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What happens when intuition meets strategy—and when a CPA decides to build a business led by truth instead of “shoulds”?

In this episode of The Wealthy CEO Lab, host Giovana Bier sits down with Megan Munsell, CPA and intuitive strategist, to explore how breaking free from “good girl” programming leads to deeper profit, peace, and purpose.

Together, they dismantle patriarchal money myths, unpack the dance between feminine and masculine energies in leadership, and reveal how nervous system regulation and authentic self-trust create sustainable wealth.

This conversation bridges logic and intuition, spreadsheets and self-concept, helping entrepreneurs redefine what it really means to be successful, safe, and self-led in business.


Key Takeaways

  • Why your strategy needs intuition (and vice-versa) for aligned growth.
  • The link between “good girl” conditioning and income dysregulation.
  • How to spot and heal feast-and-famine money cycles.
  • The truth about pricing and “buying back your time” myths.
  • Why nervous system safety is the foundation for profit, peace, and overflow.
  • A practical lens for redefining feminine leadership—it’s not passive, it’s powerful.


Episode Timestamps

00:00 — Introduction to The Wealthy CEO Lab

00:21 — Meet Megan Munsell: CPA & Intuitive Strategist

00:27 — Dismantling “Good Girl” Programming

03:05 — Integrating Creativity with Strategy

07:17 — Feminine vs. Masculine Leadership: Debunking the Myths

12:36 — Defining Success & Healing People-Pleasing Tendencies

18:50 — Merging Mindset, Numbers & Nervous System Work

21:42 — Common Money Mindset Blocks for Female Founders

24:07 — Pricing, Profitability & “Buying Back Time”

27:50 — Final Thoughts + Resources


Featured Guest

Megan Munsell, CPA

Megan is a financial strategist and intuitive mentor helping creative entrepreneurs combine data-driven systems with self-trust and soulful profit. Her signature Aligned Money Method Accelerator helps founders build sustainable financial foundations without burnout.

📎 Connect with Megan:

Download her Aligned Money Calendar, a plug-and-play system that syncs to your calendar with reminders for every financial task and energetic reset your business needs.


Episode Quote

“Alignment isn’t passive—it’s practiced. Your nervous system is the real CFO of your business.” — Giovana Bier