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What do you when the world is on fire and you feel like you have to respond?


Or better yet, that you SHOULD respond?


In today's episode, we're reflecting on how to determine when you should respond, the four characteristics that make a difference in challenging times, and how that may be different than your personal response.


Resources mentioned in the episode:

The Balance of Business Activism, Brand Identity, and Social Media - Jade Shebelski

I Don’t Have to Post About My Outrage. Neither Do You. - Elizabeth Spiers