and if you make it a habit, you’ll feel less overwhelmed, make smarter decisions, and actually enjoy planning for the next year instead of dreading it.

In this episode, we’re diving into:

> The 5 key areas you need to evaluate every quarter - from goals to inventory management to your marketing.

> Why forecasting (not goal-setting) is the real secret to growth

> How to spot product trends early (before you get stuck with inventory no one wants)

> The #1 marketing question you should be asking yourself regularly

> The easiest way to identify operational bottlenecks before they drain your time & money

And yes, we’re also talking about physically cleaning up your business—because a cluttered space = a cluttered mind.

Want to stop feeling behind and start running your business like the CEO you actually are? Hit play and let’s do this!

Mentioned in This Episode:

Goal Setting Workshop – Get clarity & set Quarterly and Annual financial + growth goals that actually work for your product based business.

Let’s connect! Get extra insights, tips, and resources when you join my email list. Sign up here.

Enjoy the chat!

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

In this episode, you’ll hear:

• What the Product Lifecycle is and why it matters for your business
• The common mistakes brands make with their SKUs and collections
• The three lifecycle buckets and how to apply them to your business
• Tips on curating and editing your product assortment effectively using the Product Lifecycle strategy
• How to leverage the product life cycle for better inventory planning, cost savings, and marketing strategies

We’ll chat through everything that you need to know about managing your product assortment to help you implement this strategy. The goal with these short conversations is to help you to become the buyer of your own business and make smarter, more strategic decisions.

Enjoy the chat!

RESOURCES:

Listen to Episode 81: Your Product Launches: When and How Much?! 

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

With retail shifting so quickly, it's key to understand what your wholesale buyers and your DTC customers not only want, but more importantly, what they NEED. 

In this episode, you’ll learn about:

• How to determine the ideal number of product launches for your brand 
• Timing strategies for delivering your product collections 
• Key insights into what your buyers truly need from you
• Four questions to ask yourself when determining if a product idea is right for your line (and will add to your bottom line!)

This convo will really help you get inside the mindset of a buyer to bring more strategic thinking to your collection planning. 

Enjoy the chat!

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

• The benefits of a mixed-content strategy, using videos and images to broaden your reach and visibility
• Tips for utilizing text overlays on Pinterest to help the algorithm identify your audience
• The role of different marketing channels in discovery and customer engagement
• Strategies for repurposing content across platforms
• The importance of sustainable marketing strategies that don’t require constant hands-on involvement

Meagan also shares insights from her 10+ years of marketing working with product brands to create an omnichannel content strategy that builds community and drives sales. Plus, learn about her favorite strategies for evergreen marketing on Pinterest! 

Tune in to learn practical tips that can transform how you market your products and grow your business, sustainably and efficiently both on and off of Pinterest.

Enjoy the chat!

ABOUT MEAGAN: 

Meagan Williamson is a Pinterest marketing expert dedicated to helping businesses achieve sustainable growth with proven Pinterest strategies. With a passion for simplifying marketing, Meagan empowers entrepreneurs to captivate audiences, boost visibility, and create lasting success by driving meaningful results and building strategies that scale over time.

CONNECT WITH MEAGAN: 

Get on the Waitlist for Pin Potential: https://pinpotential.com/?affiliate=kristin_fisher

Join the FREE Pinterest Challenge HERE

Download the FREE Resource: Pinterest Image Guide

**Please note that Kristin may receive commission from the above referral links.

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

In this episode, I chat with business mentor & content marketing strategist Sarah Weiss of On Brand By Sarah. 

In this episode, you’ll hear:

• Practical advice on diversifying your platform presence and why it’s crucial to not rely solely on one platform.
• The power of storytelling and how transparency can build strong customer connections and loyalty.
• The potential of live shopping on TikTok to create personal connections and boost sales.
• Sarah's tried-and-true methods for managing content creation, from batching to off-the-cuff posts.
• How product-based businesses can capitalize on the advantage of building email lists.
• Creative strategies beyond coupon codes, like quizzes and gift guides, to grow your email list.

Ready to take your brand's social presence to the next level? Grab a pen and get ready to learn all the insights from Sarah Weiss!

Enjoy the chat!

ABOUT SARAH: 

Sarah is a business mentor and content marketing strategist specializing in short-form video (LIKE TIKTOK!) She gets brands and biz owners visible online using the power of video so they can tell their stories, sell their ish, and feel GOOD while doing it!

When she's not nailing it on social, Sarah loves going to wineries with her hubby, cuddling her dogs, and jamming out to Broadway show tunes!

CONNECT WITH SARAH:

https://onbrandbysarah.com/

https://www.instagram.com/onbrandbysarah

Https://www.tiktok.com/@onbrandbysarah

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

Before you sit down to set your 2025 goals, you need to take a moment to do a few key things that will help you to create the most profitable strategies for your product business. 

Inside this episode, you’ll hear: 

• The importance of hindsighting your business (and how it will save you time and make smarter decisions!)
• How to evaluate whitespace opportunities in your product based business
• What it means to look a channel selling in your business
• And how this information helps you to prioritize and allocate your time effectively

Plus! I share more about the upcoming Best Year Yet 2025 Goal Setting Workshop. Inside this workshop, you will create a profit-focused strategy for your year.

This is your year to

• get clarity on what will really move the needle in your business
• prioritize your life just as much as your business goals
• Set next level, achievable goals that will drive more PROFIT in your biz (without burnout)

To get instant access to the workshop, sign up here: https://kristinfishercoaching.com/goalsettingworkshop

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

Disclosure: she did give me permission to share this message!

Inside this episode, you will hear:

• The importance holding space for all of your feelings
• Permission to let yourself release guilt around success when life is challenging
• Managing seasons of life 
• Practicing gratitude without falling into the trap of toxic positivity 
• And finding joy during the holidays when things may not be going to plan

Enjoy the chat!

DoGood Candles Instagram Post referenced in this episode can be found HERE

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

You’ll hear:

• The evolution of Sarah’s entrepreneurial ventures, from curated vintage to candles to food content creator
• How Sarah utilizes social media platforms like Instagram, TikTok, and YouTube to expand her brand presence and her plans to dive into long-form content creation.
• Insightful advice on understanding market strategies, product suitability, and the value of small but reliable retail partnerships over larger, inconsistent ones.
• The importance of transparency and authenticity in sharing financial realities and overcoming the challenges of starting a business without a safety net.
• Practical strategies for content creation, including how Sarah harnesses the power of algorithms and keywords to achieve viral success and engagement.
• The personal side of entrepreneurship as Sarah shares her experiences of integrating her cooking passion into her brand and balancing multiple ventures.
• A candid discussion on the impact of the pandemic on small businesses, highlighting the significance of financial resilience and strategic adaptability.
• Real-world examples of successful retail partnerships and the lessons learned from both triumphs and setbacks in big retail deals.

Prepare for a deeply insightful conversation that covers the highs and lows of entrepreneurship, strategic content creation, and the authentic experiences that shape Sarah Hart’s multifaceted career.

Enjoy the chat! Links to all the mentioned resources and Sarah’s social media platforms are available in the show notes.

Connect with Sarah!

Simply Curated

Shop!

Instagram

Hart & Co Home

Etsy

Instagram

Simply Sarah Hart

Substack

Instagram

TikTok

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

Feeling overwhelmed by holiday prep? This episode will guide you through optimizing your efforts and making the most of this crucial season. When the chaos of the holiday season kicks in - we want you to be laser focused on your profit drivers (i.e. what WORKS in your business) and NOT reinventing the wheel. 

In today’s episode, we’re chatting about how you can maximize the final weeks of the year. 

You’ll hear:

• The importance of concentrating on your best-selling products
• How major retailers are adjusting their Black Friday strategies
• Why you should avoid reinventing the wheel in Q4
• Effective marketing channels and prioritizing what actually works for YOUR business
• How to treat your VIP customers and retailers to drive more sales
• Creative collaborations to get new eyeballs on your products

Let’s get focused and make these next few weeks count!

Enjoy the chat! 

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

Part two! The Faire Winter Market is right around the corner, so let’s chat about what you can do right now to prep your brand for success. 

In this second episode of the two-part series, we’re focusing the conversation on VISIBILITY… Because Retailers need to know about your product in order to buy your product! 

We know that wholesale growth is a numbers game, so I’m breaking down visibility strategies to get your brand top of mind for your retailers before market starts. 

Enjoy the chat!

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

Retail Pitching👇

1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HERE

Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com