If you’ve ever created a funnel, done a live launch, held a sale…and wondered why you didn’t make as many sales as you projected, you may have been missing this one thing—an interactive event.

 Keep listening to find out how you can create this in your business. Every single launch or promotion or funnel needs one of these… An interactive event.

Today, I’m going to share -

1 - what exactly is an interactive event

2 - why you don’t need to schedule a live anything in order to add one to your launch

3 - my favorite interactive events that you can pick and choose or layer

EPISODE HIGHLIGHTS 

00:00 Introduction to the Fearless Launching Show

00:08 The Missing Ingredient in Your Sales Funnel 

01:12 What is an Interactive Event? 

04:24 Different Types of Interactive Events 

15:26 Using Interactive Events in Your Sales Process

Subscribe to the Fearless Launching Show:

@AnneSamoilovgplus

👇👇👇 Resources: Want to work with me? Check out these powerful resources:

🎁 Free Launch Workbook:

https://annesamoilov.com/launch-workbook

🎁 Free Launch Roadmap & Guide:

https://annesamoilov.com/launch-roadmap

📌 Brand New Launch Growth Club:

https://annesamoilov.com/lgc

Action Packed Mini-Courses:

😍 $17 12-Month Marketing Map Maker:

https://annesamoilov.com/mapmaker

😍 $24 How To Create Your Next Launch Map:

https://annesamoilov.com/pwm

😍 $37 Courses That Last:

https://annesamoilov.com/ctl

😍 $37 Turn Your List To Leads

https://annesamoilov.com/L2L

Signature Self-Paced Online Courses:

📌 $697 Fearless Launching:

https://annesamoilov.com/fl

📌 $397 The Message Lab:

https://annesamoilov.com/tml

Understand the importance of knowing your paid product, identifying your customer, setting launch goals, and using conversion rates.

Gain insights on creating effective freebies, warming up your audience, and choosing the right time to launch.

Plus, explore various tools like long-form sales pages and interactive events to boost engagement and sales.

Episode Highlights:

00:00 Introduction to Email List Building

00:10 The Importance of Owning Your Platform

00:59 Steps and Missteps in List Building

01:55 Introducing the List to Lead Process

04:02 Setting Your List Building Targets

04:47 Understanding Your Audience and Launch Goals

07:13 The Math Behind Successful List Building

13:09 Creating Engaging Freebies and Resources

15:20 Timing Your List Building Efforts

19:05 Final Thoughts and Course Promotion

⭐️ Learn the complete Turn Your List To Leads Process Here: https://annesamoilov.com/L2L ⭐️

Subscribe to the Fearless Launching Show:

@AnneSamoilovgplus

👇👇👇 Resources: Want to work with me? Check out these powerful resources:

🎁 Free Launch Workbook:

https://annesamoilov.com/launch-workbook

🎁 Free Launch Roadmap & Guide:

https://annesamoilov.com/launch-roadmap

📌 $9/month Brand New Launch Growth Club:

https://annesamoilov.com/lgc

Action Packed Mini-Courses:

😍 $17 12-Month Marketing Map Maker:

https://annesamoilov.com/mapmaker

😍 $24 How To Create Your Next Launch Map:

https://annesamoilov.com/pwm

😍 $37 Courses That Last:

https://annesamoilov.com/ctl

😍 $37 Turn Your List To Leads

https://annesamoilov.com/L2L

Signature Self-Paced Online Courses:

📌 $697 Fearless Launching:

https://annesamoilov.com/fl

📌 $397 The Message Lab:

https://annesamoilov.com/tml

Today’s episode discusses ten critical skills necessary for entrepreneurs aiming to build a sustainable online business. These skills are especially relevant for those who have built their businesses entirely online…however, they are generally apply to any entrepreneur.

Stay to the end where I share the top 3 skills I’m focused on improving as well as prompts to help you choose the areas you need the most improvement!

Episode Highlights:

00:00 Introduction to Long Haul Entrepreneurship Skills

01:12 Skill 1: Mastering Content Management

05:06 Skill 2: Navigating Technology and Tools

08:36 Skill 3: The Art of Research

09:54 Skill 4: Building Confidence

10:53 Skill 5: The Power of Copywriting

12:52 Skill 6: Effective Communication

14:12 Skill 7: Coaching and Guiding

15:56 Skill 8: The Importance of Consistency

17:54 Skill 9: Financial Management Fundamentals

19:15 Skill 10: Analyzing Data for Growth 

Resources Mentioned:

The Coaching Habit: https://amzn.to/4djsajc

Cashvertising: https://amzn.to/3Uy38FP

Cash Copy: https://amzn.to/3UB4HTn

The Copy Cure: https://www.marieforleo.com/the-copy-cure

Subscribe to the Fearless Launching Show:

@AnneSamoilovgplus

👇👇👇 Resources: Want to work with me? Check out these powerful resources:

🎁 Free Launch Workbook:

https://annesamoilov.com/launch-workbook

🎁 Free Launch Roadmap & Guide:

https://annesamoilov.com/launch-roadmap

📌 $9/month Brand New Launch Growth Club:

https://annesamoilov.com/lgc

Action Packed Mini-Courses:

😍 $17 12-Month Marketing Map Maker:

https://annesamoilov.com/mapmaker

😍 $24 How To Create Your Next Launch Map:

https://annesamoilov.com/pwm

😍 $37 Courses That Last:

https://annesamoilov.com/ctl

Signature Self-Paced Online Courses:

📌 $697 Fearless Launching:

https://annesamoilov.com/fl

📌 $397 The Message Lab:

https://annesamoilov.com/tml

Drawing from the first module of my Fearless Launching program, I’m sharing a strategy for creating a roadmap of your offerings, allowing potential clients to understand the journey they will embark upon.

You’ll learn:

• Why it’s so important to define your transformation process
• How to decide on you three to five steps or more to start sharing with your audience
• Why this process gives you the keys to communicate more effectively as you’re launching, selling, and marketing your offers to your audience.
• We’ll talk about how sharing your process up front helps to build engagement before your launch, by helping clients see where they fit within your process, thereby enhancing self-awareness and accelerating the readiness to enroll.
• You’ll also learn why I believe this strategy is an important cornerstone for improving your offers and communication across platforms, ultimately leading to more effective launches.

Episode Highlights

00:00 Unlocking Sales Through Transformation Before Payment

00:44 Introducing Fearless Launching & The Incubator Program

02:15 Diving Deep into the Trio Transformation Process

07:16 Visualizing Your Process with Tools and Tips

08:20 Leveraging Your Process for Marketing and Launch Success

09:43 Wrapping Up and Next Steps

Tools and Resources Mentioned:

Miro - white board, mindmapping software

Looking for something else? Check out my online business tools listed here

Music Credit: Royalty free clip provided by Descript, “Little Pastry - Instrumental”

• Artists: Humans Win
• Artist Full Names: Lance Conrad
• Publisher: LANCE CONRAD
• Pro: BMI
• Publisher PRO: BMI

Subscribe to the Fearless Launching Show:

@AnneSamoilovgplus

👇👇👇 Resources: Want to work with me? Check out these powerful resources:

🎁 Free Launch Workbook:

https://annesamoilov.com/launch-workbook

🎁 Free Launch Roadmap & Guide:

https://annesamoilov.com/launch-roadmap

📌 $9/month Brand New Launch Growth Club:

https://annesamoilov.com/lgc

Action Packed Mini-Courses:

😍 $17 12-Month Marketing Map Maker:

https://annesamoilov.com/mapmaker

😍 $24 How To Create Your Next Launch Map:

https://annesamoilov.com/pwm

😍 $37 Courses That Last:

https://annesamoilov.com/ctl

Signature Self-Paced Online Courses:

📌 $697 Fearless Launching:

https://annesamoilov.com/fl

📌 $397 The Message Lab:

https://annesamoilov.com/tml

Watch/Listen over on Youtube: https://www.youtube.com/watch?v=5J0z2XjgZrM

00:00 Introduction to Master Resell Rights (MRR) Opportunities

01:54 Exploring the Positives and Risks of MRR

06:40 The Realities of Reselling: Opportunities and Challenges

16:19 Who Should Consider MRR and What to Keep in Mind

18:26 Concluding Thoughts on MRR as a Business Model

21:46 Final Remarks and Invitation to Join the Discussion

Subscribe to the Fearless Launching Show: @AnneSamoilovgplus

👇👇👇 Resources: Want to work with me?

Check out these powerful resources:

🎁 Free Launch Workbook:

https://annesamoilov.com/launch-workbook

🎁 Free Launch Roadmap & Guide:

https://annesamoilov.com/launch-roadmap

📌 $9/month Brand New Launch Growth Club:

https://annesamoilov.com/lgc

Action Packed Mini-Courses:

😍 $17 12-Month Marketing Map Maker:

https://annesamoilov.com/mapmaker

😍 $24 How To Create Your Next Launch Map:

https://annesamoilov.com/pwm

😍 $37 Courses That Last:

https://annesamoilov.com/ctl

Signature Self-Paced Online Courses:

📌 $697 Fearless Launching:

https://annesamoilov.com/fl

📌 $397 The Message Lab:

https://annesamoilov.com/tml

Here's what you'll learn in today's show:

• My reasons behind leaving Kajabi, despite having a positive experience
• The top issues such as the cost and the difficulty of integrating existing content and services.
• The benefits of Thrivecart, including its one-time payment model, ease of use, and integrated features like Thrivecart Learn for hosting online courses. 
• How the platforms stack up to each other--like email marketing, landing pages, and payment processing. 
• Insights for beginners considering either platform, emphasizing Kajabi for simplicity and Thrivecart for more tech-savvy users and those looking for cost-effective solutions. 
• My personal recommendations for each platform based on the user's business stage and needs.

Check out Thrivecart here: https://annesamoilov.com/thrivecart

Check out Kajabi's 30 Day Trial - Joann Krall gave me the link to grant you this long trial! 

Instagram: @annesamoilov /   / annesamoilov  

Facebook: @AnneSamoilov /   / annesamoilov  

Check out Descript for yourself: https://annesamoilov.com/descript

Today’s episode explores how I transitioned from using multiple tools for my podcast production to relying MOSTLY on Descript. I wanted to take you behind the scenes to show you the benefits of simplifying your process with the right tools.

You’ll get to hear some of my personal journey and workflow, demonstrating how Descript facilitates not only recording but also editing by multiple users without the need for transferring files across platforms or jumping from tool to tool.

My hope is that you’ll challenge yourself to minimize your content creation tools to save time and shift some of your energy to focus more on sales, marketing, and growing your business!

🎧 Episode Highlights:

00:00 Introduction to Streamlining Podcast Production with Descript

00:41 The Journey from Multiple Tools to One

00:57 Why Simplify Your Podcasting Tools?

01:40 Descript: A Comprehensive Tool for Podcasters

03:10 Podcast process BEFORE

04:21 Podcast process NOW (Screenshare begins)

05:30 Editing Made Easy with Descript

08:35 Leveraging Descript for Efficient Content Creation

11:36 Exploring Advanced Features and AI Assistance

17:36 Concluding Thoughts and Encouragement (Screenshare Ends)

I discuss the importance of shifting from creating free content to selling products and services and guide you through 3 key steps to help you sell more confidently and show up with true enthusiasm for your products/services and the value they bring to your ideal customer.

Episode Highlights:

00:00 Welcome & The Importance of Selling

01:58 Reflecting on Your Feelings About Selling

04:53 Three Essential Steps to Start Selling Confidently

05:07 Step 1: Building Confidence in Your Offer

09:12 Step 2: Talking About Who You Serve

15:17 Step 3: Diverse Selling Strategies

18:10 Practical Ways to Talk About Your Offer

26:44 Conclusion: Embrace Selling as Part of Your Identity

Resources:

Want to work with me? Check out these powerful resources:

🎁 Free Launch Workbook:

https://annesamoilov.com/launch-workbook

🎁 Free Launch Roadmap & Guide:

https://annesamoilov.com/launch-roadmap

📌 $9/month Brand New Launch Growth Club: https://annesamoilov.com/lgc (starts April 1st)

Mini-Courses:

😍 $17 12-Month Marketing Map Maker: https://annesamoilov.com/mapmaker

😍 $24 How To Create Your Next Launch Map: https://annesamoilov.com/pwm

😍 $37 Courses That Last: https://annesamoilov.com/ctl

Signature Self-Paced Online Courses:

📌 $697 Fearless Launching: https://annesamoilov.com/fl

📌 $397 The Message Lab: https://annesamoilov.com/tml

Credit: Stock Media provided by AleXZavesa / Pond5:

https://www.pond5.com/artist/alexzavesa

The discussion introduces unique mindset shifts necessary for successful list building, focusing on the quality of leads over quantity.

Practical strategies for starting and growing an email list are covered, even without a website or established platform, by leveraging places where one regularly shows up online.

Additionally, the importance of creating a community with a focused interest and how collaboration can enhance list growth is discussed.

The episode provides valuable insights into maintaining engagement with your list, including the use of core freebies and the concept of practice launches.

Moreover, personal challenges and solutions in launching free resources are shared, emphasizing the learning opportunities these provide.

The episode is packed with actionable tips and reflects on the importance of connecting every aspect of list building to specific offers, aiming to help listeners refine their approach to growing and nurturing their list of potential customers.

00:00 Unlocking the Power of List Building for Your Online Business

01:41 The Essential Mindset Shifts for Effective List Building

04:56 Building Your Audience: Strategies and Tools

07:20 Leveraging Freebies for Growth: A Deep Dive

18:56 Mastering the Art of Practice Launching

24:31 The Aftermath: Nurturing Leads Post-Download

35:04 Final Thoughts and Resources for List Building Success

Mentioned In today's episode: 

5 step list building engagement strategy

https://annesamoilov.com/5-step-list-building-engagement-strategy-launch/

The truth about list building for your launch

https://www.youtube.com/watch?app=desktop&v=BD2NQLB4zfE

Your list is bigger than you think

https://annesamoilov.com/your-list-is-bigger-than-you-think/

Resources:

 FREE LAUNCH WORKBOOK: https://annesamoilov.com/launch-workbook

FREE LAUNCH ROADMAP GUIDE: https://annesamoilov.com/launch-roadmap

 Create Your Next Launch Map: https://annesamoilov.com/pwm

Credit: Stock Media provided by AleXZavesa / Pond5: https://www.pond5.com/artist/alexzavesa

So I thought, why not do one now? Today's episode won't have the actual live footage included, but you'll see some behind-the-scenes over on Instagram and TikTok soon... So, if you're interested in learning my simple weekly routine for productivity, let's dive in!

One of the most important skills you need as an entrepreneur who sells, markets and launches their offers...is to be more productive. That doesn't mean you have to work 24-7, but it does mean you have to be smart with the time you do have and build practices that become second-hand and automatic.

Highlights: 

01:10 Quick update about last week's non-typical week

02:00 All the things I had to cancel this week

03:07 Productivity is an important key skill if you plan to launch

03:47 Why I'm obsessed with behind-the-scenes productivity vlogs

05:02 The Morning Drop-Off and Afternoon Pick-Up Routine 

07:03 My Daily Themes

10:01 Cognitive Fuel and Why You Gotta Have Systems

13:00 How I Stay Focused

13:48 Build systems to help you get your work done more easily

Resources:

Descript (my editing tool): https://annesamoilov.com/descript

Create Your Launch Map: https://annesamoilov.com/pwm

Season 6 Playlist: https://youtube.com/playlist?list=PLEKizO8VZ2xa6CgraWKknXIoLdlVh5xF-&si=-sjn2Vv-pKTgR3u9

Want to launch your course but not sure how?

Today, we're going into part 2 of how to launch your course or coaching program.

Here are 3 ways to sell your course - and the great thing is you can use them all, focus on one, and mix them up.

There’s a huge misconception that you need to focus on funnels and that live launches don’t work…However, I’m here to tell you that you have options in how you get your course out to the world and start making sales.

Today, I’m sharing 3 ways you can launch, what you need to know about each, and the tools you’ll want to use for each type.

You might be surprised how similar the prep is for each type of sales system and the nuanced difference between each as well!

1. 3 types of launch and sales systems
2. Tips on making each system work for you
3. Tools you’ll need for each launch
4. Differences/Similarities

I hope you’re going to get a lot out of this, so please share your biggest takeaway, and let’s continue the conversation in the comments!

Listen/Watch the entire season 7 episodes here: https://www.youtube.com/watch?v=KCH49BHObSE&list=PLEKizO8VZ2xZsa67g4bPznQq__PAyu4zY

MENTIONED IN TODAY'S EPISODE:

• Online Business Tools: https://annesamoilov.com/online-business-tools/
• Part 1: 6 Week Launch Plan - https://youtu.be/KCH49BHObSE?si=Tz7QdNz-C3LUACVv
• Create Your Simple Content Strategy: https://youtu.be/Psfk5jnl7Eg?si=XsPiT2Ea1zu8cdvQ
• 2024 Marketing Map and Make More Sales: https://youtu.be/hX1fYcTVh4E?si=tvOvubV4abStSYUi

RESOURCES:

• FREE LAUNCH WORKBOOK: https://annesamoilov.com/launch-workbook
• FREE LAUNCH ROADMAP GUIDE: https://annesamoilov.com/launch-roadmap
• Create Your Next Launch Map: https://annesamoilov.com/pwm
• Create Your Launch Messaging: https://annesamoilov.thrivecart.com/the-message-lab-lto/

If you’re getting ready to launch a course, coaching program, today’s epsiode is for you. I’m sharing my 6-week launch plan. Last week I shared how to warm up your audience for a launch - but what comes next?

Here’s what you’ll learn:

• 7 Important steps to take before you get to work (download my roadmap to follow along)
• My 6-week launch plan breakdown (and schedule)
• How much production time you’ll need to create all the things

This is part 1 of a 2-part series, so make sure to listen today so you’re all set for the next episode! Make sure to subscribe to find out when the second part 2 is released.

Highlights:

00:00 Intro

01:02 How to get the most out of today’s episode

02:07 7-Step Launch Roadmap Walkthrough

10:56 Building the pieces of your launch

13:38 6-Week Launch Plan Breakdown

18:12 Creating your launch assets (production timeline)

18:45 The good news about all the production work!

20:17 Live Launch vs. Automated or Funnel Launch - any differences?

21:41 Side note about scheduling launches and promotions throughout the year

23:12 What’s coming next week?

Resources:

Create Your Launch Map: https://annesamoilov.com/pwm

Launch Tips & Resources - https://www.youtube.com/channel/UCb_R2ErCYfos-bj29IUIFGw

Launch Roadmap Guide + Checklist - https://annesamoilov.com/launch-roadmap

Launch Workbook & Planner - https://annesamoilov.com/launch-workbook

Coming Soon:

I’m getting so many messages and having so many chats with people who just need help getting and staying focused. You may have started the year with a plan, but naturally, things change.

So, I’ve put together a very special Focus Week and combined it with a brand new Launch Starter Kit. We’re going to work together as a group for a week to make sure you have all the support you need.

Want to learn more? Email me at support@annesamoilov.com

In this episode, you’ll learn some easy ways you can always keep your audience warmed up, what content to share in the weeks directly before your launch, and 3 different content frequency plans to choose from and customize for your next launch.

Mentioned today:

Social proof episode
https://youtu.be/rBck9zCfLIo?si=flkmnu-L-hmHKxN8

Content strategy episode
https://www.youtube.com/watch?v=Psfk5jnl7Eg

More launch, course creation, and list building tips:

Visit my site at: https://annesamoilov.com

Grab my free launch workbook & planner here: https://annesamoilov.com/launch-workbook

Follow me on Instagram: https://instagram.com/annesamoilov

Credit: Stock Media provided by AleXZavesa / Pond5

You'll learn 5 shifts, reminders and actions you can take immediately to finally crack the code on what it will take to connect easily with your ideal customers in 2024.

Mentioned In Today's Episode:

Episode 701 - 12-Month Marketing Map Episode: https://www.youtube.com/watch?v=hX1fYcTVh4E&t=548s

Episode 702 - Your 2024 Content Strategy: https://youtu.be/Psfk5jnl7Eg

12-Month Marketing MapMaker Course: https://annesamoilov.thrivecart.com/12-month-mapmaker/

Descript: (Amazing tool to create your courses, edit your podcasts, videos, and so much more) https://annesamoilov.com/descript

Notion: (Where I create my written content/outlines/scripts) https://notion.so

Music: Stock Media provided by AleXZavesa / Pond5

If you joined me last week for the 12-month Marketing Map and you created your own map for the year, then you'll want to take out your map while we work through your content strategy. Your content will be directly tied to everything you plan to offer this year.

Sponsor - The Hosting Hub: Check out their Co-Pilot Membership: https://asamoilov--launchit.thrivecart.com/hosting-hub/

Mentioned In Today's Episode:

Episode 701 - 12-Month Marketing Map Episode: https://www.youtube.com/watch?v=hX1fYcTVh4E&t=548s

12-Month Marketing MapMaker Course: https://annesamoilov.thrivecart.com/12-month-mapmaker/

Descript: (Amazing tool to create your courses, edit your podcasts, videos, and so much more) https://annesamoilov.com/descript

Notion: (Where I create my written content/outlines/scripts) https://notion.so

Here are some additional resources below to help you plan your launches and marketing activities for the coming year:

https://annesamoilov.com/pwm

https://annesamoilov.com/mapmaker

https://annesamoilov.com/voxer-coaching

https://annesamoilov.com/kickstart-growth-in-your-business/

https://www.amyporterfield.com/2016/11/138-how-to-plan-your-promotional-calendar-like-a-boss/

This season I'll be sharing a range of topics to help you improve your online launches and sales--everything from social media, course creation, launch boosters, and AI to my favorite tools and how to use them during your launch.

Take a listen so you can hear more of what's in store for you.

If you ever want to suggest a new episode, reach out to me at support@annesamoilov.com.

Make sure to check out some of our new (low investment) ways to work together:

Launch Workbook + Planner (Free)

Plan With Me: Create Your Next Launch Map ($24) 

12-Month Marketing MapMaker ($17)

Coaching with Anne on Voxer ($9/month)

See you soon with our first episode!

Here are the main steps mentioned in this episode:

Step 1: My 12-Month MapMaker Course - if you'd like this and don't have it, email me at support@annesamoilov.com

Step 2: Year on the Wall workshop: https://www.stephcrowder.com/year-on-the-wall-2023

Step 3: Asana: https://asana.com

Step 4: Uplevel With Asana course from Louise Henry: https://annesamoilov.com/UWA*

Other resources that might be useful:

Plan With Me: Create Your Launch Map: https://annesamoilov.com/pwm

*This is an affiliate link and I will earn a commission if you choose to purchase. This will be at no additional cost to you. There's likely a discounted price depending on when you check the offer out!

Today's shorter-than-short refocus session calls you to reflect on one important thing that may have happened or that was your reality in 2023. Listen now and then let me know your answer to the question I pose in this week's call to set your focus for the week.

Resources:

Launch Planner + Workbook (free): https://annesamoilov.com/launch-workbook

Plan Your Launch With Me (mini-course): https://annesamoilov.com/pwm

https://youtu.be/pcgTv3tyZpw

In today's episode, you'll learn the 3 main categories where you can plant the seeds of you offer and make sure people know who you are and what you do!

Resources:

Making offers episode: https://youtu.be/pcgTv3tyZpw

Elizabeth Goddard's Everything Page: https://elizabethgoddard.co.uk/everything/

Resources:

Free Launch Workbook + Planner: https://annesamoilov.com/launch-workbook

Plan Your Launch With Me - Mini Course: https://annesamoilov.com/pwm

Plus, I need your help!

Are you working toward the launch of a course or coaching program and need some extra support? Are you worried you don’t have a strong enough offer or that you’ve missed something and want to feel confident going into your launch?

I’m looking for 10 people who are working toward launching their new or revised offers and are willing to be on 2 group sessions where I can help you but also ask you some questions!

Spots are limited so I’m going to give you a form to fill out so I can reach out to you with the dates/times of the Zoom sessions.

Fill out this form if you're interested in being in this 10-person 2-day mastermind!

https://annesamoilov.com/zoom-launch

Love to see you there!

-Anne 

Okay, let's get to it!

Are you looking for help creating your next launch map & schedule?

Check out my program: https://annesamoilov.com/pwm

Download my workbook + planner: https://annesamoilov.com/launch-workbook

Depending on your time, energy, and desire, you can make improvements. But you have to make a decision. So, listen to this episode and then email me at support@annesamoilov.com! I’d love to know what you’re focused on and how I can support you.

Resources You May Want To Grab:

Launch Workbook + Planner: https://annesamoilov.com/launch-workbook

Create Your Launch Map Course: https://annesamoilov.com/pwm

• When to update your products and offers using your current assets and when to skip it
• How to play with pricing for new offers
• Why bundling products that don't "match" might be counter-intuitive to you but make complete sense to your customers

Plus, I'm sharing a few new things you can expect in soon from me! 

If you'd like to receive my free gift - the 12-Month MapMaker program, I'll be sending it out THIS WEEKEND. Get in before November 18th and you'll receive the program over the weekend. support@annesamoilov.com or DM me on Instagram at: https://instagram.com/annesamoilov

If you want the free gift I'm sending out this weekend, make sure you're on the list and I'll send you my 12-Month Mapmaker program. You can easily jump on the list here: https://annesamoilov.com/launch-workbook.

Have a great week and I'll see you for our Thursday Strategy session.

xoxo

And if you want to start by at least planning out your next launch, check out my course Plan With Me: Create Your Next Launch Map here: https://annesamoilov.com/pwm

Listen to more episodes about Launch Planning here on Spotify: https://open.spotify.com/playlist/5RCXcykntQX7OeWQDC1Ez3?si=7JPaqvqXQiCSoTJRPWQCdQ

Listen to the podcast over on YouTube: https://www.youtube.com/@AnneSamoilovgplus/videos

I'd love to hear from you. Do you have a weekly or monthly ritual to review your revenue? Reach out to me here: support@annesamoilov.com and tell me all about it!

Mentioned on today's episode:

Anne's Plan With Me course - Enroll in Create Your Launch Map today!

https://annesamoilov.com/pwm

And in celebration of an alternate choice I made and what's weighing me down...

Plan With Me: Create Your Launch Map and Courses That Last are now available!

When you bundle them together, you'll be invited to join me for a special end-of-year Q&A session with some more goodies I'm creating for you!

Here are a few resources mentioned today:

Launch Workbook: https://annesamoilov.com/launch-workbook

Courses That Last mini-course: Email us for more info at support@annesamoilov.com

Plan With Me: Create Your Launch Map course: Email us for more info at support@annesamoilov.com

Launch Planning Spotify Playlist

But I want to hear from you? How often do you think you need to put your nose to the grindstone to get things done? 

Enjoy and I'll see you Thursday!

Related content you may want to check out:

https://fearlesslaunching.libsyn.com/101-create-this-launch-asset-now-plus-why-repurposing-is-so-important

https://fearlesslaunching.libsyn.com/260-revise-update-and-repurposing-oh-my

https://annesamoilov.com/create-re-usable-customer-email-sequences-next-product-launch/

Don't forget: Sign up for one of my FREE refocus sessions while they are still available: https://tidycal.com/annes/refocus

Let's get into it and talk about why hitting delete isn't always bad!

Don't forget: Sign up for one of my FREE refocus sessions while they are still available: https://tidycal.com/annes/refocus

Mentioned on today's episode: 

Descript - amazing tool to check out if you create any type of recorded content.

Usually, if it's a bigger tool or something that handles your website, communicating with your customers and leads, or housing your courses and products, you'll want to take a little extra time before you decide.

Listen in and start asking questions now - because whether you're moving or not, you can still get yourself organized for the inevitable changes you will want to make in the future.

Listen in today and try the simple strategy I used to get this podcast up and running again. 

Take the next 30 minutes through your week and decide what you'll focus on this week. 

Sign up for a free Refocus Session here: https://tidycal.com/annes/refocus

Being a boss is more than being a visionary who has everyone else "do the work." 

We go into the following qualities:

1. Don’t blame people on your audience or publicly. 
2. Let people do their jobs. 
3. DO NOT do community looms and expect everyone to follow along with your rattling of ideas/thoughts and half-thought-out projects. 
4. Clarify people’s tasks/roles and stick to them. 
5. Don’t hire close friends unless there’s a clear understanding of the end. 
6. Respect over Passive Aggressive Disrespect. 
7. Stop making everything personal. 
8. Be Approachable.
9. Check in. 

Make sure to check out our Monday Refocus sessions - a quick episode to get your inspired, motivated, and re-focused for the week ahead!

You'll also get invited to a free refocus session with me!

Don't forget: Sign up for one of my FREE refocus sessions while they are still available: https://tidycal.com/annes/refocus

Mentioned on today’s episode:

Tough Titties by Laura Belgray

Educated by Tara Westover

Time Genius: This is probably one of the most effective productivity courses I’ve taken - the way it’s organized and being a mentor - I go through it every single time. And this time I’m actually going to open a small non-facebook community for anyone who joins through my link. There will be a cap on the number I can take, but the group is completely free when you enroll in Time Genius - so if you want to know more about how we can work together. Get on this waitlist now and I’ll let you know all the details.

Let’s connect and chat over on Instagram.

Send me a DM! Let me know your thoughts about taking a long break from your business and what it’s like coming back!

I'll be back every Monday and Thursday with more episodes and inspiration as you start, build, launch, and grow your online business. 

Sign up for one of my FREE refocus sessions while they are still available: https://tidycal.com/annes/refocus

Tools to help you learn and relearn how to refocus I’ve also pulled together my own toolkit for refocus, reinvention…and renewal.

Course:

• Time Genius - Productivity Masterclass - Check out this groundbreaking program from Marie Forleo. I'm a mentor coach and would love to support you through the process of breaking out of overwhelm, time stress, and more so you can create your best work!

Books:

• • Four Thousand Weeks: Time Management for Mortals
  • Building a Second Brain: A Proven Method to Organize Your Digital Life and Unlock Your Creative Potential
  • The PARA Method: Simplify, Organize, and Master Your Digital Life

Go to Expert:

• Joann Krall - Digital Organization Expert!

Listen up and then also make sure you're subscribed over on YouTube where we'll be posting as well! 

Stay tuned for your first episodes dropping SOON!

Find out what's coming up - and be the first to know when new episodes go live:

Click Here To Get On The List 

Listen to our curated episode collections over on Spotify: 

Getting Started

Launch Planning 101

Here’s our final mixed bag episode of the season we’re talking about

• Business behind the scenes
• What to expect next for the podcast
• Producing Season 5 -- the good and the bad
• Lessons learned about my workflow
• An invitation for you to join me as a guest
• People inspiring me lately to make new decisions in my business

Mentioned:

Tyler McCall

Mel Robbins

Vanessa Lau

Jenny Blake

Stay in touch by following me over on Instagram: https://instagram.com/annesamoilov

Download resources to help you create and launch your next big idea: https://annesamoilov.com

So excited to talk about systems…because they are at the core of your business, they can make your day-to-day so much more joyful…and you no longer have energy leaks where you’re trying to figure out how to do [well, pretty much anything in your business].

Since we only have 1 more episode of this season of the podcast, I wanted to share what I’ll be focusing on over the next few months.

Systems.

Want to geek out with me about systems? Head over to Instagram, follow me, and then send me a message: https://instagram.com/annesamoilov

Mentioned on today's show:

https://annesamoilov.com/create-launch-hub/

https://annesamoilov.com/setup-a-business-hub/

If you list out all the things you do in your business - the different types of projects, the different responsibilities, things you create, people you meet with… how many of them feel a tad heavy, maybe slightly stressful…and how many of them feel easy, light, and just a joy to do.

Now, we can’t have ONLY easy tasks in our business…we can love the easy and the more challenging things…but we can build in more things into our work that feel easy, that have a high ROI on our limited investment and time spent.

What easy-mode revenue streams, projects, and "side hustles" are you ready to share?

DM me over on Instagram and let's chat! https://instagram.com/annesamoilov

Unlike marketing, you don't have to wait for a specific number of people to experience your offer... you get to start making changes and you will want to make changes much sooner!

Today, I'll take you behind the scenes of my 12-month program - and what I discovered over the past 6 months.

https://annesamoilov.com/incubator

If you've been thinking your program could use some changes, don't wait, start thinking about them now, why you want to make them, and then how to get started.

Got questions? Interested in how to improve your own programs? DM me and let's chat!

Thinking of creating your own workshop series? Let me know what your biggest questions are! 

I'm sharing 5 workflow hacks for launching your online course, program, or product. 

If you want to learn how to simplify your launch communication, join me inside The Message Lab! 

https://annesamoilov.com/tml-info

Enroll by May 12, 2022, at 5 pm Eastern,  you'll also be invited to participate in a live Sprint/Implementation session that starts next week!

Hope to see you inside. :)

Every few months, I'll share the projects we've been working on, why we're doing what we're doing, and what's coming soon!

It's not all going to be dramatic or newsworth because sometimes in business, ya just have to handle the details and move on.

Attend our last live webinar this week here: https://annesamoilov.com/tml-new

Learn more about the Message Lab and watch our past workshop replay for a limited time here: https://annesamoilov.com/enroll-tml

But do they have to be this way?

What if launching could get easier?

And...what if everything you've been taught about launches is damaging yourself, your team, and your audience?

This special episode is a recent masterclass I created. I decided to share the meat of the class with you here on the podcast. 

Want to watch the webinar instead? Click here to watch it on demand: https://annesamoilov.lpages.co/end-launch-exhaustion/

Launches require a burst type of energy - and the people, companies, and teams who plan for the ramp-up phase... survive with fewer complaints, turnover, and make more money.

We'll talk about what this looks like for your audience, your team, and yourself including some simple actions you can take as you get closer to your launch!

If you want to dive deeper into the course and program launch process, download the Launch Roadmap here: https://annesamoilov.com/launch-roadmap

You'll also receive our private newsletter every week sharing tips, resources, and insights not shared anywhere else!

• Why partner in the first place
• Where to find partners
• How to reach out for the first time
• What kind of agreement do you need
• The benefits of partnering
• Different options for partnerships 

A few additional resources you might find helpful:

Affiliate Marketing Experts:

Zoe Linda - She’s got resources up the wazoo!

Pat Flynn - Check out his guide: Affiliate Marketing – The Ultimate Step by Step Guide

Blog posts:

https://annesamoilov.com/affiliates-to-promote-your-launch/

https://www.fearlessceo.co/blog/joint-venture-webinars

https://www.fearlessceo.co/blog/jv-webinar-contract-guide

It starts with a simple question and we’re going to dive into that today!

The Fearless Launching® Incubator

End Launch Exhaustion Workshop

Try Leadpages

Now It's Your Turn

Look at something you’ve been sharing and see if you can tell what’s going on.

Do you need more traffic? Have traffic but it’s just not turning into buyers or subscribers?

Today, we dive deeper into 3 things that have come up along with an action challenge for you!

One thing - I’m putting a hold on true video episodes for the podcasts. We've got to get our systems situated before we add another platform!

I would love to hear how you feel about video podcasts and what would make them interesting for you! https://speakpipe.com/annesamoilov

Important News: We're having a special birthday promotion this week where you can grab some of our programs at a steep discount.

Click here: https://annesamoilov.com/birthday-sale

Today's episode is also available on YouTube: https://youtu.be/AcFCJkMjFLw

Get hands-on help, critique, support, and strategy as you create one simple system to launch your products & services inside The Launch Incubator™: https://annesamoilov.com/incubator

Watch my Free Masterclass on the steps to creating a profitable and life-changing launch: https://annesamoilov.com/masterclass

I can't wait to hear from you!

If you have ever felt at a loss for what to share during your launch, before your launch…and after… today’s great for you.

There are a few guidelines that I think will help you and ones that I live by as I’m creating content for each phase of my launches.

Want to learn more?

Take It to The Next Level, Get Your Invite to the VIP Training

**In the workshop videos, you will hear me mention an exclusive, advanced private training - you can still access the recording of this private training by applying for your invitation on this page here: 

https://annesamoilov.com/incubator

This advanced VIP training is for those who are serious about creating one powerful launch system you can improve and grow each time you use it. The application has 2 main questions (plus your contact information) and takes less than 5 minutes to fill out, so don't wait!

Connect with us directly!

Make sure to take a moment to connect with me and my team today to talk about your business, your next launch, your goals, and to answer any questions that come up for you while you go through this series of workshops.

We are here to answer any questions you have and make a plan for your next steps and reaching your goals.

Don’t be shy - send us a message today and tell us about your business, your goals and ask any questions you have. 

You can send us a direct message on Facebook here.

If you prefer Instagram, send me a direct message right here!

Enjoy the workshop series and I’ll be looking for your application so we can send you an invite to the advanced private training too!

-Anne :)

• Why I took a hiatus and how I put together this brand new season
• Topics I'll be covering over the 15 episodes this season
• Why it's important to pause and refocus sometimes if you're feeling like anything is off in your business.

I'd love to hear from you about your challenges. What topics do you want to hear about? What questions do you have about business, launches, and messaging?

Leave me a message here: https://www.speakpipe.com/annesamoilov

Apply to work with me to launch your program and create a repeatable system: https://annesamoilov.com/incubator

Watch: How To End Launch Exhaustion https://annesamoilov.lpages.co/end-launch-exhaustion/

Mentioned during this episode:

2019: Make these promises to your business https://annesamoilov.com/make-these-promises-in-2019/

2020: Use these 6 fundamentals to improve your launches https://annesamoilov.com/new-launch-strategy-in-2020/

2021: 5 shifts we need to make to bring our new ideas into the world ​​https://annesamoilov.com/5-shifts-to-launch-your-big-idea-in-2021/

How To Verbal Process Your Launch https://annesamoilov.com/verbal-processing-launch/

Launch Incubator: https://annesamoilov.com/incubator

Watch the original Facebook Live here: https://fb.watch/9YiZwnu0ty/

Would you like to shift out of the "launch to launch" cycle? How about using just one system to launch every offer and idea you have? We teach this and more in our advanced private training for people interested in the Launch Incubator program. Apply here for your personal invite to the training: https://annesamoilov.com/apply

It's a replay version of a recent Facebook Live I hosted that you can do here: https://fb.watch/9YiMXBpl4S/

If you'd like to go deeper on this topic, map out your 2022 and have support as you make your launches a reality, apply for a spot in our end of year bonus training: https://annesamoilov.com/incubator

But automation can and will make even your live launches more high touch.

Today, I'm sharing 5 automations to use the next time your planning a launch--especially if you want it to feel high touch and also NOT STRESSFUL.

If you're ready to go deeper and start building a launch system that works for your funnels, your 1:1 services, and/or your group programs, apply for an invite to my advanced private training here: https://annesamoilov.com/incubator

This is specifically for people who want to work with me in my Launch Incubator program, but also if you just want to know how to map out your business without needing to settle on just one offer!

The one thing many people miss out on is making ANOTHER offer right after your launch. It sounds like adding more to an already exhausting process, but you can plan for this additional offer and make it PART of your launch.

Listen to this week's episode where I share 5 ways to boost your launch revenue and give you a cash injection...planning for this can turn around a launch that didn't go well and amplify a launch that does do well!

Apply for the Launch Incubator: https://annesamoilov.com/incubator

Here's what I discovered, the process I use to make this sometimes critical decision, and then what I eventually decided to do!

One more thing - I'm doing a free live private training NEXT WEEK, Friday, November 19th. I'll be covering the 3-part framework to improve your launches and finally having that breakthrough launch you've been working towards! Submit your application to attend this free training: https://annesamoilov.com/apply

I'll also be sharing the details of my completely revamped and brand new complete launch solution The Launch Incubator.

Hope to see you there!

But here's why we need a launch hub in the first place. You've got...

• your project map.
• emails
• all the promo images
• webinar slides
• challenge worksheets
• tons of pages for opt-ins
• so many google docs

So. Many. Things.

At first glance, it might not seem like a problem.

As your team grows, as your relaunch multiple times, as your student enrollments increase, you’ll start to look for stuff...

Keep listening to learn what we include in the hub. It's the single most important system for your launch--one that you need if you're working alone or with a team!

Want to learn more about this system and get complete details on my brand new breakthrough launch system? Apply for an invite to our upcoming live private training: https://annesamoilov.com/incubator

Most small business owners spend very little time actually in launch mode. So why does it feel like we’re always in some state of launching?

Maybe because we’re avoiding the practices of running an actual business. 

You forget that you’re running an actual business - which means doing boring, but important administrative tasks.

Today, we’re going to look at 3 areas that often get avoided -- intentionally and unintentionally.

Read the full show notes here! 

Permission to Glow creates awareness of the universal forces that hold us back and offers 4 Permissions we can activate “to transcend the crazy train of overwhelm and disruption by using everything life offers as fuel to glow.”

Here's what we talk about in today's episode:

• Self-Publishing vs. Traditional publishing
• Why KC decided to work with Page Two books
• How far in advance the creative process started
• Important branding and visibility changes he made

KC also shares nuggets from the book and the 4 Permissions Framework.

You can pre-order the book and get some goodies here: https://www.thisepiclife.com/book/

That would feel pretty good, right?

Today is more of a reflection episode where I'll ask you some questions to prep for building your list...you can do that with me if you join my 2-day live workshop here: https://listleadlaunch.com

It's time to start building your list so people are getting ready to work with you before you even tell them anything about your offer!

So have a listen and then let me know...are people waiting for your offer? If they aren't, let's work together to make that a reality.

xoxo

If you're an extrovert, you love competition, shouting it out to the world what you're up to...

If you're an introvert, you want your business to feel more natural, with less pushing...

No matter what your natural inclination is...you can build your list for your next launch!

Don't miss our live event on August 19th & 20th to help you set up your own launch list-building system...

https://listleadlaunch.com

Doors close soon, so sign up to get access to this special training--even if you can't be there live!

https://listleadlaunch.com

If you want help to create your own launch list building system, make sure to check out next week's 2-day workshop-challenge List to Lead. It's a private live event and you're invited!

Read here for all the details.

Why are they so great? Well, virtual events give your audience a set period of time with you (hopefully live) to get to know you, experience how you teach, and hopefully come out on the other side accomplishing something. 

Since they’ve been used FOREVER…in so many different industries—they are perfect no matter what your business is, if you’ve got a course, a physical product, or a service.

Head over here for some inspiration and additional articles: https://annesamoilov.com/virtual-events-launch-strategy

If so, how confident are you that these bonuses add to your main offer? Do you feel like you’re picking willy nilly and just offering random things to add to the stack, hopefully adding value to your main offer?

If you’re not sure or the bonuses don’t really seem to have any effect on whether people buy or not, today’s episode is for you.

Here's your show notes/blog post:  https://annesamoilov.com/offer-bonuses-during-your-launch/

I like 6-month maps because so much can change in that short period of time, so I usually sketch out all the things I want to offer, put out into the world, and focus on during that time.

Join me today to learn how you can create your own 6-month marketing calendar.

And then, if you get in the planning mode, make sure to check out my Launch Planning Bundle...it includes a 12-month map maker to help you get clarity on all your marketing moves.

Click here to check out a special just for listeners like you!

Today, we're talking about 5 different levels of batching and how they are powerful strategies you can and should be using as you create content for your next launch.

If you want to go a step further and prep for your launch in the easiest most straightforward way--check out this free training: https://annesamoilov.com/trainings.

Get out your notebook, pen, your notes app, and start taking notes. There's a lot here! 

We kind of all know that, but it doesn't have to be one that leaves us tired, stressed, or overwhelmed. In fact, just the number of things 

Cognitive load is the part of your working memory that is affected by all the new things, decisions, and long list of things you have to handle on any given day.

And when that load is too high, guess what happens? We get stressed, become less effective, make bad decisions...

So, if new things, lots of things, decisions are all part of launching, how can we lower the load and have better launches?

Listen to this episode and find out!

Free Masterclass: https://annesamoilov.com/trainings

More resources about Cognitive Load:

Cognitive Load and its Effect on Learning with Zach Groshell

What You Need To Know About Cognitive Load

How Thinking Kills Willpower (and what to do about it)

That's what I'm talking about this week! 

If you've ever launched a program or product that didn't work instantly, you might have been tempted to make a drastic switch.

But what if you're one small shift away from that success you're chasing?

Chat with me over on Instagram - @annesamoilov!

Want to learn my non-strategy launch strategy? Head over to annesamoilov.com/trainings to watch the free class now.

I've pulled together the most important lessons that will help you as you grow your online business.

This "chatty" episode is much like voice memos I'm sharing with friends who are also in reflection mode and pages of journaling I'm doing right now to make sense of and acknowledge everything I've learned.

I'd love to hear from you if you've done any reflection or review of the year so far. Come chat with me on Instagram @annesamoilov

...or send me an email over at support@annesamoilov.com

What is verbal processing and how do I do it? Can you do it alone? Do you need someone else to give you feedback? How to get started?

Mentioned today: 

Voxer

Telegram

Free Launch Roadmap

Today's episode reveals 5 keys to a successful launch system. You can get started on these 5 keys today, no matter what your experience with launching a course or coaching program is! 

Which keys do you need to create?

Resources:

Launch Workbook + Planner

Sales can feel really awkward, scary, and just weird...when you're first getting started in business. Today's episode shares some ideas to help you feel less weird about selling. The great side effect is that your audience and soon-to-be customers will also feel like it's more natural to work with you too!

Resources:

Free Launch Roadmap

Free Launch Workbook & Planner

Resources mentioned in this episode:

• What does your audience want?
• Turn your ideal customer into your actual customer
• Monikah Ogando episode link

Other resources:

Getting Started Spotify Playlist

Free Workshop: annesamoilov.com/trainings

Launch Roadmap PDF: annesamoilov.com/launch-roadmap 

Resources mentioned: 

Free Quiz: https://chatbotsunlocked.com/quiz

Roadmap: https://chatbotsunlocked.com/roadmap

More resources: https://www.freedomfunnels.co/

Need some launch goodies?

Launch Workbook: https://annesamoilov.com/launch-workbook

Launch Roadmap: https://annesamoilov.com/launch-roadmap

Free Workshop: https://annesamoilov.com/trainings

Connect with Monikah: 

https://ceomastery.lpages.co/business-is-sacred/

https://www.instagram.com/monikahogando/

https://www.youtube.com/watch?v=wu7db2gVnDA

We discuss how her business, her launching strategy/style has changed, what she's doing completely different now that she's launching a book, and of course, we dive into finding/being a mentor. 

Order her book, get inspired to find or become a mentor:

What They Taught Me: Recognizing the Mentors Who Will Take You from Dream to Done: https://amzn.to/3aumO5f

We’re at the end of January now. Maybe you set some goals for the year and January didn’t exactly turn out the way you thought it would. How are things going?

If you haven’t made progress toward your launch or finishing the course or getting moving on any level, ask yourself this…what do you need to do differently? 

Today we're talking about 5 important shifts you'll need to make to launch this year.

Mentioned on today's show:

The Launch Lounge (free Facebook Group)

Fearless Launching

The Launch Incubator

Team, content, emails, tech, ads, communication, strategy….

There’s the surface strategy and there’s always going to be another layer of strategy under that.

One of the biggest misconceptions and bad habits I've seen new launchers do over and over again is to simplify their launch down to a list of pages, emails, and ads...with no thought to connecting with their audience. They've got all the visible pieces of their launch together, but below the surface, it's not connecting or connected to anyone.

If you enjoy today's episode and want a comprehensive but NOT COMPLEX launch process to follow, make sure to check out my free masterclass: https://annesamoilov.com/trainings

If you're curious how we can work together closely on your next launch, send me a message here: support @ annesamoilov.com

Even after making a perfect plan for your launch, there will likely come a time (especially during your open cart) where you'll start asking...how do we improve this? Can we improve this?

Check out one of my past episodes about this topic that also has a handy downloadable guide:

Behind The Scenes – How To Turnaround A Launch That’s Not Working [free pdf]

Also mentioned:

The Launch Incubator 6-Month Mentorship

Fearless Launching

This week, we’re talking to change expert and intuitive coach Deborah Ivanoff about this exact topic.

If you are feeling tired, worn out, stuck…maybe your business has gotten too heavy…

Here’s what we’re chatting about today:

• Your first question we need to answer before we can expect to move forward
• How trauma and negative life experiences play into making change
• How to learn the tools we need to deal with things like a pandemic, divorce, sudden changes in our lives
• Why Clarity is so important (and it’s an ongoing evolution)
• Behind the scenes into Deborah's intuitive coaching process 

Want to learn more about Deborah? Head over to deborahivanoff.com. She offers generous 30 minute getting to know you sessions!

She’s a trauma and healing specialist--who works with a unique process that gets to the heart of whatever is holding you back. She has a unique way of working with people that acknowledges people see whether they need just a mindset shift or something deeper.

In this episode you’ll learn:

• How Michelle started her business in the healing and trauma space
• Her unique perspective on healing, mindset, and success
• What Fearless really means
• How to know if you need a simple shift or something deeper
• Why she speaks out about trauma and suffering without any shame
• One simple thing you can start doing today if you feel stuck in any area of your life (say money, relationships, love, health)
• Questions you can ask yourself to take a personal inventory in the area you feel stuck

And she tells us about her December Holiday Emotional Detox - a free retreat and minicourse you can sign up for - starting soon!

Click here to sign up

Connect With Michelle

Michelle-Dixon.com

Emotional detox for the holidays

Free Making Sense of Trauma Roadmap

Michelle on Instagram

We talk about:

• how she does her launch debrief
• questions she asks herself to know whether the launch was a success or failure
• why deep reflection time is how she kicks off the debrief
• things you can learn every single time you launch

Here's how to connect with Sophia:

Ascent Strategy 

Sophia on Instagram

*Make sure to watch her online conference happening all week on Instagram!

You constantly second guess your decisions and actions. You waffle back and forth when you make a decision. you often consider or actually do change course. You deferring to other people's opinions and ideas to make decisions.

Flip-flopping. Believing and not believing at the same time.  Wanting something but acting in ways that make it impossible to have. Self- sabotaging.  

All of these are classic symptoms not trusting yourself.

It can cause major damage to your confidence, but also to your business. That's what we're talking about in today's episode.

Grab a notebook and journal as we go through today--there will be lots of reflection and work to do! (Time codes below for you!)

Time codes:

2:33 Why Trust Is Important - Especially In Business

4:00 What to know before we dive in and how to put this episode into action

5:22 Why we lose it or lose sight of it

17:04 How perfectionism plays into lack of trust

20:39 How to get it back

34:20 The science behind trusting yourself

38:54 Applying all of this to your next launch

Where to go from here?

If you enjoyed this conversation and want to go deeper, join me over in my free group The Lounge Lounge: https://facebook.com/groups/fearlesslaunchinglounge

Watch this free training to show you the simple process I use to launch my courses, programs, and services: https://annesamoilov.com/trainings

Download the Launch Roadmap - for a simple top-down view of the process to launch pretty much anything online. https://annesamoilov.com/launch-roadmap

The theme of this episode is also - "Doing the best you can with what you've got." 

So if you've ever stressed about meeting a launch deadline or wondering how the heck you can start a business, Nikki has so many insights to share with you.

Connect with Nikki here: https://nikkigroom.com

Check out Nikki's book here: https://amzn.to/31J6nP2

Plus, I'm sharing 3 questions to ask yourself if you're not sure how to start simplifying the way you share your ideas, products, and services with the world. 

Don't underestimate the power of creating a simple, streamlined launch process that you can repeat (and that you get to design yourself).

Mentioned on the podcast: 

Trainings

Launch Planner

1. Serving
2. Showing up
3. Consistency

These might not seem like the latest and greatest strategies, but Theresa has made them work no matter what she launches.

We dive into how each of these plays out in her business and I hope our conversation inspires you to look for ways of doing something similar in your business.

Connect with Theresa:

Theresa's Website

Theresa on Instagram (watch her daily live streams)

Theresa on Twitter

After 5 years of doing the podcast, this the first time I've changed more than just the podcast cover.

Here's why, what to expect, and how you can get involved.

Share a screenshot as you listen and we kick off this new chapter of our journey together.

Here's how we can connect:

https://annesamoilov.com

Check out my free training: https://annesamoilov.com/trainings

Instagram: https://instagram.com/annesamoilov

Twitter: https://twitter.com/annesamoilov

Thanks for being a listener and stay tuned for moe!

For launches, for upcoming campaigns, for your new product, for a new business…

There are three things you need to know and do to make sure whatever you say you're going to do is something you CAN AND WILL make progress on.

Because if you make enough plans that don't come to fruition...you might start thinking...why bother? I’m not going to follow through anyway?

So this is what we need to do to make sure plans can actually be DONE.

Resources mentioned:

Planathon 2021 - starts soon and the free group is now open: https://annesamoilov.com/planathon2021

Find out more about Fearless Launching: https://annesamoilov.com/trainings

Is it completely true that we should worry and avoid the coaster at all costs? Should we build something that will never have natural dips?

Everyone on the interwebs, teaching you about running your business...about launching, talks about the launch roller coaster.

You know...you launch live and it’s up, maybe you make revenue, and then it dips and you make nothing…

It’s feast or famine.

But is this true?

Yes, and NO, it doesn’t have to be this way.

Today we’re going to dive into:

1. The launch roller coaster - what is it, who experiences it and why!
2. Why people are telling you this is not a good thing to be on EVER if you want a sustainable business that brings in consistent income
3. How to build your business theme park

So, if you've ever worried you are on the launch roller coaster, I'm hoping this will give you a new way to appreciate it, embrace it as a phase of your business...and only part of your bigger vision.

Want to join me for a free live class? Reserve your seat here: https://annesamoilov.com/trainings

Mentioned in today's episode: 2 x 2 x 2 x 2 Launch Map Method

We’re diving into some of the creative ways business owners are keeping their businesses going, why now is the best time to learn or enhance what you currently offer, and what you should be doing to improve your business even if you’re not in the wedding industry.

Sign up for her summit too: https://bookmoreweddingssummit.com

If you're knee-deep or heads down in the weeds preparing for a launch or creating a course or program...it's easy to let things slide in the other areas of your business.

This is why I’m doing a major clean up in other areas of my business this month, the process I'm using to make it happen, and why it's important!

DM me: https://instagram.com/annesamoilov

https://annesamoilov.com/launch-roadmap

https://annesamoilov.com/masterclass

https://bit.ly/launch-planner

But there are some other ways we block our own success long before we open the doors to our programs. Today, I’m going to share some of the sneakiest ways we derail our own launches and marketing campaigns.

Whether you’re a new business owner, launching your first course, or you’re no stranger to launching at all...these are common things that happen during big projects, launches, and anything where you must deliver or complete by a specific date. No one is immune to these.

If you have a team, hand this episode to your launch manager or project manager!

Resources Mentioned:

Launch Incubator: https://annesamoilov.com/incubator

Free Launch Masterclass: https://annesamoilov.com/masterclass/

This week I'm covering 5 actions you should take if you’re ready for something beyond an online course!

We all start needing to learn things. So we take the courses, we download things...and we get to work. Maybe we’re in this cycle of downloading and doing for years. At some point, I hear every single student and person I know utter the words, “ugh, I don’t think I need another course. I have plenty to apply right now.”

Resources:

Apply: https://annesamoilov.com/incubator

Watch: https://annesamoilov.com/masterclass

Today I’m going to share with you exactly what you were missing--even if you followed a perfect launch blueprint. Just like there are 2 sides to any story. There are 2 sides to launching.

Mentioned On Today's Episode

The Launch Incubator

Free Laser Launch Sessions

Fearless Launching

Get on the Waitlist for The Message Lab

What if you have no social proof, testimonials, or case studies ... how are you going to sell your services or programs if no one can vouch for you?
⠀⠀⠀⠀⠀⠀⠀⠀⠀
Here are 3 ideas to inspire you to gather social proof even when you're creating something brand new!

Mentioned in today's episode:

How much should you charge for your beta program?

How to beta launch your next online course

The Launch Incubator (6-Month Mastermind)

Which is funny, because it's so easy to make our launches harder than we need to.

Even though we try to keep things simple...it is so easy to make simple parts of the process and your launch harder than it needs to be.

It could be a mindset issue or block or some limiting belief--and you know what? It almost doesn’t matter why...because no matter what’s creating this need to layer on things to your launches, once you see how it feels for things to be simple, you will not want to go back to it.

But simplicity, streamlined, stress-free is possible. Let's dive in.

Full show notes and resources mentioned here: https://annesamoilov.com/273

• Something didn’t work or simply BROKE during a launch – a tool, a person, a strategy
• You struggled to find the right person to help you set up your launch or new course
• You couldn’t decide what course builder or email platform to use
• You didn’t give yourself enough time

And if any of the above has happened, then you may have thought…

Launches are hard. Launches are crazy-making. Launches are overwhelming and stressful. Why do I do this to myself over and over again?

But it doesn't have to be this way.

If you're ready to have an easier time launching, look no further than the systems, people, and tools you use to make your launch happen!

Full show notes here: https://annesamoilov.com/272

Mentioned On Today's Episode

Launch systems cheat sheet 

Online Business Resources I Recommend

Linchpin by Seth Godin

Double Double by Cameron Herold

E-Myth by Michael Gerber

Ultimate Guide To Hiring The Best Virtual Team

BUT..today we’re going to go beyond the ICA AND ANSWER THE QUESTION... I know who my Ideal Customer is NOW WHAT?

So, if you want to know how to turn your ideal customer into your actual customer, keep listening!

Mentioned in today's episode:

The Launch Incubator - applications open soon

Episodes that cover getting to know your ideal customer:

Changing your customer avatar 

Finding Your Ideal Customer

What's Your Ideal Customer's Biggest Problem?

My Customer Research Process

Today I’m sharing the #1 thing you should create right now to avoid all the headaches, stress, and overwhelm that people tell you launching causes.

No matter if you’re new to the launching game or you’ve been doing it for years, this is the one thing you should do before you launch again!

Spoiler alert: If there's one thing I suggest to all clients no matter what their size and experience, it's to do an inventory and then create an organized launch library or asset list.

This process can be overwhelming, so that's why I guide new members of the Launch Incubator (my small application-only group coaching program) through it before helping them create their launch plan.

Click here to learn more about the next Launch Incubator: https://annesamoilov.lpages.co/incubator/

Click here to watch my latest masterclass: https://annesamoilov.com/masterclass

Letting go, being flexible, knowing when something isn't working for you...these are key skills of being an entrepreneur.

But with all the coaching available on the internet, you might not know when it's time to stop or shift focus to something else.

This episode features some of the listeners of this podcast. Make sure to go say hi to them over on Instagram:

Desiree East

Lynndee Lebeau

Michelle Dixon

Elizabeth Calderara

Joann Krall

Joyce Washington

Bonnie Frank

I'd love to hear from you! If you have a question, a suggestion for an episode or just want to say hello, leave me a message here: https://speakpipe.com/annesamoilov

Today's episodes reviews some of the most common mistakes you might make at every stage of your business!

If you want to learn more ways to improve your launch by looking at the potential downfalls, well, my friend I've got you covered! 

Over the years I've identified different things you might be challenged with, mistakes you might make--the visible ones and the more internal mistakes.

https://annesamoilov.com/4-launch-mistakes/

https://annesamoilov.com/9-launch-mistakes/

https://annesamoilov.com/launch-mistakes-what-to-do-when-things-go-wrong/

Here's what we cover:

*6 mistakes everyone can make and fix in the same day
*How long before your launch you should be building your list
*The truth about the size of your list and making more sales
...and a little rant about getting out of your own way...

Learn more about Fearless Launching here: https://annesamoilov.com/fl-may-2020

Watch the full Facebook Live here: https://www.facebook.com/AnneSamoilov/videos/219231532830820/

Let us know if you listened and if you want to keep the conversation going, head over to Facebook and join our free Facebook Group: https://facebook.com/groups/fearlesslaunchinglounge

Whether your answer is yes or no, it's important to review the content in your program regularly...if for nothing else than to confirm everything you share is relevant!

So, today, we're diving into this process that I've used on my own products, on client products, and where you can get started on your online course today.

Download the free launch roadmap: https://annesamoilov.com/launch-roadmap

Download the free launch planner/workbook: https://bit.ly/launch-planner

Want to learn more about Fearless Launching? Visit this page and find out when we will open again: https://fearlesslaunching.com

If you'd like to go deep into these 4 phases, make sure to sign up for my webinar: https://annesamoilov.com/masterclass

First, before I plan anything and before I get started on the work...before I even really fully think through the launch, I break it, I break it apart into four different phases.

There are four really good reasons why I do that. I wanted to share that with you today because I know a lot of people, whether it's a difficult time in your family's life or in the world or you're just struggling just to get things done and be consistent, or maybe you're afraid you won't get everything done.

I find that when I break my launch into these four phases, it helps on so many different levels.

So I wanted to share that with you today so that you could start making progress. If there's anything that I want for you more than within actually anything else, it's just that feeling that you're making progress every single day.

Want to dive deeper into these phases and get coaching and personalized strategy? DM me so I can tell you how!

Read the post and dive deeper here: http://www.annesamoilov.com/launch-comparison-game/

Imagine this: you’re planning your launch, getting things done, feeling great about your progress and then it sneaks up on you...the launch comparison monster.

You’re handling your business … you not only feel effective, but you are also actually BEING effective.

Then along comes a bump in the road you didn’t expect.

Someone who’s a few steps ahead - or let’s be honest - a few years ahead of you in terms of where your business is - how beautiful their launch looks, just everything about them is the better version of where you are...or at least that’s how it feels.

This episode is brought to you by my free masterclass about how to stay focused and 4-part method for having a successful launch: https://annesamoilov.com/masterclass

We've all seen the ones that are wildly successful and launches that don't work at all.

The pie in the sky dream launch stories followed by complete dead in the water disasters.

And both make you want to run for the hills and never utter the word launch–much less actually try to launch something of your own.

But if you haven't launched yet – you should know something. Launches often don't work.

But why??

If you are just starting your business, trying to gather the courage to launch your first product or service, you might be wondering why launches seem to work for only part of the time…or maybe they just work for a small majority of people.

If you liked this and want to make your launches better, sign up for the masterclass: https://annesamoilov.com/masterclass

Get on the Fearless Launching waitlist - we're doing the program live very very soon: https://fearlesslaunching.com

Today I'm sharing a mantra that I created over 10 years ago when I wrote/launched my first product - The White Space Solution ebook.

Scroll down to get a reserve a free copy of the latest edition - free from now through April 2020.

Have you ever felt squeezed in your life or business? Unable to move? Completely stuck?

If you're reading this around the time I'm publishing this, then there's a good chance you do feel this way...we're all connected by that global issue of being stuck at home, paused in our work, maybe looking to start something new.

If this is you, I get it. Sometimes it can be a challenge to set yourself free or move at all.

Over 10 years ago now, I launched my very first book called The White Space Solution...and recently  I took it back out to look over the concepts, see if I could apply it to the crazy global situation happening right now.

Because truthfully, I’ve been feeling all of the feelings and this as tapped into so many parts of me that I haven’t looked at for a long time. 

Life can be demanding, overwhelming, and filled to the brim with the good and the bad along with your health, relationships, work, play, children, and all those things on your to-do lists that keep getting pushed off to someday. 

Want a free pdf version of the latest edition? Submit your email address here and I'll send it to you personally (via email) https://forms.gle/y3p53ADSxdCSTgjU6

In February, I hosted a very informal Launch Love challenge...the plan was to post videos on IGTV and then repurpose those as short podcast episodes.

There were 4 main places that could have made the entire experiment more successful help me reach more of you!

Listen in as I share my honest account of the month, the challenge, and what I'm doing moving forward.

Mentioned on this episode:

Apply for the next Launch Incubator here: https://annesamoilov.lpages.co/incubator/

Download the challenge guidebook here: https://bit.ly/launchlovechallenge

Watch my free on-demand webinar here: https://annesamoilov.com/masterclass

Don’t give yourself more work than you need to do!
Time to do your own inventory right now.

Download the complete challenge guidebook now for more questions you can ask to complete your inventory: https://bit.ly/launchlovechallenge

Watch the video here: https://www.instagram.com/tv/B9Ue_WbJRaF/

Watch the video for today here: https://www.instagram.com/tv/B9RwVy8JZvy/

Watch the video here: https://www.instagram.com/p/B8wfsU5J31X/

Watch the video here: https://www.instagram.com/tv/B8txeWVJrcO/

Today, we're talking about follow up and why it's so important whether you're doing a traditional live launch or not.

There are a few types of follow up you might have to complete today.

First, there’s the type of follow up we all need to do. Emails and voicemails and inquiries that need to be replied to... Today, make a list of some follow up you can complete, even if it has nothing to do with your launch. I like to set one day a week to make sure I’ve followed up with anyone who’s waiting for me to follow up!

If you don’t have time to follow up, still respond to someone and give them a real time you will follow up with them.

Second, when you are in launch mode, follow up is critical. It can be the difference between a sale and no sale.

Make time several times a week to respond to every email, social media message, comment and voicemail you receive.

Why?

Think of each one of those people as someone who may want to work with you, buy your product, and simply needs your help.

Leave no comment unanswered--on your blog, on videos, scour your Facebook groups. Do everything you can to close loops like this during a launch.

Watch this episode over on IGTV too: https://www.instagram.com/tv/B8mOgUdJqwB/

If you want to dive into this mapping process, here are 2 free resources you can grab right now.

Listen to all the planning episodes: 

https://annesamoilov.com/creating-a-launch-schedule/

Launch Challenge Guide: https://bit.ly/launchlovechallenge

Launch Planner/Workbook: https://bit.ly/launch-planner

This is your first step. Even if you don't love planning every single detail out about anything in your life, setting a few dates will provide the focus and target for the work you're doing now!

This is your last installment in the series of me wearing my "sick" clothing. I'm shooting a brand new batch of videos for next week!

Watch here: https://www.instagram.com/tv/B8kAWEnJIhe/

Who are the people you know have your back, support you, call you on your “stuff" and remind you when you’ve gone off track?

Think about people who’ve been friends, clients, maybe family members, besties, classmates...anyone who’s taken a role to remind you to keep going.

Who will hold you up when you’re not sure you can do it? Here's what to know about getting the right type of support--even the stuff you don't want to hear.

Who's on your launch team - who can be honest, tell you when they don't get it, and don't turn into "yes" people?

Grab your Launch Challenge guidebook: https://bit.ly/launchlovechallenge

"Goals" is a big word, but today, I want you to think about your first launch (for a free or paid offer) this year. Grab your notebook, because you’ll need space for this!

What are your biggest goals for the launch? Is it revenue? How much? Is it a number of new clients or customers? Is it a certain number of subscribers?

Your goals might even be about why you want to launch...and what it would mean to your life. Goals for me are a mix of specifics, of the why and the vision.
Specific goals of the launch:

Why it’s so important for you to reach those goals:

What’s the bigger vision behind this launch and how it aligns with your business?

The point with setting goals is simple - you’re setting a target for yourself.

Read about today's prompt (and all this month's prompts) in the launch challenge guidebook.

Download here: http://bit.ly/launchlovechallenge

Watch today's prompt here: https://www.instagram.com/tv/B8Rd6MpJuRv/

Watch today's video on IGTV: https://www.instagram.com/tv/B8O1T7MJg7K/

Watch today's episode over on IGTV here: https://www.instagram.com/tv/B8JiXbMpBRo/

Grab the free launch guidebook here:
http://bit.ly/launchlovechallenge

Today, we are giving your business and launch a little love and recognition for where the seeds were planted and how you got started!

Watch today's video episode on IGTV: https://www.instagram.com/tv/B8MZ_CWJMHr/

Even if you’re launching, you may decide that you’re going to focus on a piece of that bigger project, maybe list building, maybe something you’re going to do to get you to your launch.

My suggestion is to choose the product or the service or the THING you want to launch, but be open to that changing throughout the challenge.

Tomorrow you’ll discover new things about what your audience is actually struggling with (as opposed to what you think they are struggling with).

This might be your toughest prompt of the challenge if you think you can multitask or have trouble sticking to one project at a time. Do it. Please. Resist the urge to take on multiple projects this month.

I'm posting the first 5 days of prompts so they are available right now. 

You can also watch each day's prompt on Instagram, so make sure you follow me there: https://instagram.com/annesamoilov

Today's intro is available to watch here: https://www.instagram.com/tv/B8HhVPRJdKY/

Download the 30 Day Launch Challenge Guidebook Here: http://bit.ly/launchlovechallenge

This quickie episode shares my big wins and discoveries as I produced the series, shared it with others, and the results I've experienced since then.

If you missed the 6-part content series, make sure to check all the episodes out here: https://annesamoilov.com/new-launch-strategy-in-2020/

If you've done a series before--content, blog, video or podcast, how did it work for you? What did you discover?

Want to learn more about creating your own content series? Let me know and I'll break down my process.

Today's sponsor is the Fearless Launching Masterclass - available right now here: https://annesamoilov.com/masterclass

Let's keep this conversation going inside the Launch Lounge over on Facebook: https://facebook.com/groups/fearlesslaunchinglounge

Today, you'll learn how to keep your launches simple. Simple means do-able...whether you're working alone or with a team, I'm sharing my approach to working with clients at all phases of their business.

If you want to play catch up on all past episodes in this series, head over to this post right here to listen to them:

https://annesamoilov.com/new-launch-strategy-in-2020/

Sign up for our latest masterclass here: http://bit.ly/3a9bCtE

Today is also day 4 of our podcast series all about improving our launches and why going back to foundational concepts is the non-sexy strategy that will make launch overwhelm a thing of the past.

If you've missed any of the episodes, make sure to go here and listen to them all in one go now: https://annesamoilov.com/new-launch-strategy-in-2020/

Want to keep the conversation going? Join us over in my free Facebook group now: https://facebook.com/groups/fearlesslaunchinglounge

Whether you're trying to get that extra bit of support from friends, family, your spouse, your kids, your partner, your parents...maybe even a biz bestie...it's hard when you feel at a loss.

If you've been feeling all alone in this whole entrepreneurship game, listen to part 5 in my series all about launching in 2020. 

Check out all parts of this series here: https://annesamoilov.com/new-launch-strategy-in-2020/

Keep the conversation going over in my Facebook Group here:

https://facebook.com/groups/fearlesslaunchinglounge

The full show notes with all episodes, resources mention, and more are over here: https://annesamoilov.com/new-launch-strategy-in-2020/

Today we're talking about the perfection problem that exists on every type of creative or launch project I've ever been part of and how to get over it (and yourself) to deliver on time and stick to your launch dates.

As creative entrepreneurs, we want to put our best work into the world. Sometimes though we don't know how to finish it, call it done...because we've got so many ideas.

But there comes a point when you're nearing that open cart date and you'll need to make the decision to cut, prune, and stop the work in order to launch...even when it doesn't include all of your genius ideas.

In this episode, we talk about the mantra I use to keep track of my new ideas, but not let them sideline or halt my entire launch!

MENTIONED IN THIS EPISODE:

Click here to listen to all episodes in this series

Want to start making more sales, having better launches, and grow your business this year?

If you’re constantly chasing all the tactics and so-called launch strategies aimed to get you making more on autopilot or with zero hustle...but you STILL don’t feel like you’re reaching any of your goals, then I’m glad you’re here today.

I made something for you.

This is a very special episode of the podcast. I’ve created a short series of special off the cuff episodes because we are in a new year, a new decade...and I don’t know about you but I’m ready to leave 2019 behind. 

As many of you know, I've experienced some things that have just kind of stopped me in my tracks personally in my personal life and I didn't want to get too far into 2020 without connecting with you. 

But here’s the thing, these 6 episodes are going to be timeless. You’ll want to revisit them whenever you need to get back on track, screw your head on straight or get talked off the ledge…

So in this multi-part series, we're gonna keep it super simple and talk about the 6 things you need to remember, understand, and completely embrace as you start planning your launch, doing the work of putting together all the pieces, and even after you open the doors of your launch.

Each day I’ll post a new episode right below this and then you’ll be able to find all 6 episodes right here!

TODAY is all about the Power of Consistency

Get ready to see exactly why no matter what people are saying, you have to define consistency in all areas of your business.

Back when I first dove into the online business world, I wasn’t sure to be totally honest. I secured a job with Laura Roeder...because she had a business I could honestly see myself running someday.

I learned everything I could and finally took the leap...after two years of trying to manage own course launches of my signature program, Fearless Launching, I knew I owed it to myself to try. 

If you want to hear that full story, make sure to dig into the podcast archives and listen to the episode where I share the whole story right here!

Todayyy I’m talking to Dr. Cortney Baker, someone who helps women do exactly that...turn their side-hustle into actual businesses. 

Cortney has a LOT going for her...She’s a business growth strategist, she’s been named Texas Businesswoman of the Year. She’s also a CEO and founder of multimillion-dollar company Kids Care Home Health. She’s the creator of the from Side Hustle To CEO Academy.

Cortney shares with us some essential tips to help us transition to a full-time business owner.

Listen in, learn, and get motivated.

Highlights From The Episode:

[04:07] Getting to know Dr. Cortney and how she got started

[07:22] Cortney’s dissertation research

[10:29] Four main challenges that women go through in the corporate world

[12:12] Cortney’s book: Unlimited: Conquering the Myth of the Glass Ceiling

[15:47] Things to know before taking a side-hustle full-time and leaving your job

[20:29] Why knowing your tribe is an essential part of the process

[24:22] Cortney’s advice on the most straight-forward business to start

[26:14] Simple guidelines for people quitting their full-time jobs

Key Quotes from the Episode

“…you have to leave walking out as a CEO, as I’m a CEO, and I’m going to behave and hold myself to a higher standard than that because they may be a referral partner.”

“Whatever the plan is, as long as you make one and you get other people to help you with it, then you’re setting yourself up for success.”

“Getting other people on board, having them feel like they’re part of the business. That is the way you build confidence and trust in what you’re doing.”

“If it were easy, everyone would do it.”

“What can you do to solve a problem that really just pisses you off and be part of the solution?”

How To Get Help Turning Your Side-Hustle Into Your Business With Dr. Cortney:

Website

Dr. Cortney on Instagram

Dr. Cortney on LinkedIn

Dr. Cortney on Twitter

Dr. Cortney Baker on Facebook

Women In Business Podcast

Free Business Roadmap

YouTube channels are great ways to build communities, build your audience, sell more of your products, reach more of your ideal customers, and share your expertise on an ever-expanding, highly shareable platform. 

Today’s guest has a tarot, astrology, and lifestyle channel called Minnow Pond. I discovered Chris Reck as I became part of his community…and watching his Tarot readings every single month.

And of course...I got curious. 

Because he wasn’t the only tarot reader on YouTube. In fact, this year it seems like a bazillion readers have shown up online.

So I started digging. How did this whole Minnow Pond thing start? What else was Chris doing in the world? How do tarot readers make money with Youtube as their primary publishing platform? 

Read the full show notes at https://annesamoilov.com/237

Quilt is a free mobile app that makes it easy for you to get to know our community, find and attend gatherings nearby, and start building an IRL network of meaningful connections.

Click here to learn more about Quilt and where you can attend gatherings in your community (or host them in your own home)!

More resources and complete notes coming soon!

Some of us turn to Google for ideas on creating a strong team. We tend to copy what other gurus do instead of using our intuition.

Today, our guest Jenna Irvin shares her story on how she used intuition to create a team from scratch and how we can do it too.

She also shares her story of starting, building, growing, and then selling her first business by the age of 23 is such a testament to what is possible when we trust ourselves...no matter where we are in life.

I can't wait for you to get to know this powerhouse woman...and everything she's up to in the world.

Read the complete show notes here:

https://annesamoilov.com/hiring-team-intuition

Here are some highlights from our convo:

• Her long-running yearly virtual event called the Planathon (which kicks off Monday!)
• Exactly how she maintains two successful businesses and what they are...
• Some new things she's creating as a result of her life in Ethiopia.
• Why "Right On Time" has become her new mantra (even though she's been telling her clients this for years)
• And we also nerd out about planning and how it actually activates the creative thinking part of your mind!

If you want to check out the Planathon that starts MONDAY, October 28th...make sure to go to theplanathon.com/anne

If you want to learn more about any of the topics we discussed today, make sure to go explore over at annesamoilov.com

Visibility, while you're navigating the start-up phase of any project, is hard...add making mistakes, struggling with personal life challenges, juggling kids...it can all lead to overwhelm...

If you find yourself unable to stay consistent, visible, showing up on a regular basis...you'll see your revenue dip. It's as simple as that. 

But how can we show up when things aren't perfect? Kate shares the tips and advice she uses to guide her clients to business/life success.

Connect with Kate:

https://katecrocco.com

https://instagram.com/katecrocco

Check out more resources here:

https://fearlesslaunching.com

https://bit.ly/launch-planner

https://annesamoilov.com/launch-roadmap

He pulls all of his connection skills together into every single thing he does--make his photography clients feel completely at ease, build trust quickly, and have a true sense of service no matter what he does!

If you'd like to book him for a shoot, make sure to reach out to him at https://inniscaseyphotography.com!

You can also connect with him on Instagram at https://instagram.com/inniscaseyphotography

97% of people who sign up for courses and programs don’t finish them and get the results. This is a worrying statistic. Truth be told...if you're in this audience, then I know you.

You likely don't want to spend your precious time creating a course that people end up not finishing. You want to create an experience that'll give people unstoppable momentum.

But, how do you do that? 

That's what we're exploring on today's episode of the podcast.

We are honored to have Marisa Murgatroyd shares the secrets of how to build courses that genuinely transform people. Marisa is the founder of Live Your Message, where she turns entrepreneurs into Online Superheroes. She helps people who teach online programs get better results for their students faster. Marisa has shown over 4000 students how to succeed online.

Are you ready to create courses that will truly change people? I thought so.

Episode Highlights:

• Why Marisa is so passionate about changing the online education landscape
• Core principles for launching a successful course
• How to create experience escalation in your courses
• Why creating a powerful mission statement can do more than empower your students to take action
• How to create a space where your students experience unstoppable momentum

Our guest today is here to help us understand what legal stuff we should have for our businesses and what the best time to have them in place is. We are excited to speak to have Annette Stepanian, a lawyer for creatives and entrepreneurs. From contract drafting, trademark registration to consulting.

According to Annette, it is advisable to have your legal stuff in place when starting your business. It ensures your business is well protected. For instance, can you imagine creating some content then someone comes and steals it? Would you like that?

Key Talking Points:

• Annette’s entrepreneurial journey
• Legal stuff needed in a business
• How to market without inflicting fear

Key Quotes from the Episode

“Copying and pasting from samples they find on the Internet robs you the opportunity to really take ownership of your business and to architect it.”

Connect with Annette:

Your Legal BFF Website

Annette's Instagram

Follow Annette on Facebook

Additional Resources:

Need launch coaching and strategy? Check out my Launch Intensives

Want to learn the process of launching and join a nurturing community? Get on the waitlist for Fearless Launching

Finding your ideal client is essential because it helps you serve them to your best. The sad truth is, your customer avatar keeps evolving, and you too have to keep growing.

Do you have a service/ product that you are about launch? Have you carried out a beta test?

In our episode today, we are honored to have Susan Goebel tell us all that we need to know on how to build a customer avatar. Susan works with Bioscience Experts helping them gain clarity on how to bring their vision to reality.

If you are wondering how you should go about identifying your ideal clients, this episode is for you. Susan breaks it down into simple, actionable steps. Listen in………

Key Points We Cover:

• Susan’s entrepreneurship journey
• How to build a customer avatar no matter what industry you're in
• How to conduct a beta test and why it's not something you have to do just once
• The challenge of a longer production cycle and keeping your finger on the pulse of your ideal customer

Memorable Quotes From The Episode:

“Before you get into a specific niche, make sure that somebody with a wallet is willing to pay for whatever that concept is.”

“If you can get one customer, then there's a lot you can learn about why that person purchased and how to get more of that same person and similar people to actually do the same thing.”

“When you involve your ideal customer or your potential customer in the whole development process. It just makes them feel like they, they have ownership of it.”

“Reflection time is very important.”

Connect With Susan:

Susan Goebel on LinkedIn

Book a session with Susan

Susan Goebel's Website

Additional Resources:

Launch Roadmap

Watch the Free Launch Masterclass

Important: If you want to be on one of our brand new hot-seat style episodes, get coaching from me, and are willing to be live on the podcast...stay tuned and get on my mailing list so you’ll know when we put the call out!

Screenshot your phone or another device where you’re listening today and share it on social. Tag me @annesamoilov and @fearlesslaunchingshow and let us know your 1 takeaway from today’s episode!

Visit my site for more details here: https://annesamoilov.com

[Book] How To Be A Capitalist Without Any Capital 

Asana

Trello

Fearless Launching: https://fearlesslaunching.com

The Message Lab: https://annesamoilov.com/messagelabwait

Free Launch Roadmap: https://annesamoilov.com/launch-roadmap

Join our Free Facebook Group: https://facebook.com/groups/fearlesslaunchinglounge

Over the years I've had some incredible mentors...

In today's episode, I'm sharing 8 lessons I learned as a result of investing in myself and my business. These are not lessons you might expect from being in any type of online group program...and they aren't the tangibles outcomes I expected!

I get personal here and you may be surprised to see that Anne isn't always the cheerful, positive, always pushing/planning, generous type! I'm willing to show these parts of myself to you...because I was willing to really look at myself and the things holding me back. I'm not proud of some of my reactions, but I know there was growth, because as soon as I started to acknowledge those shadow parts of myself...things changed.

I hope you'll also be inspired to take a look at yourself too!

Make sure to get on The Message Lab™ waitlist right now if you want to learn how to face yourself, share yourself, and then communicate with more clarity during your launches!

https://annesamoilov.com/messagelabwait

Now, I have always prided myself on being close to the people I work with. I’ve been told time and again not to be friends with everyone...and I definitely am not close confidants with people, but I always meet people who I love on a personal level too!

But as I mentioned in a previous bonus, that’s something that weighed me down as things got harder and harder to manage in my personal life.

I’ve always maintained that people want this high touch...and I  like to be the one to give it.

But I realized that not having boundaries means parts of my business, things I want to create, to improve, are sidelined...

So, here's how to set those boundaries and set them right now!

We cover the topic of boundaries and setting expectations with your clients/customers inside my upcoming program, The Message Lab.

Get on the waitlist here: https://annesamoilov.com/messagelabwait 

We're not just talking about moving, selling your house, having a baby, or even getting married...we're talking about situations you may not share with the rest of the world...how to use the pain you might be experiencing to fuel your work...

This real, raw, completed bare bones episode shares my own work in progress transformation...and aims to show you have the capacity to grow your business. And yes it is possible to launch even during some of your darkest days. I've been there. I get what that feels like and I'm here to encourage you!

If you'd like to dig into the topic of communication, specifically all the content, messages, and communication to send out during your next launch - sign up for The Message Lab waitlist. 

Click here to join the early notification list

And reach out! Let me know how this resonates with you...

Confidence in yourself, your products, the results you deliver...and even confidence that you can help people!

People have different reactions to the fear of launching. You might not be able to squash those fears entirely, but there are 4 things you can do, skills you can build to allow you to actually launch (even if you’ve never done it before).

This week’s guest is Amy Latta, The Confidence Coach. She has some real, down to earth advice you can put in motion TODAY.

For full show notes, head on over to https://annesamoilov.com/228.

Rate and review our show

Do you experience joy on a daily basis? Do you find joy even doing the day to day work in your business?

Today’s episode is an interview with a coach who helps people find their joy. Perfect right?

Now, you might think - how does this apply to my launches, my business...but let me tell you, finding your joy in the day to day is the critical difference between that feeling of success and the feeling like you’re not there yet.

So - if you’re ready to bring a little more joy into your business then keep listening!

For full show notes, head on over to https://annesamoilov.com/227.

If you’ve ever had trouble writing copy, creating a sales page, writing the emails, or simply figure out WHAT TO SAY…today’s episode is for you.

Writing marketing copy can be one of the most challenging parts of the entire launch process.

Why? Because it’s not something you just master and then you’re good to go.

It’s a practice you need to keep doing, keep getting better at, keep honing...all through your business.

That’s why many seasoned entrepreneurs and business owners hire expert copywriters to help them write their sales pages, their emails, and even their social media messages.

Today’s episode is a recent Facebook Live conversation with one of the smartest sales and launch copywriters I know!

Christine Blubaugh is also a second-time co-host on the podcast. When I find amazing people, I always try to keep working, collaborating with them….so I had to bring her back!

For full show notes, head on over to https://annesamoilov.com/226

That’s what happened with 32-year-old Sashee Chandran and her multi-million dollar tea startup.

Are you in the “launch your business” stage? Or are you in the building phase?

My guest today has some ways for you to figure out where you are…

Michelle Ward, best known as the “When I Grow Up Coach” is joining the podcast today to talk about these stages and what we can learn even if we think we’re in the building phase!

Let's get started! For full show notes, head on over to https://annesamoilov.com/224

Our guest has some urgent information to share with you.

His latest book is one that he has called urgent, mostly because it contains information that could be outdated in just a year or two...but right not it’s powerful, detailed, and he’s ready to challenge what you know to be true about building your business.

Today, we’re speaking to author Nathan Latka about his latest book, “How To Be A Capitalist Without Any Capital.”

Now, I listened to this book, I read the book too…why? I consumed it in both ways because there’s a lot of refreshing perspectives that I just couldn’t leave to one format…

Nathan challenges what lots of online teachers and strategists are encouraging all of us to do...

Whether you agree with him or not, you’ll be left asking a lot of questions and coming to your own conclusions instead of simply nodding your head and continuing to accept everything you hear.

Let’s dive in.

For full show notes and a transcript, head on over to https://annesamoilov.com/223

But that’s not all.

Business means you’ve got something to offer to people for sale after all, right?

Today we’re going to hit the pause button and do a little rewind (possibly).

But before you go down the path of creating your products first, consider what business you’re building.

For full show notes, head on over to https://annesamoilov.com/222.

If you’re not sure how to get started...today’s episode will show you what it takes even if you aren’t a designer, have never created a product before, or if you’re looking to add a product to your current digital line up.

We’re talking to Kristi Soomer founder of Encircled, an ethical clothing line based in Canada.

Before we dive into the conversation, ask yourself these questions:

-Do you have an idea for a product?

-What do you do first when creating a physical product steps?

-Do you need a website or blog?

-What’s the best way to get your product in front of people before you launch it?

-How do you design your product?

If you’ve been curious like I have been about creating a physical product business, this episode is for you! Kristi answers some of these questions while sharing her surprising story!

For full show notes, head on over to https://annesamoilov.com/221

You get an amazing idea for a product, course or something else you want to create and launch to the world. You start brainstorming all the amazing things … it literally comes pouring out of you.

Maybe right along with this brainstorm, you start talking to friends about it...because you are literally THAT excited.

Have you ever been so excited about your idea and then found out that it had already been done? Or maybe you knew that it was already done many times over, so you’ve spent years telling yourself, “Don’t you dare create that!” or “Don’t waste your time!”

Heck, I’ve had that same idea with my signature program Fearless Launching? How many people are teaching about launching, launch strategy, or some type of launching or even something related to launching? Let’s just say A LOT.

If you have experience this or are experiencing it right now, today’s episode is for you. You might just get you some simple tools to getting through those thoughts and creating something EVEN WHEN it’s being done by many other people.

For full show notes, head on over to https://annesamoilov.com/220.

Then, you know that there are a variety of tasks, moving technical pieces, and jobs that need to get done to make that launch happen.

Am I right?

Landing pages, sales page, video script, webinar slides, writing your email, scheduling social media, coming up with the overall strategy and plan…

We’re being called on a daily basis to be copywriters, graphic designers, business strategists, paid traffic experts, CEOs, bookkeepers, and so much more in our business!

It’s no wonder why it often takes a whole lot of patience, time, and humility to get our products, services, and big ideas launched to the world.

So today, I’m going to talk about 4 of those roles you’ll playing during your launch, whether you’re working alone or with a team.

These are roles that you will need to assume if you are working alone--and most of us do start completely solo.

If you’re curious about the 4 people you need to become during a launch, this week’s episode is for you!

For full show notes, head on over to annesamoilov.com/219.

If you do, but aren’t getting anyone signing up to be on your interest list, no worries...today’s episode is for you.

One of the first places experience you and your business (and the thing you’re launching) is on your waitlist.

As soon as you set an exact or rough launch date, your waitlist is the perfect place to send people who might be interested in your product.

I know this sounds simple.

We’ve all seen the “coming soon” pages. We’ve seen the “enrollment is closed” pages...and we know that this page can be an important way to make sure people raise their hands, show their interest…

So today, we’re going to talk about 6 SUPER SIMPLE WAYS to get people to sign up for your waitlist.

You can (and should) start add these to your to do list TODAY! For full show notes, head on over to annesamoilov.com/218. 

Day after day, week after week, you do the same things… never really trying anything new?

You’ve got your podcast and your webinars and your blog posts and your social. And not to say what you’ve got happening doesn’t work, but do you ever wonder if it could be better?

If you do wonder that, do you keep looking for that thing that will change, improve, or help you grow?

What about doing something slightly different--that doesn’t require you to change everything or hire anyone.

The best thing you can do is test something. Actually, start testing many things!!

That’s what we’re talking about today - why running tests is so important for your business.

So, if you’re ready to shake things up, today’s episode is for you.

For full show notes, head on over to annesamoilov.com/217. 

If you’re not sure, today’s episode will give you some insights to help you decide.

Over the years, I’ve created many different types of offerings...some online courses, offline events, ebooks, coaching, memberships...and soon I’ll be diving into physical products.

For each type of offer there are ups and downs, challenges, and things to know before you invest a ton of time or energy.

When I took a look back at the various things I’ve offered (and how I’ve offered those things), I realized there were so many nuggets to share!

There’s something here for everyone.

While you’re listening, remember that there’s NO ONE WAY to do it! While you listen, ask yourself, what is right for you and your business.

For full show notes, head on over to annesamoilov.com/216. 

Even if you’re crystal clear on what you are creating, the people you want to help and the products you just KNOW you want to sell…

There’s a good chance things will change in ways you might not expect or anticipate.

And that’s what we’re talking about today on the podcast. Today’s guest and co-host has been in the Fearless Launching community since DAY 1.

She’s also someone who I’ve watched grow, evolve, re-invent herself...all while staying very clear on the vision for her business.

(and she’s seen all of my changes too!)

Catherine Just is a fine artist, photographer but more than that she’s someone who shows people how to welcome in huge transformation in their lives.

If you have been feeling stuck on what to launch first, overthinking getting something out to the world, or just can’t seem to get out of your own way to complete ANYTHING… this interview and conversation is for you.

For full show notes, head on over to annesamoilov.com/215.

If you said yes, I’m curious exactly what you do.

If you’re anything like me, you’ve probably spent years, reaching for your phone, stumbling through the dark, mindlessly scrolling even before making coffee.

Whether that’s your email, social media, or your daily sales report...none of the above is a good way to start the day.

Those first critical moments in the morning are so important to your mental stamina, your mindset, the way you feel going through your day…

So, if you’re ready to harness the power of those half-dark moments (like I did), start feeling less anxious throughout the day, feel more energetic and just “on it” all day, today’s episode is for you.

We’re talking morning routines, but so much more…

For full show notes, head on over to annesamoilov.com/214. 

If you’re in the dreaming phase where you’re considering all the options of how to get your idea into the world, today’s episode is for you.

I’m diving into the topic of product development (and improvement) with a woman I’ve worked with over the past few years...she’s a brilliant designer, but also pretty much is the only person I go to for tech questions.

Michelle Martello is my guest on the podcast today - but more than that, she’s my co-host as we dive into the topic of course creation, product development, what it really takes to create a first time product, how to launch, and so much more.

Whether you’re just getting started with your first product or you’re looking to improve an existing one, this conversation will spark some inspiration and ideas.

For full show notes, head on over to annesamoilov.com/213.

This is a question I received recently on a webinar…and just knew I wanted to share my answer with you here too!

If you’re getting ready to figure out how to launch your first product, course or coaching program, you might be wondering this…

If you’re developing a physical product you plan to launch online, please know there’s likely an additional process with its own set of costs associated with create a product.

Today - we’re going to focus on what you’re promoting, marketing, and launching online.

For full show notes, head on over to annesamoilov.com/212.

Maybe you felt overwhelmed, or confused, or hurt...or ANGRY!

I think we’d all agree that feedback is important. But it can also be tough to deal with, tough to know the good from the bad…

Today we’re going to share my strategies for handling it all...including the process I force myself to follow every single time I get a download of information from anyone or anywhere.

Because, even if we know that feedback is important for our business, helps us grow and gives us new perspective on what we’re doing...it can often lead us to not taking any action.

No action equals no growth.

So, if you’ve got a launch coming up or are at a crossroads in your business or will likely be asking for advice from someone about either, this episode is for you.

For full show notes, head on over to annesamoilov.com/211.

The year.

Your breakout year. Your time.

Whether you say this to yourself every year or every day...

It’s time to take action now.

And I don’t mean planning your next launch or scheduling a webinar or ANYTHING LIKE THAT.

Those are one-time things.

Before you do ANY OF THAT, focus on how you show up every day for your audience…

Use this time of year to face, kickstart, and really make some changes.

If you’re ready to start building your platform, your brand, and be more visible, expand your audience...then I challenge you to make 4 simple promises to yourself (and your business).

For full show notes, head on over to annesamoilov.com/210.

If you’re listening and part of this community, I’m definitely here to make sure you prepare yourself and your business for launches — because preparation definitely leads to more profits.

That is proven. I’ve seen it time and again with the students in Fearless Launching and I’ve also supported my clients to be totally prepared for their launches.

So here’s what we’re going to cover in today’s episode:

• First, I’m going to talk about the other drivers that will help you have more profitable launches…
• Next we’ll talk about the elements of launches that can cause drops in profit or LESS revenue overall
• How to make your launch budget - bid vs. actual
• The importance of launch list and what it has to do with your profit

For full show notes, head on over to AnneSamoilov.com/209.

If the thought of going through all the numbers and creating a spreadsheet of data makes your skin crawl, this episode may be just enough!

I’ve got a simple process to share with you to review your launches, your overall business, and it’ll show you immediately what you need to focus on into the new year.

For full show notes, head on over to AnneSamoilov.com/208.