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Most people are taught that business exists to make money. John Hibbs spent years proving the order is backwards. In this conversation, he traces the line from a Guernsey childhood and a failed personal training studio to a model where people come first and money comes last, and makes a quietly radical case that love, not fear, is the better basis for building a company.


In this conversation

John tells the story of the client who told him, to his face, that he was no good at running a business, and the two ideas that changed everything after: measure what matters, and treat business as humans helping humans. He walks through The Monergy Flow, the model he drew on his kitchen blackboard. He names the decision gap, where leaders know what is wrong and still do nothing. And through CoEfficient’s work with Mind, he shows why mental health at work is set by conditions, not by support services added at the bottom of the cliff. It ends where the best conversations do, with a question he still cannot answer.


About John Hibbs

John Hibbs is an entrepreneur, certified company director and co-founder of CoEfficient, a data platform that helps organisations measure leadership, culture and workplace mental health. He is the creator of The Monergy Flow, works alongside Mind through the Workplace Partnership, and lives in Guernsey, next to the beach.


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