This episode is a slight detour from my usual Super Dose editions; it is a live mini mentorship session recorded with Alexandra Stone, the founder and designer of Zandra Stone, an Australian-influenced and globally inspired fashion brand.
In this mentorship session, I audited Alexandra's website zandrastone.com and gave her a bunch of tips to optimize her site for more connection and conversion.
Alex is a Creating Forward alumni founder; during our mentorship, we developed her Sticky Brand DNA and helped solidify her place in the market, her connection to her BFF customer, and develop IFGT founder confidence in her vision. We also implemented productivity practices into her business to streamline her processes as a solo founder.